Terminus ABM Platform vs. WiseStamp

Terminus ABM Platform is well suited for organizations beginning their ABM journey. It is easy to implement and there is a great team to help you do so. Ongoing customer success teams ensure you are taking full advantage of the platform and work to help you develop an ABM strategy that fits your business needs.

Incentivized

Again, WiseStamp solved all of the problems I've had with other email signature creators in the past. The links work, the images display correctly, the design and layout remain intact, and everything I want and need for my signature is great with WiseStamp. I highly recommend WiseStamp to anyone looking for a well-crafted email signature and anyone who counts on their email signature to display as intended.

Incentivized

• Serving account targeted ads across a wide range of display ad providers
• Matching account based browsing data to target lists
• Identifying need and interest in particular accounts with intent data
• Identifying anonymous web traffic on our site from target accounts
• Reporting on ABM activity and metrics

Incentivized

• Professional Email Signatures - the designs a person can create with WiseStamp are definitelt sleek and modern. They have a variety of templates with a fair amount of customisation and a possibility to design your own template for an extra fee.
• Centralized Signature Management - WiseStamp provides a platform for organizations to manage email signatures for all employees from a single dashboard. There is customisability on how much the company hires their employees to be a part of email signature editing, which is very useful to keep the whole feel of the organization on brand as tailored as possible.
• Social Media Integration - allows the inclusion of clickable social media icons in signatures, encouraging engagement on platforms like LinkedIn, Instagram, or Facebook. That is one of the main aspects why we chose WiseStamp as well - since these custom clickable links are very hard to create in any other way.
• Dynamic Content - whether it is changing photos or different banners, that can be updated without modifying the signature design. This is super useful Useful for marketing campaigns, special offers, or events.

Incentivized

• Support times are iffy. We've had slower replies and resolutions to issues since they acquired Sigstr and now support both products.
• Display advertising generally has low ROI, in part due to "banner blindness". If you're not continuously developing engaging creatives, you're going to see very little return with this platform.
• Their UI needs serious work. Some options are locked after you move to the next screen in their campaign wizard (nothing should ever be locked in draft) and unless they've recently changed it, you can't delete dead draft campaigns - just archive them.
• There are a few serious discrepancies in the analytics when it comes to identifying which end companies have people who have viewed your ads (i.e. Microsoft has huge numbers because Azure is their product).

Incentivized

• I'd like to see more template options.
• I want the logo and team photo to appear in line with each other. Currently, they appear in two different sizes.
• I want it to be easier to change the employee photo on each signature.

Incentivized

Terminus is a turn-key partner in the B2B Account-Based Marketing space. Their model is flexible and efficient which in turn provides effective results. Their sales staff is great and never tries to up-sell, but rather coach and educate our teams to be better at our jobs. It has been great to collaborate

Incentivized

I love it... Wouldn't use anything else

Incentivized

My recommendation for anyone starting with WiseStamp for the first time is to go super simple. Spend no more than 15 minutes, if even that long, throwing something together. Use that for a couple of weeks and then if you'd like to add some more tricked-out features, go for it but it really isn't necessary. While WiseStamp can do a lot, great design is in the simplicity. So, think of who is going to see the info and craft it with them in mind as more isn't always better. Remember, it's just the gist of who you are and not your resumé.

Incentivized

Drift has banners available in their email tool, furthermore, we are able to mimic a Sigstr banner in HubSpot when we build emails by placing the banner image with a link in the bottom of an email, it's just a more manual process. I can't recommend any other solution over Sigstr, they own what they do and don't try to reach in their product marketing and I respect their product for that.

Incentivized

CodeTwo is much more customizable and offers a wider range of integrated scenarios, so I guess it fits larger companies better. However, managing it was way too complex for us (non-IT guys). Our choice was mainly technical because they range in a similar price.

• Combining chat, advertising experiences & a very tight contact list - we saw a 684% increase in on-site engagement.
• 900% increase in deal size after using chat with our advertising campaigns
• 50% higher attendance for our events when leveraging our intent data for targeting

• I have increased my calendar bookings from outreach emails by more than 200%
• It makes it easier for people to schedule time with me when multiple people are involved as they can see my availability by clicking the link.
• I have had customers that have not used me for a period of time book time out of the blue by going back to one of my old emails and seeing the scheduling link there
• I use the banner tool whenever there is a promotion or to promote some of my sponsor brands to my clients without them even realising they are getting "adverts"

Incentivized