Nielsen Marketing Mix Modeling vs. Piano Analytics
Nielsen Marketing Mix Modeling vs. Piano Analytics
Product | Rating | Most Used By | Product Summary | Starting Price |
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Nielsen Marketing Mix Modeling | N/A | Nielsen Marketing Mix Modeling enables customers to assess the impact of their investments, understand what’s working, and optimize marketing budgets accordingly. It replaces Nielsen Attribution (formerly Visual IQ, acquired by Nielsen in October 2017) , the platform for cross-channel attribution and marketing analytics suite. | N/A | |
Piano Analytics | Mid-Size Companies (51-1,000 employees) | Piano Analytics, formerly AT Internet, provides digital analytics to help customers measure their audience, optimise their digital performance and create value. From data collection to exploration, activation, and the sharing of actionable insights, the Piano Analytics Suite is designed to provide reliable high-quality data to enhance decision-making company-wide. Adapted to e-commerce, media, finance/banking, and corporate websites & mobile apps, the vendor promises an easy-to-use solution… | $430 per server calls consumption |
Nielsen Marketing Mix Modeling | Piano Analytics | |||||||||||||||
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Editions & Modules | No answers on this topic |
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Offerings |
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Entry-level Setup Fee | No setup fee | $430 per server calls consumption | ||||||||||||||
Additional Details | — | — | ||||||||||||||
More Pricing Information |
Nielsen Marketing Mix Modeling | Piano Analytics | |
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Top Pros | No answers on this topic |
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Top Cons |
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Nielsen Marketing Mix Modeling | Piano Analytics | |
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Small Businesses | Firebase Score 8.4 out of 10 | StatCounter Score 9.0 out of 10 |
Medium-sized Companies | Firebase Score 8.4 out of 10 | Siteimprove Score 8.8 out of 10 |
Enterprises | Piano Analytics Score 8.1 out of 10 | Quantum Metric Score 8.5 out of 10 |
All Alternatives | View all alternatives | View all alternatives |
Nielsen Marketing Mix Modeling | Piano Analytics | |
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Likelihood to Recommend | 1.0 (1 ratings) | 8.0 (120 ratings) |
Likelihood to Renew | - (0 ratings) | 8.0 (18 ratings) |
Usability | - (0 ratings) | 8.3 (8 ratings) |
Availability | - (0 ratings) | 9.5 (8 ratings) |
Performance | - (0 ratings) | 9.0 (1 ratings) |
Support Rating | - (0 ratings) | 8.9 (98 ratings) |
In-Person Training | - (0 ratings) | 5.0 (1 ratings) |
Implementation Rating | - (0 ratings) | 8.0 (1 ratings) |
Configurability | - (0 ratings) | 9.0 (1 ratings) |
Product Scalability | - (0 ratings) | 8.0 (1 ratings) |
Vendor post-sale | - (0 ratings) | 6.0 (1 ratings) |
Vendor pre-sale | - (0 ratings) | 8.0 (1 ratings) |
Nielsen Marketing Mix Modeling | Piano Analytics | |
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Likelihood to Recommend | Nielsen | Piano Software |
Pros | Nielsen | Piano Software |
Cons | Nielsen | Piano Software |
Likelihood to Renew | Nielsen No answers on this topic | Piano Software |
Usability | Nielsen No answers on this topic | Piano Software |
Reliability and Availability | Nielsen No answers on this topic | Piano Software |
Performance | Nielsen No answers on this topic | Piano Software |
Support Rating | Nielsen No answers on this topic | Piano Software |
In-Person Training | Nielsen No answers on this topic | Piano Software |
Online Training | Nielsen No answers on this topic | Piano Software |
Implementation Rating | Nielsen No answers on this topic | Piano Software |
Alternatives Considered | Nielsen | Piano Software |
Scalability | Nielsen No answers on this topic | Piano Software |
Return on Investment | Nielsen | Piano Software |
ScreenShots | Piano Analytics Screenshots |