Likelihood to Recommend It works great as an onsite relay to provide email sending functionality without having to pass through the firewall in order to reach the Office 365 gateway. This is particularly evident when using older programs. A lot of the older, no longer developed, programs will only allow a hard coded port to send email. Office 365 uses a non-standard SMTP port for security. This does not allow the hard coded SMTP ports to use this service. Exchange gives you the control to change those ports and securely use the standards without compromise.
Read full review For businesses requiring advanced email marketing features like sophisticated automation, in-depth analytics, and extensive customization, VerticalResponse might fall short due to its limited featuresVerticalResponse is ideal for small businesses or freelancers who need a simple, straightforward email marketing tool. Its ease of use and basic features make it suitable for those without extensive technical expertise in email marketing
Read full review Pros It allows us to send email through the secure email gateway. We are able to track and scan all email communications It provides a way for legacy and current applications to send out notification and mass email communications. Read full review I love the ease of list builder because we often times have a lot of data to import. It would be simply impossible without this tool, considering the amount of customer data we have for any one given email. We really enjoy the ease of use of the HTML wizard as well. It helps even a novice be able to make a beautiful and attention grabbing email. The dashboard is functional and easy to find when you need with a quick search. Read full review Cons As with any technology on a server, we sometimes see issues with downtime related to network changes or firewall updates. It can be a challenge to work with some of our older applications when the TLS feature is used. I wish there was a more direct way to reliably use SMTP for mass email sends without the fear of being blacklisted. Read full review The type face is small. Not sure if this is to avoid overwhelming the reader, but I could see this being an issue with vision-impaired people or people who don't see small print well. Sometimes I find it takes multiple clicks to make one simple change. I wish there was a search field at the top of the screen that allowed me to jump directly to a client's entry to update it there. Read full review Likelihood to Renew Product is easy for both technical and non-technical people to use. A cost effective solution for sending out large number of messages. We can manage unsubscribes by individual accounts, so we can have multiple multiple accounts combined to maximize our buying power on credits. Effective API for sending/receiving data makes tool a valuable asset.
Read full review Usability I truly love this product. We are moving to an all-in-one system next year and my greatest fear in doing so is how much I will miss this platform. Although we are excited for things ahead, I will always keep Vertical Response in my back pocket incase I don't love the new platform as much
Read full review Reliability and Availability Never had an issue with uptime
Read full review Performance No issues
Read full review Support Rating At Vertical Response the help desk associates are courteous, knowledgeable and helpful. You can tell they enjoy what they do. And clearly, they are well trained because most times, the first point of contact is able to resolve any issue you may have. There have been very few times where an associate has needed to get back to me or escalate me to a supervisor
Read full review Online Training Basic functions and online help...we used what was needed, at the time, and will continue to explore other online trainings as our functional needs expand
Read full review Implementation Rating Salesforce integration never worked right. We had to abandon.
Read full review Alternatives Considered Office 365 does use secure non-standard ports for SMTP connectivity causing a problem with older programs. SMTP Email Delivery from Exchange solves this problem by giving the network admin full control over ports and specific program connections. While we do use both Office 365 and the SMTP Email Delivery we find that a mix is needed in order to meet all expectations for our end users. The majority of our SMTP communications, for users, go through Office 365 while the majority of our applications and servers do go through the SMTP Email Delivery service.
Read full review In addition to using Vertical Response personally I also manage email marketing for clients that already use
Mailchimp ,
Robly and
Constant Contact . While most of these platforms all offer similar features I choose Vertical Response first if the client does not have a platform in place. Typically I am also teaching the client how to use this tool and the Vertical Response visual interface is very easy for me to teach a client how to navigate and create their own campaigns.
Read full review Return on Investment It's the easiest way to send mail out. No worries about complex configurations. It can be finicky when used in a hybrid Office 365 environment to get the proper pathways secured and working. I wish there were a better way to send out mass emails, on-site, without our domain or server IP being blacklisted. Read full review We were able to blast out promotions our company was having to customers which created an increase in business. By blasting out any service issues, it keeps our customers informed so that they are not wondering what is going on. Allows us to store unsubscribed emails so that we are not constantly pestering people who do not want to be emailed. Read full review ScreenShots