Remarkety vs. Sizmek Ad Suite (discontinued)

If Remarkety can be integrated with your website I would 10/10 recommend it every time. They have great reporting features and offer different options for automation campaigns or you can even create your own custom automation campaigns. If you are only using it for newsletters you'll still see benefits but it's not going to be near as beneficial unless you add in automation.

Incentivized

I've use Sizmek as media analytics and reporting tool. Unless a site doesn't work properly with Google DoubleClick, I rarely recommend Sizmek over DoubleClick. It can do everything DoubleClick does, but with almost twice the hassle. One Area that makes it easier to track is that ads are given individual tracking ID's that creative can look up and search by when indexing and testing to make sure all ads are working and input.

Incentivized

• Abandoned shopping cart automation.
• Targeted remarketing across social media and search.
• Email campaigns and behavior-based automation.
• Reporting.

Incentivized

• Easy Dashboard Navigation - Search bar allows user to quickly locate details about any campaign
• Insightful Analytics Tools - Platform provides users customizable graphs to leverage for reporting presentations
• Extensive Reporting Metrics - Ability to pull ad performance reports on all aspects of campaign
• Simple Creative Hosting - Easy upload and path location details for creative files

Incentivized

• The results from multiple emails cannot combine within a campaign.
• The order history is lost when customer email has been updated.
• Clunky dashboard.

Incentivized

• Sizmek's trading desk was a total miss when I tested it a few years ago.
• I briefly used Abakus and did not find it intuitive, accurate or helpful. It has a long way to go before it can compete with the likes of VisualIQ.

Incentivized

Remarkety has many more features compared to Mailchimp. The integration to my webshop was extremely easy to set up and I like to use the interface from Remarkety. You get lots of predefined trigger points for your automation and building email templates is just as easy as it was with Mailchimp.

Incentivized

For me the main point here is the support, all the adservers offer more or less the same functionality and capabilities. The real advantage you will gain using Sizmek will be their customer support team and their open approach with other vendors.

• More transactions
• Higher Order Value
• More Returning Customers

Incentivized

• Sizmek has had a positive impact on ROI because it delivers the reports our clients want and need
• Sizmek has had a postive impact on employee morale due to ease of use

Incentivized