TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Searchmetrics

    Score6 out of 10
    N/AThe Searchmetrics Suite automatically analyzes your website and guides you through the optimization of your keywords, topic clusters (onpage) and thus your content, as well as backlinks (off page) / social links, and finally the information architecture of your pages. Clients are provided with international ranking data regarding several search engines like Google, Bing, Yahoo!, Yandex and Baidu etc. Integration of Web Analytics, enriches data with traffic, conversions and user signals, such as…N/A

    Semrush

    Score8.5 out of 10
    N/ASemrush is a relatively popular search engine optimization tool set from the company of the same name based in Pennsylvania and founded in 2008. Largely the platforms relies on competitive intelligence, and features SEO staples like backlink checking, keyword analysis to refine SEO and PPC campaigning and locate low-cost / high-yield keywords, analysis of competitors who co-occupy desired ad and listing spaces, domain vs. domain analysis, as well as site audit and domain tracking. Semrush can…

    $139.95

    per month

    Pricing
    SearchmetricsSemrush
    Editions & Modules
    No answers on this topic
    Pro
    $139.95
    per month
    Guru
    $249.95
    per month
    Business
    $499.95
    per month
    Offerings
    Pricing Offerings
    SearchmetricsSemrush
    Free Trial
    NoYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeOptional
    Additional Details—17% discount for annual pricing.
    More Pricing Information
    Community Pulse
    SearchmetricsSemrush
    Considered Both Products
    Searchmetrics
    No answer on this topic
    Semrush
    Chose Semrush
    SEMRush has more limited functionality than some of the full-suite options like BrightEdge and Searchmetrics, but the tool is more affordable and still performs to our expectations. We find it to be a good medium-use tool, and combined with some additional keyword-tracking …
    Incentivized
    Chose Semrush
    I used Botify, Oncrawl, Searchmetrics, MyPOSEO, XENU, ScreamingFrog, website Auditor, Link Assistant, GTmetrix, ahref, Majestic...

    Every tool listed above is useful (except Searchmetrix). SEMrush is just one tool which is necessary, such as Oncrawl or Xenu.
    Incentivized
    Chose Semrush
    Semrush was more comprehensive than the other tools and better maintained. Our key requirements for a product were that we could use the data and that it was cheap enough for us to use across the business. The competitors either weren't well maintained, had poor quality …
    Incentivized
    Chose Semrush
    SEMRush has a much stronger position when you compare it to other alternatives. The reason being that there are only a few tools that provide an overall service including both SEO and SEM. Also, the fact that it allows competitor analysis and a side by side analysis of KPIs …
    Incentivized
    Chose Semrush
    First - SEMRush doesn't spend very much of their money on sales. They don't have a big sales staff to support, so they invest that into top notch product managers and developers - who actually reach out to clients to ask them to give them feedback on alpha/beta versions.

    Second …
    Incentivized
    Key User Insights
    Would buy again
    No answers on this topic
    100%
    Would buy again
    107 Answers
    Delivers good value for the price
    No answers on this topic
    98%
    Delivers good value for the price
    95 Answers
    Happy with the feature set
    No answers on this topic
    99%
    Happy with the feature set
    106 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    99%
    Lived up to sales and marketing promises
    97 Answers
    Implementation went as expected
    No answers on this topic
    99%
    Implementation went as expected
    95 Answers
    Features
    SearchmetricsSemrush
    SEO
    Comparison of SEO features of Searchmetrics Suite and Semrush
    Feature
    Searchmetrics Suite
    7.6
    1 Ratings
    1% below category average
    Semrush
    8.0
    154 Ratings
    4% above category average
    Keyword analysis9.01 Ratings8.6154 Ratings
    Backlink management4.01 Ratings8.4147 Ratings
    SERP ranking tracking9.01 Ratings8.4150 Ratings
    Page grader8.01 Ratings8.0129 Ratings
    Competitive analysis7.01 Ratings8.5149 Ratings
    Site audit / diagnostics8.01 Ratings8.0150 Ratings
    Site recommendations8.01 Ratings7.7139 Ratings
    Task management8.01 Ratings6.491 Ratings
    SEO Channels
    Comparison of SEO Channels features of Searchmetrics Suite and Semrush
    Feature
    Searchmetrics Suite
    7.0
    1 Ratings
    8% below category average
    Semrush
    8.2
    140 Ratings
    8% above category average
    Local SEO7.01 Ratings8.1128 Ratings
    Social SEO6.01 Ratings8.0106 Ratings
    Mobile SEO7.01 Ratings8.6113 Ratings
    Global SEO8.01 Ratings8.1114 Ratings
    SEO Platform & Account Management
    Comparison of SEO Platform & Account Management features of Searchmetrics Suite and Semrush
    Feature
    Searchmetrics Suite
    9.0
    1 Ratings
    7% above category average
    Semrush
    8.4
    125 Ratings
    0% below category average
    Multi-domain support9.01 Ratings8.1115 Ratings
    Integration with web analytics tools9.01 Ratings8.7119 Ratings
    Best Alternatives
    SearchmetricsSemrush
    Small Businesses
    Serpstat
    Score10 out of 10
    Serpstat
    Score10 out of 10
    Medium-sized Companies
    Yoast
    Score8.4 out of 10
    Yoast
    Score8.4 out of 10
    Enterprises
    Google Trends
    Score8.6 out of 10
    Google Trends
    Score8.6 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    SearchmetricsSemrush
    Likelihood to Recommend
    10.0
    (2 ratings)
    8.2
    (154 ratings)
    Likelihood to Renew
    3.0
    (1 ratings)
    9.1
    (3 ratings)
    Usability
    -
    (0 ratings)
    8.2
    (10 ratings)
    Availability
    -
    (0 ratings)
    9.1
    (1 ratings)
    Performance
    -
    (0 ratings)
    7.3
    (1 ratings)
    Support Rating
    -
    (0 ratings)
    9.9
    (17 ratings)
    Implementation Rating
    -
    (0 ratings)
    7.3
    (1 ratings)
    Product Scalability
    -
    (0 ratings)
    9.1
    (1 ratings)
    User Testimonials
    SearchmetricsSemrush
    Likelihood to Recommend
    Searchmetrics
    Searchmetrics does a great job when doing optimization of your content and keywords. It is less appropriate when doing off page optimization like backlinks.
    Incentivized
    Read full review
    Semrush
    This is suited to plan for keywords in a single market, but it struggles when you need to consolidate several markets. It is well-suited to discover new keywords directly related to the ones being used currently to expand the content the company is creating to get better results.
    Incentivized
    Read full review
    Pros
    Searchmetrics
    • Large database of companies and search terms to compare with our site.
    • In the research section, we are able to do research on an unlimited number of sites/keywords
    • Paid and Organic search research all in one place to make research and performance comparisons a lot easier
    Incentivized
    Read full review
    Semrush
    • Great visuals for keyword position tracking, love that you can see the page that is ranking
    • Enjoyed the auto-generated reporting feature (specifically in the context of keyword position tracking)
    • Shows many different and useful views for competitive research
    • Great templated keyword research tools for those who are not as hands-on with SEO
    • I LOVE the Keyword Magic Tool for honing in on longtail, high-opportunity keywords
    Read full review
    Cons
    Searchmetrics
    • Research into specific languages when working with multilingual countries
    • More keyword data in smaller countries
    Incentivized
    Read full review
    Semrush
    • Extra seats can be expensive, as [an] agency with multiple team members this can be frustrating
    • Backlink data is not great, misses out a lot of backlinks (better off using a specialist backlink tool like Link research tools LRT)
    • Tracking multiple keywords, across multiple clients can be costly
    Read full review
    Likelihood to Renew
    Searchmetrics
    We are currently using an agency and do not need Searchmetrics services at this time. If we do need research metrics in the future, we will probably go with them. The only deterrent is that we got suckered into an additional year with them because we were a few days late on opting out of the auto-renew. Although I was very upset about getting stuck an extra year paying for services I do not need, that is probably the only issue I have with the company, so if you can avoid that, it's a pretty good product.
    Incentivized
    Read full review
    Semrush
    I [previously] used Semrush for many years and I cannot find any other tool being so complete and easy to use.
    Incentivized
    Read full review
    Usability
    Searchmetrics
    No answers on this topic
    Semrush
    The interface is a little less intuitive than it could be. The data is often available but filtering and manipulating the data can be a little difficult at times. Expanded comparisons would be helpful since most of the time seeing more than a few competitors at a time allows for a better sense of how to forecast.
    Incentivized
    Read full review
    Reliability and Availability
    Searchmetrics
    No answers on this topic
    Semrush
    Semrush available when you need it!
    Read full review
    Performance
    Searchmetrics
    No answers on this topic
    Semrush
    SemRush performs well with few errors!
    Read full review
    Support Rating
    Searchmetrics
    No answers on this topic
    Semrush
    I'm in a FB group for Semrush paid users and it amazing! They are fast to respond, take suggestions and help with questions. I have not felt alone in using this product at all. Highly recommend their support team. When I had an issue I can jump into the group and they will help get me the right person to help or even tag their programmers to look at something that is going on. Love the group!
    Read full review
    Implementation Rating
    Searchmetrics
    No answers on this topic
    Semrush
    I did it by myself and do not have a comment!
    Read full review
    Alternatives Considered
    Searchmetrics
    We originally selected Searchmetrics because we got more bang for our buck. On the research end, we could do unlimited searches without the cost of the service going up. As for the historical data, we could store more trending data and do deeper research than we could with the competitor. The monthly fee was almost half (if i remember correctly, but it's been a few years) of what what we were paying before with a competitor.
    Incentivized
    Read full review
    Semrush
    We have used both Ahrefs and Semrush extensively at our agency and Semrush remains the tool of choice. We find that Semrush has the largest selection of tools & features to use, with the highest accuracy, and provides top-tier analysis recommendations. It's really is the ultimate all-in-one tool when comparing other performance measurement tools in the digital marketing space.
    Incentivized
    Read full review
    Scalability
    Searchmetrics
    No answers on this topic
    Semrush
    Semrush is flexible and scalable software which can be deployed across multiple departments and sites as needed.
    Read full review
    Return on Investment
    Searchmetrics
    • It had a positive impact on the ROI. As the websites rank better the revenue raised.
    • Searchmetrics Suite is an expensive product, it is too expensive for small websites.
    Incentivized
    Read full review
    Semrush
    • Using Semrush on behalf of our clients, we have seen some impressive growth in organic visibility, traffic, conversion and revenue, across multiple industries.
    • The site checks available with Semrush have helped us to pitch and sell our services, securing new clients.
    Incentivized
    Read full review
    ScreenShots

    Searchmetrics Screenshots

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