The basis of this offering is the Market2Lead product that Oracle acquired in 2010. It has now been fully integrated with Oracle's On Demand CRM product and is a full-featured marketing automation product with features from lead management and nurturing, to measuring marketing ROI.
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WhatCounts
Score4 out of 10
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WhatCounts is a popularly-used, global enterprise level suite of email marketing tools from the company of the same name founded in 2000 and headquartered in Atlanta, GA. Their customers range from Costco, FoxNews.com, the Seattle Times, Red Lion Hotels, and number over a thousand.
Central to the platform is... email. From that it handles advanced segmentation, customer lifecycle building and automation, and personalization. WhatCounts bills itself as a full service marketing agency with…
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Pricing
Oracle CRM On Demand
WhatCounts
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Oracle CRM On Demand
WhatCounts
Free Trial
No
No
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
Yes
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
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More Pricing Information
Features
Oracle CRM On Demand
WhatCounts
Sales Force Automation
Comparison of Sales Force Automation features of Oracle CRM On Demand and WhatCounts
Feature
Oracle CRM On Demand
8.9
25 Ratings
13% above category average
WhatCounts
-
Ratings
Customer data management / contact management
8.025 Ratings
00 Ratings
Workflow management
9.024 Ratings
00 Ratings
Territory management
8.024 Ratings
00 Ratings
Opportunity management
8.025 Ratings
00 Ratings
Integration with email client (e.g., Outlook or Gmail)
9.022 Ratings
00 Ratings
Contract management
9.024 Ratings
00 Ratings
Quote & order management
10.023 Ratings
00 Ratings
Interaction tracking
9.024 Ratings
00 Ratings
Channel / partner relationship management
10.023 Ratings
00 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Oracle CRM On Demand and WhatCounts
Feature
Oracle CRM On Demand
9.7
24 Ratings
23% above category average
WhatCounts
-
Ratings
Case management
10.024 Ratings
00 Ratings
Call center management
10.023 Ratings
00 Ratings
Help desk management
9.024 Ratings
00 Ratings
Marketing Automation
Comparison of Marketing Automation features of Oracle CRM On Demand and WhatCounts
Feature
Oracle CRM On Demand
8.5
24 Ratings
9% above category average
WhatCounts
-
Ratings
Lead management
8.024 Ratings
00 Ratings
Email marketing
9.022 Ratings
00 Ratings
CRM Project Management
Comparison of CRM Project Management features of Oracle CRM On Demand and WhatCounts
Feature
Oracle CRM On Demand
9.0
24 Ratings
16% above category average
WhatCounts
-
Ratings
Task management
9.023 Ratings
00 Ratings
Billing and invoicing management
9.022 Ratings
00 Ratings
Reporting
9.023 Ratings
00 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Oracle CRM On Demand and WhatCounts
Feature
Oracle CRM On Demand
8.5
24 Ratings
11% above category average
WhatCounts
-
Ratings
Forecasting
10.024 Ratings
00 Ratings
Pipeline visualization
6.623 Ratings
00 Ratings
Customizable reports
9.024 Ratings
00 Ratings
Customization
Comparison of Customization features of Oracle CRM On Demand and WhatCounts
Feature
Oracle CRM On Demand
8.2
24 Ratings
7% above category average
WhatCounts
-
Ratings
Custom fields
9.024 Ratings
00 Ratings
Custom objects
9.024 Ratings
00 Ratings
Scripting environment
5.820 Ratings
00 Ratings
API for custom integration
9.023 Ratings
00 Ratings
Security
Comparison of Security features of Oracle CRM On Demand and WhatCounts
Feature
Oracle CRM On Demand
9.5
25 Ratings
12% above category average
WhatCounts
-
Ratings
Single sign-on capability
10.022 Ratings
00 Ratings
Role-based user permissions
9.025 Ratings
00 Ratings
Social CRM
Comparison of Social CRM features of Oracle CRM On Demand and WhatCounts
Feature
Oracle CRM On Demand
9.0
18 Ratings
18% above category average
WhatCounts
-
Ratings
Social data
9.018 Ratings
00 Ratings
Social engagement
9.018 Ratings
00 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Oracle CRM On Demand and WhatCounts
Feature
Oracle CRM On Demand
9.0
22 Ratings
18% above category average
WhatCounts
-
Ratings
Marketing automation
9.022 Ratings
00 Ratings
Compensation management
9.020 Ratings
00 Ratings
Platform
Comparison of Platform features of Oracle CRM On Demand and WhatCounts
Feature
Oracle CRM On Demand
9.0
18 Ratings
17% above category average
WhatCounts
-
Ratings
Mobile access
9.018 Ratings
00 Ratings
Email & Online Marketing
Comparison of Email & Online Marketing features of Oracle CRM On Demand and WhatCounts
Feature
Oracle CRM On Demand
-
Ratings
WhatCounts
9.8
1 Ratings
19% above category average
WYSIWYG email editor
00 Ratings
9.01 Ratings
Landing pages
00 Ratings
10.01 Ratings
A/B testing
00 Ratings
10.01 Ratings
Mobile optimization
00 Ratings
10.01 Ratings
Email deliverability reporting
00 Ratings
10.01 Ratings
List management
00 Ratings
10.01 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Oracle CRM On Demand and WhatCounts
I think it is well suited for organizations which are large with a lot of users so as to be able to minimize the cost of operations. Also, the organization which interacts mostly with customers can use Oracle CRM on demand.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info
How big is your email list? For the money WhatCounts allows us to manage a large list and gives us great tools. If you have a small list this product might be more than you need. How many emails do you want to send? WhatCounts charges by the email and of course you get a better price per email the more emails you send. If you will not be sending many emails or are sending to a small list WhatCounts might not be the right tool for you.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Several of our members were not familiar with various IT functions within CRM prior to working with it and so they were able to develop a working knowledge of IT pretty quickly afterwards.
It has a familiar feel to it as it allows users to work the data into a spreadsheet type layout with pivot tables and graphs and so it is quick to adopt.
Customization is great with a working knowledge of HTML, which isn't too hard to learn. You can really adapt CRM to any needs stylistically or content wise.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info
We receive super customer service from a dedicated account representative.
The list management tools are easy to use and give us granular insight into what users are opening and where they are clicking.
The analytics give us a variety of ways to look at the types of devices being used to view our content and the ways our users interact with content. For example we can see that most opens are on mobile but if a reader wants to spend time clicking into more in depth content they move over to a desktop computer.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
The ability to schedule and push out reports is missing from this system. If we want to mass deliver a report on a schedule, we must run it, export it and email it out to the group, or purchase a 3rd party system.
The ability to trigger workflow events on a schedule is missing this system. Currently, there has to be a trigger initiated by a user and we have situations where we'd like to be able to schedule a work flow routine to go out and check from specific situations and then trigger an action. We'd also like to be able to trigger workflow actions on one object based on something in another object and this capability is very limited.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Some of the list management tools were hard to find at first but now I use them every month. If I could change one thing I would allow the account details filter window to show all the available slots with no scrolling and I would add a feature to set / reset all selections on the dropdowns.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Compared to other competitors I find it very easy to use and learn .It has been helpful in our organisation and we have been able to manage our projects and operations well without interference.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info
We have a great representative. She schedules regular calls with our team and helps us learn new ways to use the tool. We get great personal support. I know she has many other clients but I always feel like she has time for me and genuinely enjoys working with our team.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
MS Dynamics was easy to integrate to MS Power BI. This BI and reporting aspect is a clear strong point for Microsoft. MS solutions seem easier to integrate and learn, but this depends on the IT landscape and the complexity of integrations in a respective company.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
We selected WhatCounts because it had the ability to help us manage our large list and gave us tools to help tailor our messages. In addition, WhatCounts had the ability to allow us to have an enterprise license but we could still have individual department accounts.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
This software can display in real-time when an order is submitted, received, fulfilled, and shipped out. We are able to know within the week of what new orders came in and how effective we are being from targeting specific regions of the nation.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info
We use WhatCounts as a communication tool to our external groups mainly families and alumni. In our case our main objective is to get these groups timely information. While some of our emails do have a call to action for example signing up for Family Weekend or a Reunion Weekend we don't use the tool to generate leads in the way many organizations use html email.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info