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Lead Forensics Reviews and Ratings

Rating: 9 out of 10
Score
9 out of 10

Community insights

TrustRadius Insights for Lead Forensics are summaries of user sentiment data from TrustRadius reviews and, when necessary, third party data sources.

Pros

Detailed and Extensive Information: Many users have praised the product for providing detailed and extensive information, allowing them to gather valuable data. This feature has been appreciated by several reviewers as it helps them make informed decisions based on comprehensive insights.

Easy Tagging and Reporting: The tagging feature on the website has made it easy for users to search and report specific individuals. This functionality has enhanced the overall usability of the product, according to multiple customers. They find it convenient to tag and segment groups of visitors, enabling better organization and targeted communication.

Insightful Visitor Analytics: Users highly appreciate the ability to view the pages that visitors spent the most time on. Several reviewers have mentioned that this provides valuable insight into their interests and allows for effective follow-up. By understanding visitor behavior, users can tailor their approach and engage with potential leads more effectively.

Reviews

84 Reviews

Lead Forensics is part of the daily work routine

Rating: 8 out of 10
Incentivized

Use Cases and Deployment Scope

I’ve recently been introduced to Lead Forensics and use this daily to identify any potential new leads and check out what existing customers are looking at and interested in.. (and bypass the unnecessary!). This is great for making initial contact with a potential customer and turning a cold call into a warm one! It gives you a talking point and already feels a more personable approach.

Pros

  • The amount of detailed information provided is useful
  • Updates on a regular basis

Cons

  • Can be a little slow at times

Likelihood to Recommend

I find the 'pages' detailing really helpful as it provides a talking point with new or existing customers. You can research and have more of an understand of what they are looking for before picking up the phone.

Vetted Review

Real-time web visitor information from Lead Forensics

Rating: 9 out of 10

Use Cases and Deployment Scope

We use Lead Forensics to see who visits our website and to what pages. We can also track leads from our own mailers, plus import data lists to manage leads from tradeshows.

Pros

  • Timely reporting (live) of web visitors and all associated visit data
  • Lead and data management for existing customers and campaigns
  • Conversion triggers are great - so useful!
  • Useful dashboard overview
  • Superb customer support and quarterly reviews of data

Cons

  • I would like the chat window to always be minimised, as it gets in the way sometimes and I always have to close it.
  • I get confused between the 'Lead Manager' and 'Data Manager' terms sometimes – I know which one to use now and I just ignore the other one!

Likelihood to Recommend

I can be on a call with a customer, and I will get a live notification that the company I am on a call with has visited the website - always useful! I like the flexibility in setting up trigger reports too, as you can request as much or as little as you need. I like the realtime reports as it lets me share the information with our reseller network too, as they have contact details at a local level. It's just a well-rounded system for customer visibility.

Very useful marketing tool

Rating: 9 out of 10

Use Cases and Deployment Scope

I enjoy using the Lead Forensics platform as it gives us a lot of valuable data about site visits and the effect our marketing efforts are having on our target accounts. The account managers are very helpful and make sure you are getting the best out of the system. We are particularly starting to enjoy success from the watchlists function.

Pros

  • Up to date website visit data
  • Very easy to use
  • Great customer service
  • Aligns sales and marketing in a meaningful way

Cons

  • The contact search feature could have more filters

Likelihood to Recommend

When targeting a particular sector or company type, Lead Forensics can build target lists very quickly and easily. Trigger reports help keep a steady stream of leads coming to the sales team on a regular basis.

Lead Forensics Review

Rating: 10 out of 10

Use Cases and Deployment Scope

We use Lead Forensics to identify anonymous website visitors and turn them into actionable sales leads. The platform allows us to see which companies are visiting our site, what pages they’re viewing, and how long they’re spending on specific content. This helps our sales and marketing teams prioritize outreach and tailor communications based on actual engagement. Without visibility into who is engaging with our content, sales teams spend time on cold outreach. Lead Forensics helps them focus on warmer leads.

Pros

  • Lead Qualification & Prioritization
  • Sends real-time alerts when high-value companies visit the site or revisit key pages.
  • Helps marketing teams understand which campaigns or content attract high-quality leads.

Cons

  • Over-alerting: Notifications can be too frequent, especially for high-traffic websites, making it harder to focus on key prospects.
  • New users will struggle to locate certain reports or features without training.
  • Cluttered dashboard, It can be overwhelming, especially with large volumes of data.

Likelihood to Recommend

Lead Forensics helps: Identifies which companies are exploring incentive solutions, allowing proactive support and upselling opportunities.

Vetted Review
Lead Forensics
1 year of experience

Lead Forensics is a game changer for identifying early stage buyers

Rating: 9 out of 10
Incentivized

Use Cases and Deployment Scope

Lead Forensics has been a game-changer for our business development team. By revealing the anonymous companies visiting our website, it’s enabled our outbound team to identify warm leads that would have otherwise gone unnoticed.

The real-time alerts and detailed visitor insights; such as company name, location, and pages viewed have allowed our consultants to tailor outreach with precision and relevance. Since integrating Lead Forensics, our team has significantly increased conversion rates from cold to warm calls. It’s helped us prioritise high-intent prospects and reduce time spent chasing unqualified leads.

The platform’s easy-to-use dashboard and CRM integration have streamlined our workflow, making it easier to act quickly and intelligently. Most importantly, Lead Forensics has empowered our consultants with the confidence to engage prospects who are already showing interest, turning passive visits into active conversations, and likewise new business.

Pros

  • Provides full visibility of website traffic, page by page
  • Provides insights into buyer intentions
  • Intuitive reporting tools help to pinpoint "high intent" website visits
  • Good customer support and communication

Cons

  • Companies only show a global headcount figure. An option to break this down into domestic headcounts would be a real win

Likelihood to Recommend

Lead Forensics has helped the team monitor and track high intent prospects, and reference their buying behaviour against conversations.

Lead Forensics may struggle to deliver meaningful lead volume in our ICP. In this case, the outbound team could be chasing companies that aren’t aligned with [...]'s core offering or aren’t showing genuine buying intent.

Lead Forensics

Rating: 9 out of 10
Incentivized

Use Cases and Deployment Scope

I use Lead Forensics on a daily basis to check who has been on our website. It allows a cold call to be turned in to a warm call as there is something to speak about. It is a very easy and intuitive system to use.

Pros

  • Clear communication
  • Easy to use
  • Great support network

Cons

  • The accuracy of the emails on the system - sometimes they bounce back. I understand this may be out of control for Lead Forensics.

Likelihood to Recommend

Great for new business to be prospected and also to monitor any activity of existing customers. Being able to see what pages people have visited is really helpful.

The support from the customer success manager at Lead Forensics is really helpful.

Lead Forensics works for us

Rating: 9 out of 10
Incentivized

Use Cases and Deployment Scope

We use Lead Forensics to gain more insight as to who is visiting our site and to help us prospect leads for our sales team. The team is enjoyable to work with and we've had some success with their subscription!

Pros

  • Visibility to web traffic
  • Ability to prospect leads

Cons

  • I'd like the contacts for the facility to be included along with the downloadable facility information. I have to perform those functions separately and combine them into one spreadsheet.

Likelihood to Recommend

As a smaller technology start-up, the insight that Lead Forensics provides us is valuable - both to help us hone our marketing efforts, but sales targeting as well.

Vetted Review

Lead Forensics Helped Find Leads

Rating: 9 out of 10
Incentivized

Use Cases and Deployment Scope

We have a huge amount of traffic to our website but no way to capitalize on who is visiting. LF allows us to see the sites, the potential contacts and generate reports that we pass to our Inside Sales to execute outreach campaigns.

Pros

  • Report generation
  • Identify facilities visiting the website
  • User management

Cons

  • Better filtering by category - not always getting accurate facility information

Likelihood to Recommend

Identifying who is visiting the website, from what industry, from what company, from what source (mobile vs pc...)

Lead Forensics Delivers

Rating: 10 out of 10

Use Cases and Deployment Scope

We use it to scrape data from the visitors on our website and reach out to those people.

Pros

  • Gathers a lot of valuable information for us to use.
  • Has a robust dashboard with lots of settings to get it perfect for our needs.
  • Has an awesome and responsive team for support.

Cons

  • I don't have any areas they could improve. They've helped us with anything we need to tweak and do everything very well.

Likelihood to Recommend

I think it's well-suited for any business who has time to be reaching out more leads, rather than the ones already reaching out. Or anyone who just wants to increase their sales and has website traffic. Or anyone who wants to fine tune their target market. E.g. they think their target market may fall into a certain criteria but the people on their site could be a different audience. Maybe that would tell them that they need to adjust their marketing or their website.

A Game-Changer for Turning Website Traffic Into Leads

Rating: 10 out of 10

Use Cases and Deployment Scope

We use Lead Forensics for warm leads for our Business Development Team. We are in a very highly competitive field so we were looking for a way to assist our team. We were very happy with the results we have received and the implementations that Patrick and Tyler put into place for us.

Pros

  • Listening to the customer and adjusting to their needs.
  • Having a well trained staff based off a companies needs.
  • Responds to our questions and requests very quickly and our account manager Patrick is the best I have dealt with in a long time with a vendor.

Cons

  • Intake for new clients could be a little smoother.
  • Better onboard training.

Likelihood to Recommend

They are an amazing resource for companies in the B2B market. The information received is wonderful and is a great assist for any sakes team or business development team. We use this to help our BD team with warm leads and also, we use it for our current customer team to see if they are looking at new services on our website.