What users are saying about

Sprout Social

249 Ratings

Sprout Social

249 Ratings
Score 8 out of 101

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Likelihood to Recommend

Sprout Social

This is a very well suited solution for teams that are scattered around cities or even countries. Each member of the team is able to see what the colleagues did before him, see assigned tasks and perform accordingly.The new unified inbox feature allows users to focus on one column where all the messages are being displayed, rather than running across different columns and content filter lists, as other solutions do.

Feature Rating Comparison

Listening/monitoring

Sprout Social
6.8
Boolean keyword searches
Sprout Social
7.6
Filtering out noise/spam
Sprout Social
7.3
Sentiment analysis
Sprout Social
5.5
Broad channel coverage
Sprout Social
6.9

Publishing

Sprout Social
7.7
Content planning and scheduling
Sprout Social
8.3
Audience targeting
Sprout Social
7.6
Content optimization
Sprout Social
7.2
Workflow management
Sprout Social
7.8

Engagement

Sprout Social
7.3
Automated routing and prioritization
Sprout Social
6.3
Customer interaction histories
Sprout Social
8.4
Bulk actions
Sprout Social
7.1

Marketing

Sprout Social
6.9
Lead generation
Sprout Social
6.6
Content marketing
Sprout Social
7.7
Paid media management
Sprout Social
6.2
Campaigns and promotions
Sprout Social
7.2

Channel coverage/integration

Sprout Social
8.2
Twitter
Sprout Social
9.3
Facebook
Sprout Social
8.7
LinkedIn
Sprout Social
7.8
Google+
Sprout Social
8.8
Instagram
Sprout Social
7.0
Pinterest
Sprout Social
8.0
YouTube
Sprout Social
8.0

Reporting/analytics

Sprout Social
8.4
Campaign success analytics
Sprout Social
7.8
Real-time tracking
Sprout Social
9.0
Competitor analysis
Sprout Social
8.3

Account management

Sprout Social
7.9
Role-based user permissions & privileges
Sprout Social
8.8
Mobile access
Sprout Social
7.0

Pros

  • I absolutely love the Sprout Social's customer service - it's phenomenal! You can always reach a person 24/7 and get a speedy response via email, chat support, phone or even by tweeting to them. I feel pretty sure that at one point, Carolyn (one of their AWESOME customer service reps - she also wears other hats!) was pretty familiar with my name!
  • The dashboard is extremely user-friendly and makes the product extremely easy to use. Although it's rare I have a question about using the dashboard, customer service is always there immediately if I do!
  • Sprout Social is constantly improving their product. I love using their services because I know that this isn't as good as it's going to get (although pretty awesome) - but that they will always continue to one-up themselves! They grasp that social is constantly changing - and they want to provide the best services for their customers as possible.
  • Another awesome thing about Sprout is their app! It's also very user-friendly and comes quite in handy when I'm live-tweeting events for the university. It's definitely extremely helpful in keeping up with our multiple social accounts when I'm traveling, which is frequently.

Cons

  • The interface is user friendly once you get used to it. But in the beginning, it may be a bit confusing to use. I had some issues at first but then I was able to use it faster and more efficiently.
  • There is a lot going on in the platform, it's very busy, and sometimes I forget about all the tools available. Sometimes the amount of tools can be a bit overwhelming. Especially for someone who is just starting to use the platform.
  • The cost can be a bit pricey, especially for a new agency or small business.

Likelihood to Renew

Sprout Social6.2
Based on 61 answers
The price isn't worth the features you pay for. Plenty of other tools do what Sprout Social does for less.

Usability

Sprout Social8.0
Based on 16 answers
It is a clean, and appealing interface, with lots of commands, but in an efficient layout. Not sure if it has a mobile presence, but unless it's on an iPad, the type of work Sprout can do is more meant for a laptop/desktop setting.

Reliability and Availability

Sprout Social7.7
Based on 8 answers
I have never seen it in maintenance or downtime mode — I am always able to access this product.

Performance

Sprout Social8.0
Based on 7 answers
It is quick to post, however you have to refresh the page every time you add a new scheduled item.

Support

Sprout Social9.2
Based on 12 answers
The customer service team is the second reason why we are semi-loyal to this platform. The customer service process is painless, effective and flawless in my experience.

Online Training

Sprout Social7.3
Based on 3 answers
The trainers are very resourceful and are able to deliver the knowledge to all trainees. The simpleness of using Sprout Social, despite its amazing technical capabilities, is by itself a big encouragement boost

Implementation

Sprout Social8.9
Based on 10 answers
Extremely easy to set up in-house.

Alternatives Considered

Well, it depends on what you're looking for. If you want a one-stop shop social media management tool, then it's better than Hootsuite, but Buffer beats Sprout Social's scheduling features. TweetDeck beats Sprout's social listening features. Twitter provides way better Twitter Analytics than Sprout Social.

Return on Investment

  • Great way to manage a brand's online presence.
  • Retains existing customers, as well as builds awareness of new customers.
  • Great customer service tool to ensure your customers are happy and satisfied with business.

Pricing Details

Sprout Social

General
Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details