SpyFu vs. Storyblocks

If you have a Google ads PPC campaign and then I would say this is more or less essential if you want to know what your competitors are doing. You can get very useful data out of it even if you subscribe for one month. And the pricing is very reasonable. Even if you don't use Google ads, I would say this is still useful for your SEO/SMO team since it gives you a great idea of what keywords and traffic your competitors are working on.

Incentivized

Storyblocks is perfect for your advertisements, films, music videos, and any type of video media. It's also great for still imagery. I can't imagine someone not being able to find suitable material for their creative or corporate project. The best part is that with a subscription, you can download UNLIMITED assets. That's absolutely incredible, as most other stock sites require monthly fees as well as enormous costs per video purchase. With Storyblocks, every picture, song, sound effect, and image comes to you at no extra cost. It's not quite as good as iStock. I've used both, and the quality of iStock is ultimately superior. But for Storyblocks' convenience, it's almost as good.

Incentivized

• Keeping a tab on competitors organic and inorganic activities
• Helps identify where the competitor is getting the backlinks from.
• Identify competitors top content and the keywords that's bringing them traffic
• Get proper information of their current and past ADS run on Google.

Incentivized

• Website is easy to navigate
• Enormous library of stock footage, images and templates
• Edit capabilities of video and audio within the website
• Customer service is great

Incentivized

• As with any database, their keyword database has limits, so the data returned is relative to their database, not necessarily the full picture.
• When SpyFu database or scoring chances, the data provided can spike, thus causing confusion among stakeholders, we're reporting to.

Incentivized

• There is an increasingly growing call for UHD (4k) video
• For audio downloads from favorites folders, I'd like to see a zipped or compressed option

Incentivized

Love this tool but would like insights from all 3 major search engines not just Google. I would also like deeper understanding of the placement for local businesses on Google Places/Maps. Insight into mobile search rankings and best landing pages per industry would also help :) Overall, SpyFu is a necessity for serious search marketers.

SpyFu is an easy to use tool, and has a self -explanatroy dashborad to generate the data needed to provide insights into any B2B SEO and PPC campaign. It is not comprehensive, but it certainly provides good enough insight to make it a valuable part of any agency tool stack

Incentivized

SpyFu comes with a link to tutorial videos. I recommend you watch them. The software is capable of so much you really need to watch the videos and learn how to get the most out of it. When I have a question 90% of the time it's there. When it isn't, and I reach out to them, support is always quick and concise.

Incentivized

I was surprised to find I preferred Semrush when it comes to keyword research. SpyFu is great (and less expensive than Semrush), but I felt the data Semrush provided was vaster than SpyFu. I was able to get more competitors spending insights in Semrush than SpyFu. Overall, I liked the ability to use both in our keyword research for both paid and organic marketing.

Incentivized

Storyblocks is significantly better for videos. Pexels is better for photography. Pexels doesn't have audio, so no competition there. I have found these two resources to be complimentary and great to use for client promotions and educational videos

Incentivized

• Helping us track our ranking.
• It helps solve the problem of ambiguity when it comes to Google Ads. It makes the strategy more clear.
• You can sift through lots of different online analytics to find the information, but it takes way too long. SpyFu has it all in one place!

Incentivized

• It allows me to make more money by having an easy access to what I need
• Licensing songs or clips is extremely easy
• Storyblocks helps keep ads off of my content

Incentivized