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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Twilio Segment

    Score8.4 out of 10
    N/ASegment is a customer data platform that helps engineering teams at companies like Tradesy, TIME, Inc., Gap, Lending Tree, PayPal, and Fender, etc., achieve time and cost savings on their data infrastructure, which was acquired by Twilio November 2020. The vendor says they also enable Product, BI, and Marketing teams to access 200+ tools (Mixpanel, Salesforce, Marketo, Redshift, etc.) to better understand and optimize customer preferences for growth— all integrations are pre-built and…

    $120

    per month

    Zoho Creator

    Score7.7 out of 10
    Mid-Size Companies (51-1,000 employees)
    Zoho Creator is a low-code application development platform for building enterprise-class applications that run on mobile, tablet, and web. It is designed to allow users to create custom forms, configure workflows, build pages, and deploy apps quickly.

    $12

    per month per user

    Pricing
    Twilio SegmentZoho Creator
    Editions & Modules
    Free
    $0.00
    Includes 1,000 visitors/mo
    Team
    $120.00
    Includes 10,000 visitors/mo
    Business
    Contact Sales
    Custom Volume
    Standard
    $12
    per month per user
    Professional
    $30
    per month per user
    Enterprise
    $37
    per month per user
    Offerings
    Pricing Offerings
    Twilio SegmentZoho Creator
    Free Trial
    YesYes
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional Details—Add-ons: Customer Portal: $100/month onwards Premium Support : 20% of license fees Enterprise support: 25% of license fees
    More Pricing Information
    Community Pulse
    Twilio SegmentZoho Creator
    Considered Both Products
    Twilio
    No answer on this topic
    Zoho
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    14 Answers
    95%
    Would buy again
    19 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    12 Answers
    95%
    Delivers good value for the price
    19 Answers
    Happy with the feature set
    100%
    Happy with the feature set
    14 Answers
    95%
    Happy with the feature set
    19 Answers
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    12 Answers
    95%
    Lived up to sales and marketing promises
    18 Answers
    Implementation went as expected
    86%
    Implementation went as expected
    12 Answers
    95%
    Implementation went as expected
    18 Answers
    Features
    Twilio SegmentZoho Creator
    Tag Management
    Comparison of Tag Management features of Twilio Segment and Zoho Creator
    Feature
    Twilio Segment
    7.6
    2 Ratings
    8% below category average
    Zoho Creator
    -
    Ratings
    Tag library8.01 Ratings00 Ratings
    Tag variable mapping8.01 Ratings00 Ratings
    Ease of writing custom tags8.01 Ratings00 Ratings
    Rules-driven tag execution7.01 Ratings00 Ratings
    Tag performance monitoring7.01 Ratings00 Ratings
    Page load times8.01 Ratings00 Ratings
    Mobile app tagging7.01 Ratings00 Ratings
    Library of JavaScript extensions7.52 Ratings00 Ratings
    Audience Segmentation & Targeting
    Comparison of Audience Segmentation & Targeting features of Twilio Segment and Zoho Creator
    Feature
    Twilio Segment
    7.6
    2 Ratings
    7% below category average
    Zoho Creator
    -
    Ratings
    Standard visitor segmentation8.02 Ratings00 Ratings
    Behavioral visitor segmentation7.52 Ratings00 Ratings
    Traffic allocation control7.02 Ratings00 Ratings
    Website personalization8.01 Ratings00 Ratings
    Customer Data Management
    Comparison of Customer Data Management features of Twilio Segment and Zoho Creator
    Feature
    Twilio Segment
    8.3
    3 Ratings
    2% above category average
    Zoho Creator
    -
    Ratings
    Account Scoring8.52 Ratings00 Ratings
    Customer Data Governance9.02 Ratings00 Ratings
    Data Connectors8.73 Ratings00 Ratings
    Data Enhancement8.02 Ratings00 Ratings
    Data Ingestion8.73 Ratings00 Ratings
    Data Storage8.52 Ratings00 Ratings
    Data Visibility8.02 Ratings00 Ratings
    Event Data8.02 Ratings00 Ratings
    Identity Resolution7.52 Ratings00 Ratings
    Low-Code Development
    Comparison of Low-Code Development features of Twilio Segment and Zoho Creator
    Feature
    Twilio Segment
    -
    Ratings
    Zoho Creator
    7.9
    18 Ratings
    6% below category average
    Visual Modeling00 Ratings7.717 Ratings
    Drag-and-drop Interfaces00 Ratings8.917 Ratings
    Platform Security00 Ratings7.918 Ratings
    Platform User Management00 Ratings7.818 Ratings
    Reusability00 Ratings7.018 Ratings
    Platform Scalability00 Ratings7.918 Ratings
    Best Alternatives
    Twilio SegmentZoho Creator
    Small Businesses
    No answers on this topic
    OutSystems
    Score6.4 out of 10
    Medium-sized Companies
    Treasure AI
    Score9 out of 10
    AppSheet
    Score8.2 out of 10
    Enterprises
    Treasure AI
    Score9 out of 10
    Oracle APEX
    Score9.1 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Twilio SegmentZoho Creator
    Likelihood to Recommend
    8.7
    (21 ratings)
    8.8
    (24 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    10.0
    (2 ratings)
    Usability
    -
    (0 ratings)
    8.0
    (18 ratings)
    Availability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Performance
    -
    (0 ratings)
    9.0
    (1 ratings)
    Support Rating
    7.7
    (8 ratings)
    9.8
    (4 ratings)
    Implementation Rating
    -
    (0 ratings)
    8.0
    (2 ratings)
    Product Scalability
    -
    (0 ratings)
    10.0
    (1 ratings)
    User Testimonials
    Twilio SegmentZoho Creator
    Likelihood to Recommend
    Twilio
    Best suited: - Merging emails coming from: Facebook leads forms, Unbounce or landing pages forms, Google forms, any other kind of lead generation tool and bundling all that information together for a single user "profile". - Passing events generated in multiple applications by the same user (product selected in web, product discarded in cart, etc) and delivering those events into other applications (like a CRM) Less appropriate: - Reading/updating data directly from segment from a frontend application
    Incentivized
    Read full review
    Zoho
    If you are using some application of Zoho and want some more functionality into it, Use Zoho creator to develop a separate app as per requirement and integrate it with your Zoho App. Small organization can use creator to make apps but it can be used for small range of storage, For Large organization , it may be not feasible.
    Incentivized
    Read full review
    Pros
    Twilio
    • Multi-platform. Segment has easy integrations in many different web, backend, and app platforms/frameworks. We use the Segment SDK in Android and iOS as well as our node.js backend.
    • Segment is fairly affordable for early-stage companies that are trying out different analytics software. The "developer" plan is free and is suitable for most companies with products that have a small user base.
    • The UI is great! It is extremely intuitive and easy-to-learn, and this made it take very little time to integrate this software into our analytics and marketing workflows.
    Incentivized
    Read full review
    Zoho
    • Accountability for each employee work which is very vital for any organization
    • Making operations very simple even that a simple lay man would be able to perform detailed work like a pro
    • Data tracking in live was made possible
    • Using proper Manpower for the work they are apt.
    Incentivized
    Read full review
    Cons
    Twilio
    • More and richer sources. For example, MailChimp is a source but the data you get from MailChimp is quite limited. I ended up writing my own scripts to take better advantage of MailChimp's API because Segment's integration was lacking.
    • Better examples on how to set up event tracking. Pageview tracking is easy enough, but it would be nice if they had a sample app and corresponding code for it and showed you, via Git commits, how to add various kinds of events.
    Incentivized
    Read full review
    Zoho
    • In C6, the new setup of permissions is not logical. Admins now have access to every application rather than specific applications, which impacts data confidentiality.
    • In C6, the new feature for having multiple environments is very limited as it does not work for ZOHO Creator applications that are linked to other Zoho Creator applications in the same workspace - which is not logical at all.
    • In C6, the revised permissions for Developers do not allow the developer to assign permissions to users or to publish forms, reports, pages, etc....which again is not logical.
    Incentivized
    Read full review
    Likelihood to Renew
    Twilio
    No answers on this topic
    Zoho
    Today Zoho Creator is included in our current plan from Zoho One, but if it was needed to pay apart it should be done because the software we created became very important for our team. The use of Zoho Creator contributes to endorse the Zoho One subscription year after year.
    Incentivized
    Read full review
    Usability
    Twilio
    No answers on this topic
    Zoho
    Its quite easy if one has the need, interest and passion to build applications and solutions through low-code. One example would be, that my finance head who has absolutely nothing to do with tech and apps, is now able to create apps and manage Zoho Creator all by himself. So its all about the interest and how much time we put to learn the tool. Having said that, its quite easy to learn the tool and create anything that's within our scope of knowledge.
    Incentivized
    Read full review
    Reliability and Availability
    Twilio
    No answers on this topic
    Zoho
    In an earlier comment, I mentioned Zoho's excellent uptime. I have been using the system for over 6 years, and have experienced only momentary outages, and of those, only a hand full over the years. It is extremely reliable
    Incentivized
    Read full review
    Performance
    Twilio
    No answers on this topic
    Zoho
    We do not integrate Zoho with other systems at this time, but rarely are searches, database exports, record edits or creation tasks ever slow enough to notice. It is quite usable
    Incentivized
    Read full review
    Support Rating
    Twilio
    Over the period it took us to set up, we kept going back to their enablement team to help us with the setup, and they were always ready and were very helpful in the entire process. Even with their documentation, they took the time out to help us work through the process. We've never had a message/email unanswered for more than an hour on working days.
    Incentivized
    Read full review
    Zoho
    I recommend Zoho Creator very often. A lot of companies go big earlier than they need to and spend way too much on SalesForce & Marketo. I worked for a small company with some limited budget that pivoted to sell it's product to the Enterprise. Zoho Creator was incredibly easy to set up, intuitive to use, and contains all the most essential features that most users need and seek in SalesForce. We integrated with MailChimp & Unbounce and were able to be incredibly useful in acquiring leads, nurturing them, and tracking pipeline in Zoho Creator. Our small sales team found it very easy to use and loved it.
    Incentivized
    Read full review
    Implementation Rating
    Twilio
    No answers on this topic
    Zoho
    Even if it is a easy to use platform, it got some issues on the implementation that could easily handle by IT teams. In our scenario this team don't exist anymore, and the business/marketing team had their expectations that it was quickier to be implemented. So, consider a professional help on this implementation could be cost more (of cource) but it would be helpful to manage the issues and expectations.
    Incentivized
    Read full review
    Alternatives Considered
    Twilio
    We chose Twilio Segment for the good API integration and node resources, I would use Ontraport again, particularly if I didn't have the requirements for API and development/platform integration. Certainly the set up and management is easy and seamless with both the API and the user interface to use depending on circumstances and requirements.
    Incentivized
    Read full review
    Zoho
    Zoho Creator stands out for its balance of affordability, ease of use, and powerful customization options. While it may not offer the same level of enterprise-scale features as platforms like OutSystems or Mendix, it provides a robust solution that meets the needs of many businesses, especially those looking for an integrated, cost-effective low-code platform with strong support for both simple and complex applications.
    Incentivized
    Read full review
    Scalability
    Twilio
    No answers on this topic
    Zoho
    Zoho is incredibly versatile. Much thought was put in to the way the platform functions. I've yet to face a situation where Zoho would not be able to do what I needed. That being said, because of its power, it can also be a bit intimidating technically. Simple needs are simple. More complex needs are ... more complex! Overall, it's a powerful, robust platform
    Incentivized
    Read full review
    Return on Investment
    Twilio
    • Segment has enabled us to get a full view of our front end activity, join it to our back-end activity, and get full visibility into our funnels and user activity.
    • Segment lets us send events to ad tools with a full audit trail so all the numbers line up.
    • Segment also brings data from other sources into our data warehouse, saving our data engineering time from building commodity connectors.
    Read full review
    Zoho
    • With using Zoho Creator we are able to build apps that we may otherwise pay a pretty penny for. We may risk some features we could get from a 3rd party app but the fact that the data we do collect can easily syn with our CRM and Accounting systems makes up for this.
    • Negatively speaking, it takes time to fine tune and really craft your application. I am not a coder, nor do I have a coding background, so patience is key as you design and build out your application.
    Incentivized
    Read full review
    ScreenShots

    Twilio Segment Screenshots

    Screenshot of Destinations CatalogScreenshot of Destinations Main OverviewScreenshot of Sources Main OverviewScreenshot of DebuggerScreenshot of DocsScreenshot of Destination Settings

    Zoho Creator Screenshots

    Screenshot of Multi-Platform App builderScreenshot of Dashboards created using Zoho CreatorScreenshot of An overview of Hotel management dashboardScreenshot of Schedule and manage eventsScreenshot of BI and AnalyticsScreenshot of Help Desk overview