Socedo vs. Yotpo

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Socedo
Score 9.2 out of 10
Mid-Size Companies (51-1,000 employees)
The Socedo platform provides automated social media lead generation at scale. Sales and marketing professionals use Socedo to find leads based on a targeted social buyer persona of keywords, hashtags, location, and real-time behavior. Socedo automatically initiates engagement with leads on Twitter through a light, medium, and heavy touch approach.
$100
per month
Yotpo
Score 7.4 out of 10
N/A
Yotpo, an eCommerce marketing platform, helps brands accelerate direct-to-consumer growth. The single-platform approach integrates data-driven solutions for reviews, loyalty, SMS marketing, and more. The vendor states that brands with Yotpo are empowered to create smarter, higher-converting experiences that spark and sustain customer relationships. Yotpo integrates with everyday tools including Google, Instagram, top eCommerce platforms, and other tools in the tech stack.
$799
per month
Pricing
SocedoYotpo
Editions & Modules
Socedo
$100.00
per month
Premium
$799
per month
Free
Free
Includes 50 Monthly Orders
Offerings
Pricing Offerings
SocedoYotpo
Free Trial
YesYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsSocedo's cloud-based software as a service (SaaS) is priced on a subscription basis. The vendor offers pricing models for small, medium and larger enterprises. The rate is determined by a few factors: Number of prospects engaged with; Number of leads with corporate email addresses exported; Number of campaigns run; Integrations with CRM or Marketing Automation systems; Whether the organization utilizes the vendor's Managed Services. All packages come with a standard six months agreement. The vendor does charge a small, one-time onboarding fee.
More Pricing Information
Community Pulse
SocedoYotpo
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SocedoYotpo
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Echobox Social
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HubSpot Marketing Hub
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Score 8.5 out of 10
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Score 8.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
SocedoYotpo
Likelihood to Recommend
8.0
(1 ratings)
8.0
(25 ratings)
Likelihood to Renew
-
(0 ratings)
5.0
(1 ratings)
Usability
-
(0 ratings)
9.4
(2 ratings)
Support Rating
-
(0 ratings)
9.5
(13 ratings)
User Testimonials
SocedoYotpo
Likelihood to Recommend
Socedo
Socedo is very well suited to B2C style businesses that want to grow their following on Twitter but in a targeted way. It is perfect for starting the conversation with those users and directing them to offers and/or gated content.
Read full review
Yotpo
If you need an excellent mechanism to collect and publish customer reviews, Yotpo is the best that we have found. We love the feature set that is provided, even if you are using the basic membership to get started. Where it is really good is the collection and managing of reviews. The email request setup is simple and easy to use. The publishing and commenting on reviews can be managed easily in the backend. It syncs up nicely to our website providers, and we have used it on a few different platforms without any problems. The pricing on it is also very competitive when you price it out against so of the other big-name players in the space.
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Pros
Socedo
  • Targeting the right Twitter followers.
  • Connecting with Twitter followers.
  • Engaging with your new followers.
Read full review
Yotpo
  • Yotpo alerts us by email when a new review comes in which encourages us to log in and check the Yopto dashboard to see if anything needs tending to.
  • With one click we can publish a Yotpo review to our website, than another click and it pushes the review to Twitter, and Facebook.
  • Even the free version has lots of useful features.
Read full review
Cons
Socedo
  • The dashboard can be clunky.
  • Cost price is a little high for many.
Read full review
Yotpo
  • The customer photos are too small. We'd like to be able to display the photos that customers upload as much larger. They're almost thumbnails.
  • Yotpo widgets slow down site speed so we can't use any of them. The only one we can use is the reviews page.
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Likelihood to Renew
Socedo
No answers on this topic
Yotpo
Our organization is very lean and agile and does not have the resources to staff either a Marketing or Customer Service Team member on reviews full time. We know and understand the value of such an individual but are unable to staff a position at this point. This reduces the value of the tool in our eyes.
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Usability
Socedo
No answers on this topic
Yotpo
I think the platform back end could be easier and more intuitive, but we are able to get around and accomplish what we need to with minimal training or guidance. Specifically, we had complications with trying to do something as simple as sending ourselves test emails and adjusting image sizes pulling from our product catalog so that the review request email images would be clear.
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Support Rating
Socedo
No answers on this topic
Yotpo
Live chat is always ready to help. Even when they do not have an immediate answer, we hear back from them within a reasonable time frame. Communication from the account manager is great as well. The team has been very supportive in listening to new ideas, needs, and updates based on real-time on-site data.
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Alternatives Considered
Socedo
Socedo differs from Narrow in that it requires manual approval of the accounts you wish to follow where Narrow is much more automated in its approach. Socedo also provides additional functionality that is lacking in Narrow with the automated messages that can also be A/B split tested.
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Yotpo
I have only used one other service prior to Yotpo (I don't remember what it was) and Yotpo outperforms them. Yotpo is really intuitive and easy to navigate/install from a Shopify user perspective. When Pixel union releases their customer review service I may try it out since they are my theme provider and it may integrate more seamlessly.
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Return on Investment
Socedo
  • We have grown our Twitter followers significantly.
  • Socedo has directed a large number of our followers to our website so our traffic has increased.
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Yotpo
  • We got complaints about not having enough pictures of projects. Yotpo completely negated that complaint with the UGC implementation on our website.
  • If my memory serves me right, 98% of our customers directly interact with some Yotpo widget on our site. That's a lot.
Read full review
ScreenShots

Socedo Screenshots

Screenshot of

Yotpo Screenshots

Screenshot of Mail After PurchaseScreenshot of Yotpo DashboardScreenshot of Showcase your best reviews & ratings on siteScreenshot of Use analytics to measure & improve performanceScreenshot of Turn every purchase into a reviewScreenshot of Moderate & comment with ease