Yotpo vs. YouTube Shopping

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Yotpo
Score 7.4 out of 10
N/A
Yotpo, an eCommerce marketing platform, helps brands accelerate direct-to-consumer growth. The single-platform approach integrates data-driven solutions for reviews, loyalty, SMS marketing, and more. The vendor states that brands with Yotpo are empowered to create smarter, higher-converting experiences that spark and sustain customer relationships. Yotpo integrates with everyday tools including Google, Instagram, top eCommerce platforms, and other tools in the tech stack.
$799
per month
YouTube Shopping
Score 10.0 out of 10
N/A
YouTube Shopping lets creators and businesses promote products from their own stores across YouTube, while earning money. Through YouTube Shopping, the user can set up and connect a store to YouTube to feature products, like merch, in videos and live streams.N/A
Pricing
YotpoYouTube Shopping
Editions & Modules
Premium
$799
per month
Free
Free
Includes 50 Monthly Orders
No answers on this topic
Offerings
Pricing Offerings
YotpoYouTube Shopping
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
YotpoYouTube Shopping
Best Alternatives
YotpoYouTube Shopping
Small Businesses
HubSpot Marketing Hub
HubSpot Marketing Hub
Score 8.6 out of 10
ManyChat
ManyChat
Score 7.4 out of 10
Medium-sized Companies
HubSpot Marketing Hub
HubSpot Marketing Hub
Score 8.6 out of 10
Sprinklr Social
Sprinklr Social
Score 8.7 out of 10
Enterprises
Adobe Marketo Engage
Adobe Marketo Engage
Score 8.1 out of 10
Sprinklr Social
Sprinklr Social
Score 8.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
YotpoYouTube Shopping
Likelihood to Recommend
8.0
(25 ratings)
10.0
(1 ratings)
Likelihood to Renew
5.0
(1 ratings)
-
(0 ratings)
Usability
9.4
(2 ratings)
-
(0 ratings)
Support Rating
9.5
(13 ratings)
-
(0 ratings)
User Testimonials
YotpoYouTube Shopping
Likelihood to Recommend
Yotpo
If you need an excellent mechanism to collect and publish customer reviews, Yotpo is the best that we have found. We love the feature set that is provided, even if you are using the basic membership to get started. Where it is really good is the collection and managing of reviews. The email request setup is simple and easy to use. The publishing and commenting on reviews can be managed easily in the backend. It syncs up nicely to our website providers, and we have used it on a few different platforms without any problems. The pricing on it is also very competitive when you price it out against so of the other big-name players in the space.
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Google
I think Youtube shopping goes well with popular beauty vloggers who review the products, while it is less helpful for service-oriented YouTubers like course providers. If they can list out their courses, then it could be awesome. Youtube Shopping is overall very helpful for both business owners and customers because business owners get loyal customers while customers can easily purchase the products without any further clarification or searching.
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Pros
Yotpo
  • Yotpo alerts us by email when a new review comes in which encourages us to log in and check the Yopto dashboard to see if anything needs tending to.
  • With one click we can publish a Yotpo review to our website, than another click and it pushes the review to Twitter, and Facebook.
  • Even the free version has lots of useful features.
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Google
  • Exponential audience growth.
  • Customer retention.
  • Clearing their doubts and making them to purchase quickly.
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Cons
Yotpo
  • The customer photos are too small. We'd like to be able to display the photos that customers upload as much larger. They're almost thumbnails.
  • Yotpo widgets slow down site speed so we can't use any of them. The only one we can use is the reviews page.
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Google
  • Its UI/UX can be better.
  • Similar products recommendation could be added.
  • feedback section can be included.
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Likelihood to Renew
Yotpo
Our organization is very lean and agile and does not have the resources to staff either a Marketing or Customer Service Team member on reviews full time. We know and understand the value of such an individual but are unable to staff a position at this point. This reduces the value of the tool in our eyes.
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Google
No answers on this topic
Usability
Yotpo
I think the platform back end could be easier and more intuitive, but we are able to get around and accomplish what we need to with minimal training or guidance. Specifically, we had complications with trying to do something as simple as sending ourselves test emails and adjusting image sizes pulling from our product catalog so that the review request email images would be clear.
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Google
No answers on this topic
Support Rating
Yotpo
Live chat is always ready to help. Even when they do not have an immediate answer, we hear back from them within a reasonable time frame. Communication from the account manager is great as well. The team has been very supportive in listening to new ideas, needs, and updates based on real-time on-site data.
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Google
No answers on this topic
Alternatives Considered
Yotpo
I have only used one other service prior to Yotpo (I don't remember what it was) and Yotpo outperforms them. Yotpo is really intuitive and easy to navigate/install from a Shopify user perspective. When Pixel union releases their customer review service I may try it out since they are my theme provider and it may integrate more seamlessly.
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Google
Youtube is the social platform where more audiences are present, and the content is video, so user retention is made sure. There are more chances for the YouTube audience to make a purchase decision quickly compared to other social commerce platforms. YouTube Shopping helps in customer retention, which helps to obtain increased ROI.
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Return on Investment
Yotpo
  • We got complaints about not having enough pictures of projects. Yotpo completely negated that complaint with the UGC implementation on our website.
  • If my memory serves me right, 98% of our customers directly interact with some Yotpo widget on our site. That's a lot.
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Google
  • High ROI is obtained.
  • Loyal Customers is obtained.
  • Consistent customers.
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ScreenShots

Yotpo Screenshots

Screenshot of Mail After PurchaseScreenshot of Yotpo DashboardScreenshot of Showcase your best reviews & ratings on siteScreenshot of Use analytics to measure & improve performanceScreenshot of Turn every purchase into a reviewScreenshot of Moderate & comment with ease