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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    OutboundEngine

    Score10 out of 10
    N/AOutboundEngine provides a hands-off way for small business owners to market and grow their business. The product aims to provide small businesses with what big companies have achieved with marketing automation. The service aims to help users keep in touch with clients and prospects with professionally designed, branded campaigns. Benefits include: driving engagement, surfacing warm leads from current contacts, generating referrals and repeat business from their existing contacts, social…

    $199

    per user

    Right On Interactive

    Score4.1 out of 10
    Mid-Size Companies (51-1,000 employees)
    ROI Customer Lifecycle Marketing software provides visibility into which customers are the best fit and most engaged at each stage of their journey via its patented Lifecycle Map and 3D Scoring methodology. The vendor says that with this insight, marketers are able to know exactly where a prospect or customer is in their relationship with a brand. The software offers similar functionality to other marketing automation platforms; however, ROI Customer Lifecycle Marketing is designed to engage…

    $500

    up to 2 users, up to 10,000 contacts

    Pricing
    OutboundEngineRight On Interactive
    Editions & Modules
    Essential
    $199
    per user
    Value
    $299
    per user
    Premium
    $499
    per user
    Outreach
    $500
    up to 2 users, up to 10,000 contacts
    Engagement
    $900
    up to 5 users, up to 10,000 contacts
    Lifecycle Marketing
    $1,400
    up to 10 users, up to 10,000 contacts
    Offerings
    Pricing Offerings
    OutboundEngineRight On Interactive
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup Fee$99 per userNo setup fee
    Additional DetailsMore information is available on the vendor's website.All contracts are annual
    More Pricing Information
    Community Pulse
    OutboundEngineRight On Interactive
    Considered Both Products
    Elm Street Technology
    No answer on this topic
    Right On Interactive
    No answer on this topic
    Key User Insights
    Would buy again
    75%
    Would buy again
    42 Answers
    No answers on this topic
    Delivers good value for the price
    75%
    Delivers good value for the price
    38 Answers
    No answers on this topic
    Happy with the feature set
    75%
    Happy with the feature set
    42 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    67%
    Lived up to sales and marketing promises
    37 Answers
    No answers on this topic
    Implementation went as expected
    84%
    Implementation went as expected
    47 Answers
    No answers on this topic
    Features
    OutboundEngineRight On Interactive
    Email & Online Marketing
    Comparison of Email & Online Marketing features of OutboundEngine and Right On Interactive
    Feature
    OutboundEngine
    5.9
    50 Ratings
    21% below category average
    Right On Interactive
    7.0
    1 Ratings
    10% below category average
    Mobile optimization8.643 Ratings00 Ratings
    Email deliverability reporting3.050 Ratings7.01 Ratings
    List management6.044 Ratings00 Ratings
    WYSIWYG email editor00 Ratings7.01 Ratings
    Landing pages00 Ratings6.01 Ratings
    Triggered drip sequences00 Ratings8.01 Ratings
    Lead Management
    Comparison of Lead Management features of OutboundEngine and Right On Interactive
    Feature
    OutboundEngine
    5.2
    38 Ratings
    25% below category average
    Right On Interactive
    8.5
    1 Ratings
    7% above category average
    Automated sales alerts and tasks5.238 Ratings9.01 Ratings
    Lead scoring and grading00 Ratings8.01 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of OutboundEngine and Right On Interactive
    Feature
    OutboundEngine
    10.0
    48 Ratings
    36% above category average
    Right On Interactive
    8.0
    1 Ratings
    6% above category average
    Social sharing and campaigns10.048 Ratings00 Ratings
    Social profile integration00 Ratings8.01 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of OutboundEngine and Right On Interactive
    Feature
    OutboundEngine
    -
    Ratings
    Right On Interactive
    8.5
    1 Ratings
    13% above category average
    Dashboards00 Ratings9.01 Ratings
    Standard reports00 Ratings8.01 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of OutboundEngine and Right On Interactive
    Feature
    OutboundEngine
    -
    Ratings
    Right On Interactive
    7.5
    1 Ratings
    1% below category average
    Customizability00 Ratings7.01 Ratings
    Integration with Salesforce.com00 Ratings8.01 Ratings
    Best Alternatives
    OutboundEngineRight On Interactive
    Small Businesses
    HighLevel
    Score9.3 out of 10
    Vbout
    Score9.9 out of 10
    Medium-sized Companies
    LocaliQ
    Score8.6 out of 10
    Bloomreach
    Score9.2 out of 10
    Enterprises
    No answers on this topic
    Iterable
    Score8.1 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    OutboundEngineRight On Interactive
    Likelihood to Recommend
    10.0
    (61 ratings)
    7.0
    (1 ratings)
    Likelihood to Renew
    7.0
    (2 ratings)
    -
    (0 ratings)
    Usability
    7.7
    (7 ratings)
    -
    (0 ratings)
    Availability
    8.8
    (27 ratings)
    -
    (0 ratings)
    Support Rating
    7.9
    (24 ratings)
    -
    (0 ratings)
    User Testimonials
    OutboundEngineRight On Interactive
    Likelihood to Recommend
    Elm Street Technology
    OutboundEngine does a referral campaign and I've been able to close a couple of deals based on getting in touch with people who engage with this campaign and state they could use my services in the next 6 months. This is a great follow up tool for those you may or may not know are going to be needing your services.
    Incentivized
    Read full review
    Right On Interactive
    Right On Interactive is well suited if you need to bring in lots of data from numerous sources and be able to reference across tables to build a detailed segment. This also lends it to being more useful when a company has people that know data and have the time to dive deep into it to build lists. For teams without multiple people or dedicated people to use the system it can be cumbersome.
    Incentivized
    Read full review
    Pros
    Elm Street Technology
    • The content that they generate to send to our clients is relevant and the clients want to engage with us. It makes us appear more professional and consistent, even though we are a smaller company.
    • It helps us stay in touch with clients and helps us stay top of mind. We are able to generate more new business leads if we are in consistent contact with current, former, and potential clients.
    • Their customer service and support is outstanding. All my questions were answered and I went into the program feeling confident and knowledgeable.
    Read full review
    Right On Interactive
    • It is able to pull in as many data sources as you would like.
    • It is easy to connect data across multiple sources to create segments.
    • Forces you to think about your customer lifecycle to get the most out of the software.
    Incentivized
    Read full review
    Cons
    Elm Street Technology
    • I do not like the use of drawings to attract new customers, and they have ignored my requests to eliminate that for my personal emails.
    • I do not like it when a competitor in my immediate market has the same posts. It cheapens the service or makes it appear that I am simply sharing another's post.
    Incentivized
    Read full review
    Right On Interactive
    • The interface is improving in recent months but it still has a way to go to catch up to competitors.
    • The system seems to be reactionary when building out campaigns instead of more proactive. You can go through the entire campaign setup and forget to check one box at the very start and have to go all the way back to just pull in a piece of personalized data.
    • Could use more integrations with marketing softwares.
    Incentivized
    Read full review
    Likelihood to Renew
    Elm Street Technology
    The biggest issue is poor ROI. The second biggest issue is rigid customer service process, lack of a sense of urgency, and inability to reach out to upper management with issues.
    Read full review
    Right On Interactive
    No answers on this topic
    Usability
    Elm Street Technology
    Overall, OutboundEngine is very user friendly. It is simple to set up and explore, and if there are any issues or questions, the customer service team and account managers are always available to help. They are very knowledgeable and were able to explain everything in detail to me. The program is easy to navigate and helps me stay organized, and an uncomplicated and straightforward solution was exactly what I was looking for
    Read full review
    Right On Interactive
    No answers on this topic
    Reliability and Availability
    Elm Street Technology
    I haven't had to contact Outbound Engine because I haven't had any application errors or unplanned outages. I basically have had such a trouble free experience with them that I haven't had to call. Everything is automated and I get a notice to review every isse. I suppose if I personalized the newsletter a bit more and added some of my own articles, I would need to contact them, (which I should really start to do) but so far things have been so on point, I haven't felt the need.
    Incentivized
    Read full review
    Right On Interactive
    No answers on this topic
    Support Rating
    Elm Street Technology
    The customer service was excellent! Everyone I spoke to was kind and knowledgeable. My account manager was easily reachable. Setup of the OutboundEngine program was explained really thoroughly, and we knew how we could best use the product to meet the needs of our clients and get our online and social media presence off the ground.
    Read full review
    Right On Interactive
    No answers on this topic
    Alternatives Considered
    Elm Street Technology
    I selected it for the ability to have an automated system do 3 things all at once, social media posts, emails and the instant communication with the chat box. I have never seen a chat come through that lead to a helpful client touchpoint. I have never used another product but have since begun to weigh some of the less expensive options.
    Incentivized
    Read full review
    Right On Interactive
    No answers on this topic
    Return on Investment
    Elm Street Technology
    • One client identified how one article I sent that he read saved him from having to replace his entire AC system.
    • One client actually thought I was sending this to him personally because I valued him
    • One of the above transacted with me twice for over $3M in sales
    Incentivized
    Read full review
    Right On Interactive
    • It saved us a bunch of money in getting a higher tier of SFDC. The workflows it allowed us to create (using their staff writing MySQL) saved us having to double our SFDC spend to get workflows.
    • It allowed us to easily send emails to people added into SFDC campaigns buy external sales staff which saved time from manual emails.
    • The time it took the marketing team to create the campaigns could've been faster.
    Incentivized
    Read full review
    ScreenShots

    OutboundEngine Screenshots

    Screenshot of Automated Social Media MarketingScreenshot of A personalized snapshot of your account activity and warmest leads.Screenshot of Personally designed, tested, and automated emails

    Right On Interactive Screenshots

    Screenshot of ROI Campaign BuilderScreenshot of ROI ReportingScreenshot of ROI Lifecycle MapScreenshot of ROI Email EditorScreenshot of ROI DashboardsScreenshot of ROI Score Index