Optimizely Commerce Connect vs. Volusion

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Optimizely Commerce Connect
Score 6.3 out of 10
N/A
Optimizely Commerce Connect is a PaaS e-commerce backend solution coupled with Optimizely's PaaS CMS to help e-commerce organizations, of any type, create highly customized websites and buying experiences with a two-in-one content and commerce solution.N/A
Volusion
Score 4.8 out of 10
N/A
Volusion is a cloud-based ecommerce solution from the company of the same name in Austin, TX. It features an intuitive dashboard, built-in marketing and promos, SEO, templates, and tools to customize look and appearance.
$29
per month
Pricing
Optimizely Commerce ConnectVolusion
Editions & Modules
No answers on this topic
Personal
$29
per month
Pro
$79
per month
Startup
$179
per month
Business
$299
per month
Offerings
Pricing Offerings
Optimizely Commerce ConnectVolusion
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeRequiredNo setup fee
Additional Details
More Pricing Information
Community Pulse
Optimizely Commerce ConnectVolusion
Features
Optimizely Commerce ConnectVolusion
Online Storefront
Comparison of Online Storefront features of Product A and Product B
Optimizely Commerce Connect
8.8
27 Ratings
13% above category average
Volusion
3.6
9 Ratings
73% below category average
Product catalog & listings9.126 Ratings4.39 Ratings
Product management9.126 Ratings4.39 Ratings
Bulk product upload6.422 Ratings4.28 Ratings
Branding9.124 Ratings3.69 Ratings
Mobile storefront9.121 Ratings1.28 Ratings
Product variations9.122 Ratings4.78 Ratings
Website integration9.125 Ratings3.38 Ratings
Visual customization9.124 Ratings5.19 Ratings
CMS9.126 Ratings2.27 Ratings
Online Shopping Cart
Comparison of Online Shopping Cart features of Product A and Product B
Optimizely Commerce Connect
8.2
20 Ratings
8% above category average
Volusion
3.6
9 Ratings
71% below category average
Abandoned cart recovery8.216 Ratings3.67 Ratings
Checkout user experience8.220 Ratings3.79 Ratings
Online Payment System
Comparison of Online Payment System features of Product A and Product B
Optimizely Commerce Connect
8.2
18 Ratings
1% below category average
Volusion
4.1
8 Ratings
67% below category average
eCommerce security8.218 Ratings4.18 Ratings
eCommerce Marketing
Comparison of eCommerce Marketing features of Product A and Product B
Optimizely Commerce Connect
8.8
26 Ratings
14% above category average
Volusion
2.6
9 Ratings
98% below category average
Promotions & discounts8.222 Ratings4.89 Ratings
Personalized recommendations9.122 Ratings1.88 Ratings
SEO9.122 Ratings1.28 Ratings
eCommerce Business Management
Comparison of eCommerce Business Management features of Product A and Product B
Optimizely Commerce Connect
8.0
26 Ratings
0% above category average
Volusion
2.9
9 Ratings
93% below category average
Multi-site management9.121 Ratings3.02 Ratings
Order processing7.320 Ratings3.69 Ratings
Inventory management7.316 Ratings2.28 Ratings
Shipping7.317 Ratings3.08 Ratings
Custom functionality9.124 Ratings2.67 Ratings
Best Alternatives
Optimizely Commerce ConnectVolusion
Small Businesses
Ecwid by Lightspeed
Ecwid by Lightspeed
Score 10.0 out of 10
Ecwid by Lightspeed
Ecwid by Lightspeed
Score 10.0 out of 10
Medium-sized Companies
Shopify Plus
Shopify Plus
Score 9.1 out of 10
Shopify Plus
Shopify Plus
Score 9.1 out of 10
Enterprises
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
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User Ratings
Optimizely Commerce ConnectVolusion
Likelihood to Recommend
6.6
(27 ratings)
1.5
(20 ratings)
Likelihood to Renew
4.6
(2 ratings)
1.0
(12 ratings)
Usability
7.3
(8 ratings)
10.0
(1 ratings)
Support Rating
8.2
(1 ratings)
1.0
(2 ratings)
Implementation Rating
2.7
(1 ratings)
10.0
(2 ratings)
User Testimonials
Optimizely Commerce ConnectVolusion
Likelihood to Recommend
Optimizely
Our experience may be unique because we opted for an Optimizely team to implement our website/console set-up and connection to our PIM and ERP. The experience may have been different with a 3rd party or it may not have. That said, we have been live with our primary website for almost 2 years and I still do not consider it was ever "done". We have been going back and forth on functionality issues and bugs since launch. I have low confidence that changes made the previous day will 100% be online the next - so my team rechecks the work they did the previous day to ensure everything is online. The addition of a second channel and enhancement requests have compounded the issues. I feel this product would work fine with singular or less complex market SKU offerings.
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Volusion LLC
Volusion is a good company if you're starting out. The problem is that, if you want more complexity out of the program, you're kind of stuck. Also the regular time out errors and slow downs can be very frustrating. Packages that miss overnight deadlines because your system stops working can cost you customers. In today's highly competitive market, that's just something that's hard to put up with. If you have a lower volume of business you might be able to work around these issues.
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Pros
Optimizely
  • Episerver has a robust discount engine. This engine, combined with "visitor groups" allow our marketing department to categorize customers and offer a variety of discounts to targeted customers at specific times.
  • Episerver has a full-featured, storefront experience that can handle everything you might want for an e-commerce website.
  • Episerver offers A/B testing that can be helpful for trying out new content ideas and tracking the results.
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Volusion LLC
  • Templates are pre-built for a good end user experience. I've gone through the process of building custom sites as well as tweaking both free and paid templates that Volusion's design team provides.
  • Their support team didn't use to be as helpful, but in recent years have answered nearly all questions I've had. Their support section within the database provides detailed walkthrus as well.
  • Order processing is easy once you've been trained on the system. We got to a point where nearly the entire process was automated from initial purchase through shipping.
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Cons
Optimizely
  • Support. Episerver used to have direct support and access to the tech team to discuss and resolve issues. The new support portal is not enough for developer needs.
  • Quality Assurance. We find issues in the Episerver code that should have been resolved in QA before release.
  • Sales. Episervers sells the framework as a solution while showing Alloy. While it helps Episerver sell more, it puts the implementation partner into trouble as the client thinks they bought the solution. Episerver does not provide a solution. It provides a framework that you can build a solution on.
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Volusion LLC
  • API calls use the previous call as a reference, even if you weren't the one we made the previous call. Can lead to data gaps, so you often have to set a manual date range to look back to make sure you aren't missing any data.
  • Not as customizable as most ecommerce platforms
  • Not as many integration options as most platforms
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Likelihood to Renew
Optimizely
Really want to be able to spend more time and resources on rolling out new things with Episerver but at the moment we seem to be fixing alot of issues and pain points with the way our system was setup.
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Volusion LLC
When you spend so much time with a product like this and not only have you witnessed its growth, but you almost feel like you are next those that make the decisions of building features a certain way, you can't help but want to stay and be a part of their continued growth. It's simply a great product. Can it improve? By all means! But it will only improve because of users and avid resellers like me.
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Usability
Optimizely
The administrative interface is largely intuitive and relatively easy to use. The complexity of business needs and ability to customize can affect this (i.e. you have to set up and develop with the user in mind), but the basic structure is largely solid. There are some areas of redundancy (such as Commerce Manager overlapping with other administrative areas) that can sometimes cause confusion or offer some functions in one place, whereas other related functions are managed on a completely different page.
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Volusion LLC
I know what to do to add a new product, promotion or do an analysis of sales.
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Support Rating
Optimizely
We had an incredible team at Episerver Supporting us with the go live, reviewing our integration, and pushing our integration partner to deliver a quality product
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Volusion LLC
You have to wait on hold for at least 45 minutes every call—the tech support person never knows the answer right away so they put you on 10 minute holds only to come back and say they're still looking for answers. The chat function could take days to get a response. Our "Dedicated Account Manager" never checks in or answers, nor are they ever in the office when we call. It's like they try to be as unavailable as possible until you forget why you even called in the first place. Insane.
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Implementation Rating
Optimizely
Fully understand what is OOTB feature of the platform before proceeding to develop. Then implement a customization of key features once you can prove they are working as OOTB to make them more user friendly and productive for the business. Eg pre order and e gift card
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Volusion LLC
It is best to use the built-in features and recommended services for the most turn-key experience (ie. Skipjack for payment processing so that it can all be done from the Volusion backend).
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Alternatives Considered
Optimizely
Optimizely Commerce Connect offers a very wide range of features for admin users. There is less a need for an IT specialist or programmer to be involved when changes need to be made.
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Volusion LLC
While k-eCommerce was very glamorous to us because it integrates with our main workflow, it just didn't have some of the marketing features that are so integral to the way we do business online. The set-up costs were also way too high. Volusion is so affordable and feature heavy, it makes it very difficult for any shopping cart provider to compete. You can find others who are competitively priced and have similar features, but they simply aren't as robust (at least for the way we use it)
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Return on Investment
Optimizely
  • Positive: We have a usable website - better than what we had before and we are seeing a constant increase in adoption.
  • Positive: Counter associates are using the website to help customers.
  • Negative: Too much time being spent QCing previous work.
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Volusion LLC
  • Honestly, when you're in the dashboard, the UX is simply horrendous. I mean, everything that should be 1-2 clicks away is 4-6 clicks away, and each pages takes at least four seconds to load. You just find yourself wasting a lot of time waiting for things to load. This should be more simple.
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ScreenShots

Optimizely Commerce Connect Screenshots

Screenshot of the customizable checkout workflow, used to tailor the customer checkout experience.Screenshot of where catalogs, custom attributes, UOM, catalog restrictions, and multiple sites are managed at once.Screenshot of an example of a personalized promotion based on user web activity, used to drive conversion and increase average order value.Screenshot of customized recommendations reportingScreenshot of Optimizely Commerce Connect's personalization

Volusion Screenshots

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