Several Reasons Why We're Sprout Social Fans (and What May Need Improvement)
Updated September 19, 2021

Several Reasons Why We're Sprout Social Fans (and What May Need Improvement)

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source

Software Version

Deluxe

Overall Satisfaction with Sprout Social

We use Sprout Social for social media monitoring, listening, reporting and posting. We use it across the organization. We like it because it's easy and we have all the tools we need in one place. They keep enhancing features without nickel and diming you for every item they add on.
  • Ease of use
  • Ability to duplicate, edit and repost content.
  • The design tools that easily allow you to crop photos according to the sizes for each social channel in a click of the button.
  • New added features in photos to help with SEO - alt text, descriptions, etc.
  • Like the new tagging and campaigns
  • Listening tools are easy to use.
  • More integrations
  • ability to monitor more than one competitor
  • Better audience demographics
  • Price point - it's affordable and feel like I get enough features to make the investment worthwhile while still adding value to clients.
  • Allows me to offer a service to a client that I would not have offered otherwise.
  • Helps me manage clients social, monitor for a crisis and support their customer service too.
  • It is limiting on audience demographics and being able to really target and hone in on an audience.
More features for the price point, easy to understand, always adding additional features, streamlined.

Do you think Sprout Social delivers good value for the price?

Yes

Are you happy with Sprout Social's feature set?

Yes

Did Sprout Social live up to sales and marketing promises?

Yes

Did implementation of Sprout Social go as expected?

No

Would you buy Sprout Social again?

Yes

Super easy to use. It's self-explanatory.
The chat and online resources are great. The managers are too. They go through account reps pretty fast. Also, not a lot of onboarding once a product or service is sold. The ticket request system is terrible, they have too many people switching off roles, they take a long time to get back to you and don't plan on anything being fixed over a weekend - even if you have a problem. Their customer service via tickets is the worst.
Sprout [Social] is great for small businesses, small agencies and those who need a platform but don't want to spend a fortune. If you need multiple user log-in's, the cost will add up. This is great to share a log-in for different people to use or add one or two users.

Sprout Social Feature Ratings

Boolean keyword searches
9
Content planning and scheduling
10
Audience targeting
5
Content optimization
4
Workflow management
9
Automated routing and prioritization
8
Customer interaction histories
8
Bulk actions
8
Lead generation
7
Content marketing
Not Rated
Twitter
9
Facebook
9
LinkedIn
8
Instagram
8
Campaign success analytics
8
Real-time tracking
8
Competitor analysis
5
Role-based user permissions & privileges
8
Mobile access
8

Using Sprout Social

2 - Manager to junior level folks but everyone jumps in it to review posts, write content, add images, etc.
  • Daily client posting
  • Monthly reporting
  • Monitoring engagement and clicks
  • Analyzing posts
  • Search and follow campaigns
  • Monitoring and listening to conversations
  • Getting rid of spam messages to the client's account
I like Sprout for our needs and I like that it is easy to use. We want something better than HootSuite but don't need a high-level fancy program. The only think I don't like is customer service (except for chat).

Evaluating Sprout Social and Competitors

  • Price
  • Product Features
  • Product Usability
It was affordable and I received multiple seats and the right amount of product feaures. I like their packages and products are laid out.
I would look for more features to help optimize posts for SEO and more integration with CRM and PR systems like Cision.

Sprout Social Implementation

Sprout Social Support

ProsCons
Good followup
No escalation required
Slow Resolution
Less knowledgeable
Not kept informed
Difficult to get immediate help
Need to explain problems multiple times
Slow Initial Response
I have no clue - had no idea premium support was even an option or required.
The chat is great. They can go into your account and resolve issues right away. In this case, one of my social groups would not delete and via chat they handled it in seconds.

Using Sprout Social

ProsCons
Like to use
Relatively simple
Easy to use
Technical support not required
Well integrated
Consistent
Quick to learn
Convenient
Feel confident using
Familiar
None
  • The layout is UX friendly.
  • The tools for publishing, changing links, tagging, adding images are at your fingertips and easy to use.
  • The reports offer many options and love the PDF's.
  • None - just submitting a ticket and getting help from customer service.
Yes - Fine - the app and chrome plug-in are easy to use.