Buffer for the small business win
Use Cases and Deployment Scope
I use Buffer when scheduling social media posts and analyzing data. Buffer makes it easy to schedule multiple posts all at once and for future posts scheduling. It’s a time saver and gives me the opportunity to adjust posts in accordance to trends and AB testing results. Buffer allows me to adjust photos to fit all platforms and generate reports as often as needed.
Pros
- Allows for future posts scheduling.
- Allows for reporting for all connected platforms.
- Allows for mentions, tagging, hashtags, and more across platforms.
Cons
- I would like to see more platform options and bridge capabilities
- I would like to see a build in SEO optimization tool
- I would like for the free version to offer more for those just starting out with the service
Likelihood to Recommend
Buffer is best when time is a factor when it comes to scheduling posts. It allows you to plan ahead. I don’t know when it’s ever less appropriate especially when you work for a company. It offers reports and ensures a clean posting plan. You can use photos and tag clients. Buffer is a great tool for business owners.
