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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Tealium Customer Data Hub

    Score8.7 out of 10
    Enterprise companies (1,001+ employees)
    The Tealium Customer Data Hub powers capabilities across the data supply chain. Tealium universally collects customer data from any source including; websites, mobile applications, devices, kiosks, servers, and files. Data collected is then standardized in the data layer, which drives usage of data for customer engagement and analysis.N/A

    Veracode

    Score8.5 out of 10
    Mid-Size Companies (51-1,000 employees)
    Veracode provides advanced application security solutions, trusted by enterprises to develop and maintain secure software. Its platform identifies exploitable risks, speeds up vulnerability remediation, and reduces security debt at scale using a proprietary AI-assisted remediation engine.N/A
    Pricing
    Tealium Customer Data HubVeracode
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Tealium Customer Data HubVeracode
    Free Trial
    NoYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—Developer pricing options available
    More Pricing Information
    Community Pulse
    Tealium Customer Data HubVeracode
    Considered Both Products
    Tealium
    No answer on this topic
    Veracode
    No answer on this topic
    Key User Insights
    Would buy again
    99%
    Would buy again
    82 Answers
    92%
    Would buy again
    128 Answers
    Delivers good value for the price
    97%
    Delivers good value for the price
    67 Answers
    96%
    Delivers good value for the price
    90 Answers
    Happy with the feature set
    98%
    Happy with the feature set
    81 Answers
    95%
    Happy with the feature set
    132 Answers
    Lived up to sales and marketing promises
    93%
    Lived up to sales and marketing promises
    53 Answers
    95%
    Lived up to sales and marketing promises
    76 Answers
    Implementation went as expected
    87%
    Implementation went as expected
    60 Answers
    86%
    Implementation went as expected
    101 Answers
    Features
    Tealium Customer Data HubVeracode
    Tag Management
    Comparison of Tag Management features of Tealium Customer Data Hub and Veracode
    Feature
    Tealium Customer Data Hub
    8.2
    12 Ratings
    0% below category average
    Veracode
    -
    Ratings
    Tag library9.012 Ratings00 Ratings
    Tag variable mapping8.012 Ratings00 Ratings
    Ease of writing custom tags8.012 Ratings00 Ratings
    Rules-driven tag execution9.112 Ratings00 Ratings
    Tag performance monitoring4.311 Ratings00 Ratings
    Page load times8.911 Ratings00 Ratings
    Mobile app tagging8.05 Ratings00 Ratings
    Library of JavaScript extensions9.911 Ratings00 Ratings
    Best Alternatives
    Tealium Customer Data HubVeracode
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    Twilio Segment
    Score8.4 out of 10
    Rencore Code (SPCAF)
    Score8.8 out of 10
    Medium-sized Companies
    Treasure AI
    Score9 out of 10
    Trend Vision One Email and Collaboration Security
    Score9.9 out of 10
    Enterprises
    Treasure AI
    Score9 out of 10
    Checkmarx
    Score7.6 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Tealium Customer Data HubVeracode
    Likelihood to Recommend
    8.5
    (131 ratings)
    8.3
    (144 ratings)
    Likelihood to Renew
    9.2
    (20 ratings)
    6.3
    (9 ratings)
    Usability
    9.0
    (12 ratings)
    5.5
    (29 ratings)
    Availability
    9.0
    (2 ratings)
    7.3
    (2 ratings)
    Performance
    9.0
    (4 ratings)
    2.7
    (2 ratings)
    Support Rating
    8.4
    (84 ratings)
    7.6
    (67 ratings)
    Online Training
    8.0
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    10.0
    (2 ratings)
    5.5
    (4 ratings)
    Configurability
    10.0
    (1 ratings)
    6.4
    (2 ratings)
    Contract Terms and Pricing Model
    8.0
    (1 ratings)
    4.5
    (1 ratings)
    Ease of integration
    10.0
    (1 ratings)
    6.4
    (2 ratings)
    Product Scalability
    9.0
    (2 ratings)
    6.4
    (2 ratings)
    Professional Services
    10.0
    (1 ratings)
    -
    (0 ratings)
    Vendor post-sale
    10.0
    (1 ratings)
    6.4
    (3 ratings)
    Vendor pre-sale
    10.0
    (1 ratings)
    8.2
    (2 ratings)
    User Testimonials
    Tealium Customer Data HubVeracode
    Likelihood to Recommend
    Tealium
    Well suited: Any company that has a variety of data interspersed across multiple systems and is trying to get a more unified understanding of their customer profile—that enriched customer view of having all these disparate data sources and wanting to bring them together in a relatively seamless manner, and then having that more nuanced understanding of the entirety of the customer and being able to action off of it. Which again, I feel like is a core marketing use case.
    Incentivized
    Read full review
    Veracode
    Veracode helped us our team's developers in saving time significantly. For instance, if I take a library and assume it's going to work until it reaches QA or UAT, where we find out there's a vulnerability, that can require extensive effort for code refactoring or redesigning; Veracode helps prevent that before the pull request is merged.
    Incentivized
    Read full review
    Pros
    Tealium
    • Activation in real time - it's really good and you can literally see the information being activated in all other technologies that my clients use, like TikTok, Facebook, Google, et cetera. At the time that a client arrives on your website, you have instant data to enrich the profiles and activate on this channel. So this is really good and it's something that Tealium give us the control in order to do that.
    • The other thing is that you have the power to choose what data you want to collect and what data you do not want to collect. Tealium is particularly very good on doing that.
    Incentivized
    Read full review
    Veracode
    • It is good at recommending fixing issues with third-party dependencies used in application code with detailed version information and knowing which version fixes what.
    • It has a very nice interface for triaging flaws. One can sort the vulnerabilities found in code from Very Likely to be exploited to least likely to be exploited.
    • There is a collections feature that allows us to group together groups of application profiles belonging to the same suite of applications.
    Incentivized
    Read full review
    Cons
    Tealium
    • Audiences—don't they technically exist in Tealium? They are just streamed—no count, no backfill, etc.
    • Working backward to identify issues involves lots of clicking in the UI, going from audience to audience attribute, badge to event attribute, and so on.
    • You have to wait for a Real-Time event to see the payload. There is no sample or other option.
    Incentivized
    Read full review
    Veracode
    • Scan results stability: from one scan to another, additional flaws appear whereas code did not change.
    • Entry points selection: hard to be sure selection is optimal, should be automatized or hidden.
    • Branches management: we currently use sandboxes to scan different branches of our software. Would be good to have real branches management.
    Incentivized
    Read full review
    Likelihood to Renew
    Tealium
    I already know that my company has no plans to discontinue use of Tealium. We are heavily reliant on it due to a huge number of product teams and developers we would have to work with to place tags across many pages. Tealium is already there on the pages, and our application/product teams are familiar with how to integrate it. It is just the simplest way to ensure that new data requirements are implemented in a timely manner.
    Incentivized
    Read full review
    Veracode
    At this time, and we just renewed a month ago, I dont see any products out there overall that can offer what Veracode does. Yes, its not cheap by any means, but for the money its the best application security scanning tool out there.
    Incentivized
    Read full review
    Usability
    Tealium
    Once you understand how it works and how to implement things, it is a dream and very user friendly. There is the initial learning curve but there are oceans of helpers available to you to help you bridge that initial gap and get going. Take the time to learn it up front and you will never have any problems. And support is great and available to answer questions
    Incentivized
    Read full review
    Veracode
    - Almost no setup required and easy to configure - Very easy to use, intuitive UI with integrated analytics and learning portals. - Seamless to review the results, triage them, generate reports. - Security progression of the product/application is tracked via successive scans. - Privileges/Roles nicely fine grained and tightly controlled to let teams "view" only their products.
    Incentivized
    Read full review
    Reliability and Availability
    Tealium
    It's been flawless as far as I am concerned.
    Incentivized
    Read full review
    Veracode
    Veracode has always been up and available to us.
    Incentivized
    Read full review
    Performance
    Tealium
    Sometimes publishing can take longer than expected
    Incentivized
    Read full review
    Veracode
    At this point, it runs well and mostly in a timely fashion. Dynamic scans take days but this may be a config issue still to be resolved.
    Incentivized
    Read full review
    Support Rating
    Tealium
    The support team often is so quick to respond and so helpful when it comes to working with the needs of my clients and being able to resolve potential shortcomings or technical issues or surrounding the tool. There have been times more recently that I’ve gotten more generic service rather than the tailored experience that I have come to expect.
    Incentivized
    Read full review
    Veracode
    Overall, Veracode support is helpful, community support is great, and documentation is available for self-service. Our Customer Success Manager is very helpful and reaches out regularly to see if we need assistance. We have not utilized many of the other resources offered by Veracode, however, in the future we would like to leverage secure coding training for our Development teams.
    Incentivized
    Read full review
    Online Training
    Tealium
    Did what we needed to onboard us onto the platform
    Incentivized
    Read full review
    Veracode
    No answers on this topic
    Implementation Rating
    Tealium
    Implementation had some bumps in the road and it was new for all of us, but for the most part, it was easier than many other implementations we've done with other technologies.
    Incentivized
    Read full review
    Veracode
    We use it as a SAS service, so really just getting our teams to mold the use of Veracode into their SDLC has been a process of years in the making. It comes down to what your teams are ready and willing to accept and change. Management is key in getting their groups on board with using it regularly. If it doesnt have management backing, your security teams have little to no influence in getting this process off the ground fully.
    Incentivized
    Read full review
    Alternatives Considered
    Tealium
    Tealium Customer Data Hub can do it all in one. Whereas, I think by using multiple Tealium Customer Data Hubs, we can utilize what each tool is really good at. In an ideal world, we'd like to use Tealium Customer Data Hub for everything, but one thing that we struggle with is Audience Segmentation, and we are looking for a one touch solution, without a lot of the work since the data is already there.
    Incentivized
    Read full review
    Veracode
    Veracode is slower with scan results however the flaws discovered and sites crawled are almost the same. Rapid7 InsightAppSec only does dynamic scans. Veracode did find more links on a site crawl. Rapid7 InsightAppSec has more out of the box reports than Veracode. Both integration to DevOps tools were striaghtforward.
    Incentivized
    Read full review
    Contract Terms and Pricing Model
    Tealium
    Like anything it could be cheaper but we still feel we get value from it.
    Incentivized
    Read full review
    Veracode
    No idea
    Incentivized
    Read full review
    Scalability
    Tealium
    Never had an issue, scales as we use it.
    Incentivized
    Read full review
    Veracode
    It meets our needs.
    Incentivized
    Read full review
    Professional Services
    Tealium
    Very easy to work with and relatively cost effective
    Incentivized
    Read full review
    Veracode
    No answers on this topic
    Return on Investment
    Tealium
    • There has been a near immeasurable return on customer data and improvement of our quality for our physical products due to be in tune with the customer. This has changed our way of doing things for the better to gain a better flow and overall workplace experience.
    • A negative is that Tealium AudienceStream becomes harder to manuever and use data analytics for when a database has been existing for a fairly large amount of time. It goes from an agile ship to a huge vessel that takes many components to be able to move.
    Incentivized
    Read full review
    Veracode
    • Positive: Scanning all our applications on Veracode provides us an overview of our cyber security posture for the organization as a whole.
    • Positive: Performing the SAST, SCA and DAST scanning for all the applications at the early stages of the SDLC helps us identify and mitigate security vulnerabilities early, reducing the risk of data breaches and cyber-attacks.
    • Negative: Sometimes Veracode SAST scanner closed and reopens some findings, leading to reliability issues on the scanner itself.
    Incentivized
    Read full review
    ScreenShots

    Tealium Customer Data Hub Screenshots

    Screenshot of Data Supply ChainScreenshot of Data LayerScreenshot of Connector MarketplaceScreenshot of Live Event TrackingScreenshot of AudienceStream Dashboard

    Veracode Screenshots

    Screenshot of a fixScreenshot of the Veracode PlatformScreenshot of SCAScreenshot of SCA Github