ONTRAPORT offers customer relations management services that help with content management (creating and hosting webpages), lead tracking, traditional marketing approaches (e-mail, SMS, social media, direct mail), managing online payments, and workflow automation.
$29
per month
UNICEPTA
Score7 out of 10
N/A
The UNICEPTA Media Intelligence Platform, based on the former Ubermetrics platform, offers a view of a brand's media landscape. Designed for real-time performance, it enables the user to track, interpret, and act on media content from across the globe – spanning online, print, broadcast, and social channels.
N/A
Pricing
Ontraport
UNICEPTA
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Ontraport
UNICEPTA
Free Trial
Yes
No
Free/Freemium Version
No
No
Premium Consulting/Integration Services
Yes
No
Entry-level Setup Fee
Optional
No setup fee
Additional Details
Ontraport offers a variety of plans to choose from based on the features needed. Pricing adjusts with the number of contacts in the database and users in the account. Monthly or annual plans are available, and all plans start with a 14-day free trial.
Ontraport offers a Done-With-You Setup and Training Package for getting set up in the account quickly. Users can also access a free video library with step-by-step instructions on getting started and using every feature of the platform.
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More Pricing Information
Features
Ontraport
UNICEPTA
Email & Online Marketing
Comparison of Email & Online Marketing features of Ontraport and UNICEPTA
Feature
Ontraport
9.0
17 Ratings
15% above category average
UNICEPTA
-
Ratings
WYSIWYG email editor
8.216 Ratings
00 Ratings
Dynamic content
10.014 Ratings
00 Ratings
Ability to test dynamic content
8.37 Ratings
00 Ratings
Landing pages
10.016 Ratings
00 Ratings
A/B testing
9.912 Ratings
00 Ratings
Mobile optimization
8.410 Ratings
00 Ratings
Email deliverability reporting
6.016 Ratings
00 Ratings
List management
10.016 Ratings
00 Ratings
Triggered drip sequences
9.813 Ratings
00 Ratings
Lead Management
Comparison of Lead Management features of Ontraport and UNICEPTA
Feature
Ontraport
5.5
17 Ratings
36% below category average
UNICEPTA
-
Ratings
Lead nurturing automation
7.115 Ratings
00 Ratings
Lead scoring and grading
2.413 Ratings
00 Ratings
Data quality management
2.614 Ratings
00 Ratings
Automated sales alerts and tasks
10.016 Ratings
00 Ratings
Campaign Management
Comparison of Campaign Management features of Ontraport and UNICEPTA
Feature
Ontraport
7.7
8 Ratings
2% above category average
UNICEPTA
-
Ratings
Calendaring
6.25 Ratings
00 Ratings
Event/webinar marketing
9.38 Ratings
00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Ontraport and UNICEPTA
Feature
Ontraport
7.1
4 Ratings
6% below category average
UNICEPTA
-
Ratings
Social sharing and campaigns
7.13 Ratings
00 Ratings
Social profile integration
7.24 Ratings
00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Ontraport and UNICEPTA
Feature
Ontraport
9.3
16 Ratings
21% above category average
UNICEPTA
-
Ratings
Dashboards
10.015 Ratings
00 Ratings
Standard reports
8.012 Ratings
00 Ratings
Custom reports
10.010 Ratings
00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Ontraport and UNICEPTA
Here are some cases where Ontraport is well suited : - When writing emails, you can easily access to preview, manage the changes and go back to what you did before - When using automations, if there's an error, you can go back to a previous version of it. There are also some super tools that allows to see where a clients is on an automation without having to go through the all automation. It is less appropriate when you are several colleague that are addressing an issue on an email/automation as it doesn't allows you to be multiple person on the item.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Ubermetrics Delta is the perfect tool for (social) media analysis and monitoring. It visualizes dialogues (almost) in realtime and helps to handle any social media incident. Furthermore it helps to quantify the impact and virality of conversation and dialogues on the internet, social media, etc. With the additional possibility to analyze offline communication it is easy to compare the differences between online and offline marketing and PR.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
We have been using Ubermetrics in various areas. In sales, we use it for monitoring in order to recognize the tender at an early stage. The marketing department uses this tool to check what is spread across the brand, but also to keep track of sponsorship.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Actually, there is nothing we disliked about Ubermetrics. We are looking forward to the international expansion of Ubermetrics’ online media coverage which may fairly take another while though.
My client was already using Ontraport and had a decent investment in the tool. As soon as we turn around the revenue situation with my client's products, we will be ditching OAP immediately, despite the significant re-implementation cost we are going to face moving to a new system. I am part of a high-end, professional marketing group, and the overwhelming sentiment with these other professionals is that one should run away from this as fast as humanly possible. I thought their words were just ungrounded opinion, and I deeply regret that I did not heed them more closely before sinking still more time and effort into OAP.
The software is just easy to use. The UI is fairly intuitive. The help system is pretty good. I find it is pretty quick to get my work completed and if I don't document my things well, I can always figure out how I did something when I need to make changes. When I have a problem the tech support is easy to deal with and when things need to get escalated they are resolved quickly.
Most of the time OP runs fine. But I've had to submit more support tickets this year do to messages, seq.'s or rules not running correctly. Also experienced slow response times moving in and around OP.
The techs are reasonably savvy, highly courteous and want to do right by their customers. Unfortunately, the product they are supporting is so deeply flawed that there's only so much they can do when your legitimate business requirements are simply not supported.
Task management was the main thing that separated ONTRAPORT for me. Keeping things accountable. As well, I felt the campaign builder was slicker, and that the contact management was more robust. Custom fields are very customizable.
We are providing better customer service as a direct result of Ontraport. We can track where all of our customers are, what pages/sites/modules they are visiting with ease and tailor our communication accordingly.
Our marketing funnel has become vastly improved, meaning that our ROI for marketing has gone up. Sales this April are double what they were last year.
Our team works better together because we all have a better idea of what the other needs and when. The tasks that we can assign in Ontraport mean nothing gets missed, creating a better customer and employee experience.
Ubermetrics Delta helped to track and analyze the virality of posts, press releases etc., and thus helped to steer the performance of press and marketing campaigns.