TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    SafeOpt

    Score7 out of 10
    N/AAddShoppers provides social log in solutions to online merchants. Some key features include: Automated Email Responses, Dynamic Content, and Lead Segmentation.

    $17

    Per each 5,000 Monthly Uniques

    Agentforce Marketing

    Score7.6 out of 10
    N/AMarketing Cloud is a cloud-based digital marketing platform, used by marketers can segment their audience, deliver personalized messages, track campaign performance, engage leads and accounts, and optimize strategies based on real-time insights.

    $1,250

    per month per installation

    Upcall

    Score8.7 out of 10
    N/AUpcall is an engagement platform & API. Upcall provides U.S sales professionals on demand, enabling businesses to trigger human phone calls.N/A
    Pricing
    SafeOptAgentforce MarketingUpcall
    Editions & Modules
    Pro
    $17
    Per each 5,000 Monthly Uniques
    Enterprise
    $500+
    Priced based on usage
    Community
    $0
    Up to 5,000 Monthly Uniques
    Account Engagement
    $1,250
    per month
    Engagement
    $1,250
    per month
    Intelligence
    $3,000
    per month
    Loyalty Management
    $20,000
    per month
    Personalization
    $100,000
    per year
    Data Cloud for Marketing
    $108,000
    per year
    No answers on this topic
    Offerings
    Pricing Offerings
    SafeOptAgentforce MarketingUpcall
    Free Trial
    YesYesNo
    Free/Freemium Version
    YesNoNo
    Premium Consulting/Integration Services
    YesYesNo
    Entry-level Setup Fee$500 per brandNo setup feeNo setup fee
    Additional DetailsContact vendor for pricing information.
    More Pricing Information
    Community Pulse
    SafeOptAgentforce MarketingUpcall
    Considered Multiple Products
    AddShoppers
    No answer on this topic
    Salesforce
    No answer on this topic
    Upcall
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    88%
    Would buy again
    84 Answers
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
    89%
    Delivers good value for the price
    72 Answers
    No answers on this topic
    Happy with the feature set
    No answers on this topic
    93%
    Happy with the feature set
    89 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    88%
    Lived up to sales and marketing promises
    58 Answers
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    84%
    Implementation went as expected
    54 Answers
    No answers on this topic
    Features
    SafeOptAgentforce MarketingUpcall
    Email & Online Marketing
    Comparison of Email & Online Marketing features of SafeOpt and Salesforce Agentforce Marketing and Upcall
    Feature
    SafeOpt
    -
    Ratings
    Salesforce Agentforce Marketing
    7.3
    171 Ratings
    5% below category average
    Upcall
    -
    Ratings
    WYSIWYG email editor00 Ratings7.4122 Ratings00 Ratings
    Dynamic content00 Ratings8.1153 Ratings00 Ratings
    Ability to test dynamic content00 Ratings6.3112 Ratings00 Ratings
    Landing pages00 Ratings7.6121 Ratings00 Ratings
    A/B testing00 Ratings7.0151 Ratings00 Ratings
    Mobile optimization00 Ratings6.7111 Ratings00 Ratings
    Email deliverability reporting00 Ratings7.3132 Ratings00 Ratings
    List management00 Ratings8.1129 Ratings00 Ratings
    Triggered drip sequences00 Ratings7.295 Ratings00 Ratings
    Lead Management
    Comparison of Lead Management features of SafeOpt and Salesforce Agentforce Marketing and Upcall
    Feature
    SafeOpt
    -
    Ratings
    Salesforce Agentforce Marketing
    8.1
    124 Ratings
    4% above category average
    Upcall
    -
    Ratings
    Lead nurturing automation00 Ratings8.8109 Ratings00 Ratings
    Lead scoring and grading00 Ratings8.1110 Ratings00 Ratings
    Data quality management00 Ratings7.3116 Ratings00 Ratings
    Automated sales alerts and tasks00 Ratings8.2101 Ratings00 Ratings
    Campaign Management
    Comparison of Campaign Management features of SafeOpt and Salesforce Agentforce Marketing and Upcall
    Feature
    SafeOpt
    -
    Ratings
    Salesforce Agentforce Marketing
    7.3
    114 Ratings
    1% below category average
    Upcall
    -
    Ratings
    Calendaring00 Ratings7.3103 Ratings00 Ratings
    Event/webinar marketing00 Ratings7.497 Ratings00 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of SafeOpt and Salesforce Agentforce Marketing and Upcall
    Feature
    SafeOpt
    -
    Ratings
    Salesforce Agentforce Marketing
    7.4
    88 Ratings
    1% below category average
    Upcall
    -
    Ratings
    Social sharing and campaigns00 Ratings7.383 Ratings00 Ratings
    Social profile integration00 Ratings7.539 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of SafeOpt and Salesforce Agentforce Marketing and Upcall
    Feature
    SafeOpt
    -
    Ratings
    Salesforce Agentforce Marketing
    7.6
    124 Ratings
    3% above category average
    Upcall
    -
    Ratings
    Dashboards00 Ratings8.1118 Ratings00 Ratings
    Standard reports00 Ratings7.3123 Ratings00 Ratings
    Custom reports00 Ratings7.3100 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of SafeOpt and Salesforce Agentforce Marketing and Upcall
    Feature
    SafeOpt
    -
    Ratings
    Salesforce Agentforce Marketing
    7.5
    124 Ratings
    0% below category average
    Upcall
    -
    Ratings
    API00 Ratings6.790 Ratings00 Ratings
    Role-based workflow & approvals00 Ratings6.689 Ratings00 Ratings
    Customizability00 Ratings6.9111 Ratings00 Ratings
    Integration with Salesforce.com00 Ratings7.6113 Ratings00 Ratings
    Integration with Microsoft Dynamics CRM00 Ratings8.914 Ratings00 Ratings
    Integration with SugarCRM00 Ratings8.611 Ratings00 Ratings
    Third-party software integrations00 Ratings7.524 Ratings00 Ratings
    Best Alternatives
    SafeOptAgentforce MarketingUpcall
    Small Businesses
    Mad Mimi
    Score10 out of 10
    Vbout
    Score9.9 out of 10
    No answers on this topic
    Medium-sized Companies
    Campaign Monitor by Marigold
    Score9 out of 10
    Bloomreach
    Score9.2 out of 10
    No answers on this topic
    Enterprises
    Emma by Marigold
    Score8.5 out of 10
    Iterable
    Score8.2 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternativesView all alternatives
    User Ratings
    SafeOptAgentforce MarketingUpcall
    Likelihood to Recommend
    8.0
    (1 ratings)
    8.2
    (329 ratings)
    9.0
    (1 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    8.1
    (114 ratings)
    -
    (0 ratings)
    Usability
    -
    (0 ratings)
    8.5
    (37 ratings)
    10.0
    (1 ratings)
    Availability
    -
    (0 ratings)
    10.0
    (11 ratings)
    -
    (0 ratings)
    Performance
    -
    (0 ratings)
    9.6
    (9 ratings)
    -
    (0 ratings)
    Support Rating
    -
    (0 ratings)
    7.0
    (36 ratings)
    -
    (0 ratings)
    In-Person Training
    -
    (0 ratings)
    5.0
    (4 ratings)
    -
    (0 ratings)
    Online Training
    -
    (0 ratings)
    8.1
    (7 ratings)
    -
    (0 ratings)
    Implementation Rating
    -
    (0 ratings)
    3.0
    (17 ratings)
    -
    (0 ratings)
    Contract Terms and Pricing Model
    -
    (0 ratings)
    5.0
    (1 ratings)
    -
    (0 ratings)
    Ease of integration
    -
    (0 ratings)
    7.0
    (2 ratings)
    -
    (0 ratings)
    Product Scalability
    -
    (0 ratings)
    7.5
    (40 ratings)
    -
    (0 ratings)
    Vendor post-sale
    -
    (0 ratings)
    8.0
    (3 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    7.0
    (3 ratings)
    -
    (0 ratings)
    User Testimonials
    SafeOptAgentforce MarketingUpcall
    Likelihood to Recommend
    AddShoppers
    It [AddShoppers Social Login] is well suited for those who are looking to grow their business and able to target the] right customers who visit their websites. They also provide tons of tools and templates to work with. Their email marketing tool will also help to grow [the] customer base very much. They [AddShoppers Social Login is] also very good at creating brand awareness by running multiple campaigns. The customer service which they have is remarkable.
    Incentivized
    Read full review
    Salesforce
    I think the product, by definition, is meant for marketing — and we use it exactly for that, for running campaigns. That’s the best-suited use case for the product. I don’t think it’s really meant to be used for anything else — that’s just not how it’s designed.
    Incentivized
    Read full review
    Upcall
    Upcall is great for companies that aim at superb customer support, upcall is great for medium to large businesses. Upcall helps your business to grow in all aspects, Upcall will help you reach people. Would recommend Upcall to anyone that is looking to improve on marketing and drive the company's sales.
    Incentivized
    Read full review
    Pros
    AddShoppers
    • Easy to implement and work with.
    • Excellent customer support with lots of creative ideas.
    • What they promise is what they do .
    • They [are] able to increase website conversion rate thereby it increase[s] our sales.
    Incentivized
    Read full review
    Salesforce
    • Filter relevant content so you can priorize those that are more relevant and resolve it first
    • Measure the traffic in the different social networks, as well as the response rate, average response time and other relevant metrics
    • Configure automation rules to order the work of those who must interact with the customer
    Incentivized
    Read full review
    Upcall
    • Appointment Scheduling
    • Application Integration
    • Customer Support
    Incentivized
    Read full review
    Cons
    AddShoppers
    • [The] dashboard has a limited number of details where we [are not] able to fetch for what we need.
    • Social sharing could have been much better.
    • Sometimes it does slow down our sites when we install their widget, but having [the] best customer support helps us to overcome this issue.
    Incentivized
    Read full review
    Salesforce
    • The email builder does not offer any way to catch/check bugs across different email service providers
    • Creating SQL is not as easy as drag-and-drop; a lot of technical knowledge is required
    • Salesforce Marketing Cloud is sold as a marketing tool, but to be honest, you need a LOT of technical IT support to run the tool
    • Einstein metrics are across the board; if you have multiple audiences in one instance of Salesforce Marketing Cloud you can't segment the data.
    Incentivized
    Read full review
    Upcall
    • Be more user-friendly
    • Improve the chat feature
    Incentivized
    Read full review
    Likelihood to Renew
    AddShoppers
    No answers on this topic
    Salesforce
    As of right now we have not seen any other program that integrates as seamlessly into our Salesforce platform. We have barely scratched the surface of all the features and use cases. It would be irresponsible to make a move to another platform in the near future. We have not come up against any limitations that would prompt a need to switch
    Read full review
    Upcall
    No answers on this topic
    Usability
    AddShoppers
    No answers on this topic
    Salesforce
    You won't find another solution that has as many features as Salesforce Marketing Cloud Interaction Studio. We all know Salesforce, we all know how big they are and it's not for nothing... Their tools do most of the things you want, need and even imagine. Using it is complicated, but the usability is infinite.
    Incentivized
    Read full review
    Upcall
    I gave the best rating because Upcall is simply the best and has done great things for our company. Upcall is the Most affordable and reliable service that I have ever come across. Most honest deals and reliable
    Incentivized
    Read full review
    Reliability and Availability
    AddShoppers
    No answers on this topic
    Salesforce
    Upgrades and timing of the upgrades were communicated well and planned during off hours for our work. If we did have a campaign scheduled during that time, it would kick-off after the system was back active. There were a few unplanned system down times, but it was a rare occurrence and those times were also short in duration.
    Read full review
    Upcall
    No answers on this topic
    Performance
    AddShoppers
    No answers on this topic
    Salesforce
    Though the make up of MA apps is not built this way today, it would be nice to see them become more real-time. The integration between Salesforce and Pardot is not a true real-time integration. If I modify something in Salesforce, those changes are not automatically reflected in Pardot immediately. There is a delay of about 15 minutes before the systems sync. This delay, although not long, is less than ideal We would love the systems to be integrated real time such that changes are propagated from one system to the other immediately.
    Read full review
    Upcall
    No answers on this topic
    Support Rating
    AddShoppers
    No answers on this topic
    Salesforce
    They are really responsive and more than not solve the problem or give you insight to how you can manage the solution yourself. I do find however sometimes a long delay on the more complex issues when they need to loop in other departments. but overall a good experience with support
    Incentivized
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    Upcall
    No answers on this topic
    In-Person Training
    AddShoppers
    No answers on this topic
    Salesforce
    The trainers at the Pardot user conference (Elevate and Connections) were very knowledgeable and presented the material well. Again, the content was targeted to more of a new user audience, and was not really relevant for folks who had been using the product for 2+ years.
    Read full review
    Upcall
    No answers on this topic
    Online Training
    AddShoppers
    No answers on this topic
    Salesforce
    Pardot's online training touches on all topics briefly and vaguely without much indepth exploration into how a final outcome could look, such as Nurturing Campaigns, Email templates, landing page templates, etc... The only true way to uncover Pardot's full capabilities is to have Front End design and coding experience. Without this key skill set, I would not recommend Pardot to another business.
    Read full review
    Upcall
    No answers on this topic
    Implementation Rating
    AddShoppers
    No answers on this topic
    Salesforce
    From an IT perspective, once you set up the Javascript beacon and start collecting data there is a waiting game. During this time you can start labeling your site actions which can be labor intensive for a single person, but you don't really have the final end-users on the platform yet. We did a lot of training so users were experienced, but it wasn't until they had their first tasks to accomplish that they started using the system and had questions. I'd recommend setting up some immediate goals for an end-user to start segmenting for the purpose of displaying message campaigns so you can jump start end-user action.
    Read full review
    Upcall
    No answers on this topic
    Alternatives Considered
    AddShoppers
    We never used [any] other product for our marketing purpose. We thought of giving a try to improve our sales and increase our brand awareness. We never regret of choosing this as our priority. They always backup us with their customer support with great ideas and plans which is very effective to improve our sales.
    Incentivized
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    Salesforce
    We use Salesforce Marketing Cloud for lead management, generating reports, tracking customer and dealer information, inputting orders, and more. I prefer HubSpot for email marketing and automation because it is easier to use and the emails are designed much better. We currently use Salesforce and HubSpot, and we are very happy to have both, as they have different pros/cons.
    Incentivized
    Read full review
    Upcall
    Upcall has been able to help us gain top-quality leads that led to customers while the other products worked, they weren't as effective as upcall is in such a short period of time we have used it. We have seen where upcall has helped to drive our business sales.
    Incentivized
    Read full review
    Contract Terms and Pricing Model
    AddShoppers
    No answers on this topic
    Salesforce
    was not involved with this part but i have not heard about clompaints
    Incentivized
    Read full review
    Upcall
    No answers on this topic
    Scalability
    AddShoppers
    No answers on this topic
    Salesforce
    Prior to this, we had no solution and literally were doing things on paper in a world where technology is outpacing paper. Having this process optimized has made it easier for the sales and marketing people to change information. From the training perspective, it has allowed us to see holes in where we could create additional support training, so the ROI here has been a lot more than just the optimization of a process.
    Incentivized
    Read full review
    Upcall
    No answers on this topic
    Return on Investment
    AddShoppers
    • I see only positive impact when started using it.
    • It increased our organic sales in short period of time.
    • Brand awareness was done properly.
    • We are able to focus on right customer at right time.
    • Only thing they need to improve is their dashboard feature.
    Incentivized
    Read full review
    Salesforce
    • Salesforce Marketing Cloud allows us to more efficiently reach out to a higher number of prospects.
    • Salesforce Marketing Cloud allows us to nimbly communicate important messages in a timely fashion to facilitate conversion.
    • Salesforce Marketing Cloud allows us to track who is opening our messages so that we can stop sending to those not interested and focus on the most engaged audiences.
    Incentivized
    Read full review
    Upcall
    • Upcall has positively impacted our company.
    • Sales improved from 50% to 92% in less than 5 months.
    Incentivized
    Read full review
    ScreenShots

    Agentforce Marketing Screenshots

    Screenshot of Pardot Analytics - Pardot's reporting and analytics can be used to perform true revenue impact analysis and closed-loop reporting.Screenshot of Pardot Email Analytics - The reach and impact of  email marketing efforts are displayed in real-time with advanced reporting and analytics by device, and email client.Screenshot of Pardot Forms and Landing Pages - Pardot's form and landing page builders are used to turn online traffic to leads with targeted offers and content marketing.Screenshot of Pardot Email Marketing - Lead nurturing flows are defined via an interface that enables definition of the simplest or most complex segmented and targeted campaigns.