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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    SpyFu

    Score7 out of 10
    N/ASpyFu is the eponymous SEO and PPC research platform from the company in Scottsdale, Arizona focused on "spying" on competitors, or basically using their behaviors to refine your own through keyword and content analysis, and backlink poaching. This positional search engine optimization and paid listings management platform touts the ability to lower costs and raise rankings via a Kombat-oriented approach... basically a cute way of saying "it makes comparisons" of how well your site does in niche…

    $39

    per month

    Toinsh (discontinued)

    Score9 out of 10
    N/AToinsh was a link shortener, a solution that enabled marketers to get to know audiences with detailed statistics and better understand the performance of links, while also being GDPR, CCPA and PECR compliant. The service has been discontinued.N/A
    Pricing
    SpyFuToinsh (discontinued)
    Editions & Modules
    Basic
    $39
    per month
    Professional
    $79
    per month
    Team
    $299
    per month
    No answers on this topic
    Offerings
    Pricing Offerings
    SpyFuToinsh (discontinued)
    Free Trial
    NoNo
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    SpyFuToinsh (discontinued)
    Considered Both Products
    SpyFu
    No answer on this topic
    Discontinued Products
    No answer on this topic
    Key User Insights
    Would buy again
    97%
    Would buy again
    28 Answers
    No answers on this topic
    Delivers good value for the price
    100%
    Delivers good value for the price
    27 Answers
    No answers on this topic
    Happy with the feature set
    100%
    Happy with the feature set
    29 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    21 Answers
    No answers on this topic
    Implementation went as expected
    96%
    Implementation went as expected
    22 Answers
    No answers on this topic
    Features
    SpyFuToinsh (discontinued)
    SEO
    Comparison of SEO features of SpyFu and Toinsh (discontinued)
    Feature
    SpyFu
    6.6
    52 Ratings
    15% below category average
    Toinsh (discontinued)
    -
    Ratings
    Keyword analysis7.052 Ratings00 Ratings
    Backlink management6.040 Ratings00 Ratings
    SERP ranking tracking6.044 Ratings00 Ratings
    Page grader7.829 Ratings00 Ratings
    Competitive analysis7.051 Ratings00 Ratings
    Site audit / diagnostics7.232 Ratings00 Ratings
    Site recommendations6.031 Ratings00 Ratings
    Task management6.120 Ratings00 Ratings
    SEO Channels
    Comparison of SEO Channels features of SpyFu and Toinsh (discontinued)
    Feature
    SpyFu
    5.8
    39 Ratings
    27% below category average
    Toinsh (discontinued)
    -
    Ratings
    Local SEO5.033 Ratings00 Ratings
    Social SEO5.028 Ratings00 Ratings
    Mobile SEO8.029 Ratings00 Ratings
    Global SEO5.035 Ratings00 Ratings
    SEO Platform & Account Management
    Comparison of SEO Platform & Account Management features of SpyFu and Toinsh (discontinued)
    Feature
    SpyFu
    7.2
    28 Ratings
    15% below category average
    Toinsh (discontinued)
    -
    Ratings
    Multi-domain support6.028 Ratings00 Ratings
    Integration with web analytics tools8.518 Ratings00 Ratings
    Best Alternatives
    SpyFuToinsh (discontinued)
    Small Businesses
    Serpstat
    Score10 out of 10
    No answers on this topic
    Medium-sized Companies
    Yoast
    Score8.2 out of 10
    No answers on this topic
    Enterprises
    Google Trends
    Score8.6 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    SpyFuToinsh (discontinued)
    Likelihood to Recommend
    7.0
    (62 ratings)
    9.0
    (1 ratings)
    Likelihood to Renew
    10.0
    (10 ratings)
    -
    (0 ratings)
    Usability
    7.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    7.6
    (13 ratings)
    -
    (0 ratings)
    User Testimonials
    SpyFuToinsh (discontinued)
    Likelihood to Recommend
    SpyFu
    If you have a Google ads PPC campaign and then I would say this is more or less essential if you want to know what your competitors are doing. You can get very useful data out of it even if you subscribe for one month. And the pricing is very reasonable. Even if you don't use Google ads, I would say this is still useful for your SEO/SMO team since it gives you a great idea of what keywords and traffic your competitors are working on.
    Incentivized
    Read full review
    Discontinued Products
    Most Suited:
    1. Users can gain free experience as start free option is available.
    2. Links are shortened quickly, I mean there is no other nonsense fill this or that, etc , i have used another product earlier which took 10-15 min to fill a form after that the link got short.
    3. The generated report is well-formatted.
    4. Alias name of the link is a great feature
    Less suited:
    1. API formats for a developer are less flexible.
    Incentivized
    Read full review
    Pros
    SpyFu
    • Keeping a tab on competitors organic and inorganic activities
    • Helps identify where the competitor is getting the backlinks from.
    • Identify competitors top content and the keywords that's bringing them traffic
    • Get proper information of their current and past ADS run on Google.
    Incentivized
    Read full review
    Discontinued Products
    • Provided data of potential Users.
    • Provided Data of the branded link performance.
    • Users can create a Name for their link if a feature is posted on Facebook its Alias can be set as UserFacebook.
    Incentivized
    Read full review
    Cons
    SpyFu
    • As with any database, their keyword database has limits, so the data returned is relative to their database, not necessarily the full picture.
    • When SpyFu database or scoring chances, the data provided can spike, thus causing confusion among stakeholders, we're reporting to.
    Incentivized
    Read full review
    Discontinued Products
    • Feature related support need to be provided like a chatbot or something.
    • In pixel feature, UI looks pretty old.
    • Date format should be more flexible in API not just "Y-m-d"
    Incentivized
    Read full review
    Likelihood to Renew
    SpyFu
    Love this tool but would like insights from all 3 major search engines not just Google. I would also like deeper understanding of the placement for local businesses on Google Places/Maps. Insight into mobile search rankings and best landing pages per industry would also help :) Overall, SpyFu is a necessity for serious search marketers.
    Read full review
    Discontinued Products
    No answers on this topic
    Usability
    SpyFu
    SpyFu is an easy to use tool, and has a self -explanatroy dashborad to generate the data needed to provide insights into any B2B SEO and PPC campaign. It is not comprehensive, but it certainly provides good enough insight to make it a valuable part of any agency tool stack
    Incentivized
    Read full review
    Discontinued Products
    No answers on this topic
    Support Rating
    SpyFu
    SpyFu comes with a link to tutorial videos. I recommend you watch them. The software is capable of so much you really need to watch the videos and learn how to get the most out of it. When I have a question 90% of the time it's there. When it isn't, and I reach out to them, support is always quick and concise.
    Incentivized
    Read full review
    Discontinued Products
    No answers on this topic
    Alternatives Considered
    SpyFu
    I was surprised to find I preferred Semrush when it comes to keyword research. SpyFu is great (and less expensive than Semrush), but I felt the data Semrush provided was vaster than SpyFu. I was able to get more competitors spending insights in Semrush than SpyFu. Overall, I liked the ability to use both in our keyword research for both paid and organic marketing.
    Incentivized
    Read full review
    Discontinued Products
    In simple words, I can say that Toinsh is a collection of features that are offered by two different software AppsFlyer for branded links data gathering and Bitly or TinyURL for link shortening. If you have both of those use cases and do not want to purchase high-end and high-priced software you can go for Toinsh. in summary, it is "Best of both worlds but some limitations"
    Incentivized
    Read full review
    Return on Investment
    SpyFu
    • Helping us track our ranking.
    • It helps solve the problem of ambiguity when it comes to Google Ads. It makes the strategy more clear.
    • You can sift through lots of different online analytics to find the information, but it takes way too long. SpyFu has it all in one place!
    Incentivized
    Read full review
    Discontinued Products
    • Gained 10% more clicks almost every month.
    • Pricing is low so it is very cost effective.
    • You can gather the customer engagement data in less cost
    Incentivized
    Read full review
    ScreenShots

    Toinsh (discontinued) Screenshots

    Screenshot of Toinsh Home Page