Name: NeoReach
Author: NeoReach Inc.

Help Desk

Web and Video Conferencing

Customer Support

Innovation Management

PHP Frameworks

Development

Business Intelligence (BI)

Collaboration

Manufacturing Execution

Payment Facilitation

Quality Management

Enterprise

Accounting

Blockchain Payments

Merger and Acquisition

Payment Hubs

Finance and Accounting

Applicant Tracking

Corporate Learning Management

Employer of Record (EOR)

HR Management

Payroll

Talent Intelligence

Talent Management

Workforce Analytics

Workforce Management

Human Resources

AIOps

Bot Mitigation

Cloud Storage

Container Security

Data Center Outsourcing (Canada)

Data Center Power

Data Replication

Endpoint Security

Firewall

Fraud Detection

Graph Database

Infrastructure-as-a-Service

Integration Platform as a Service (iPaaS)

LAN Switches

Mobile Data Security

Network Performance Monitoring

Network Troubleshooting

SQL Server Performance Monitoring

Scale-Out Storage

Secure Access Control

Smart Contracts

Testing Services

Information Technology

A/B Testing

Ad Serving & Retargeting

All-in-One Marketing

Content Management

Email Marketing

Grant Management Software

IP Geolocation

Marketing Attribution

Marketing Automation

Social Media Management

Survey & Forms Building

Translation

Web Analytics

Marketing

Project Management

Task Management

Professional Services

Customer Relationship Management (CRM)

Intelligent Virtual Assistant

Sales Dialer

Sales Training

Sales

Data-Centric Audit Protection (DCAP)

Security

Aviation

Emergency Notification

Fleet Maintenance

Hospital Management

Hotel Management

Retail Analytics

Revenue Cycle Management (RCM)

Shipping

Veterinary

Warranty Management

Vertical-Specific

Find top rated software and services based on in-depth reviews from verified users. 400+ software categories including PaaS, NoSQL, BI, HR, and more.

GRIN

ARInsights ARchitect

ARInsights

TapInfluence

Tapinfluence

Aspire.io

Ninja Outreach

Awario

GroupHigh

IZEA

Tagger

Sprout Social

### Influencer Discovery
Users generally praise NeoReach's influencer discovery capabilities. The platform's ability to help users find influencers that align with their brand and target audience is highly valued. Many users appreciate the ease of use and the comprehensive analytics provided by NeoReach, which streamline the process of identifying and connecting with influencers. Despite some users expressing a desire for a wider range of influencers, the overall sentiment leans towards satisfaction with NeoReach's influencer discovery tools.

### Influencer Analytics
Users unanimously praise NeoReach's intuitive influencer analytics features. They appreciate the ease of finding influencers aligned with their target audience and the comprehensive analytics provided for campaign evaluation. The platform's accurate and up-to-date analytics have proven instrumental in building successful influencer partnerships. With NeoReach's user-friendly interface and insightful analytics, users find it effortless to identify and collaborate with influencers that resonate with their brand.

### Marketing Tools and Platforms
Users appreciate NeoReach's marketing tools and platforms for their user-friendly interface and comprehensive analytics, which facilitate influencer discovery and campaign evaluation. The platform's ability to provide accurate insights into influencers' audience demographics and engagements is highly valued by users. While some users encountered minor bugs during searches, the overall consensus is that NeoReach's marketing tools and platforms offer a valuable and effective solution for influencer marketing campaigns.

### Performance Insights
Users consistently praise NeoReach for its ability to offer in-depth insights into influencer audience demographics and past performance, highlighting its effectiveness in guiding marketing strategies. The platform's emphasis on data-driven insights has been a key factor in streamlining the influencer selection process and maximizing campaign results. While some users may have differing opinions on specific features, the general consensus leans towards NeoReach's performance insights being a valuable asset for brands seeking to optimize their influencer marketing efforts.

### Data Accuracy and Reporting
Users consistently praise NeoReach's accurate data analysis and convenient reporting features. The platform's ability to provide up-to-date and detailed analytics on influencers has been a key factor in streamlining influencer selection processes for many users. Reviewers highlight the ease of navigating the platform to access essential information for making informed decisions about influencer partnerships. Additionally, the positive feedback on the clear onboarding process and the effectiveness of the data provided further emphasize the value users place on NeoReach's data accuracy and reporting capabilities.

Users have shared their recommendations based on their experiences with NeoReach. They have found NeoReach to be a good option for bigger brands. For smaller brands, it is recommended to carefully consider the features and utilization of NeoReach before making a decision. Users also suggest that trying out a demo of NeoReach's system can help in evaluating it as an influencer marketing platform. Furthermore, while NeoReach works best for larger influencers, users have mentioned that smaller influencers can still be imported into their platform.

NeoReach is an influencer marketing platform offered by NeoReach. According to the vendor, the platform aims to help businesses and brands connect with social media influencers for marketing campaigns. The product caters to companies of all sizes, from small businesses to large enterprises. Marketing and advertising agencies, brand managers, social media managers, public relations professionals, and e-commerce and retail companies are among the target users of NeoReach.

## Key Features

**Connected Network of Influencers**: NeoReach claims to have an extensive network of influencers, bloggers, and creators, with whom they have established direct relationships. According to the vendor, they provide data-driven insights into key demographics and KPIs to ensure a suitable match between brands and influencers. The network covers various social media platforms, including YouTube, Instagram, TikTok, and more.

**Creative Strategy & Direction**: NeoReach collaborates closely with influencers to incorporate the brand's core messaging into their content. According to the vendor, they specialize in creating authentic, story-driven content that aligns with the brand's values and resonates with the target audience. NeoReach also develops key strategy points for distribution and promotion, aiming to optimize brand recognition and conversion.

**Contracting & Activation**: NeoReach handles the talent acquisition and management process for influencer campaigns. According to the vendor, they manage the contracting and negotiating process, including pricing strategy, legal contracts, and compliance. NeoReach ensures smooth campaign deliverables and manages the final payment to influencers.

**Paid Media Amplification**: In addition to influencer marketing, NeoReach offers paid media services to amplify influencer content and drive user acquisition. According to the vendor, their experienced team defines ad auctions, budget allocations, offers, copy, and creative to maximize return on investment (ROI). They cover major ad auctions and channels, including Facebook, Instagram, Google, TikTok, Snapchat, and more.

**Self-Service Software & APIs**: NeoReach provides a user-friendly self-service software and APIs for influencer campaign search, management, and tracking. According to the vendor, users can access a dedicated dashboard or integrate over 400+ custom data points into their in-house tools and technologies. The software and APIs offer comprehensive analytics and insights for effective influencer marketing strategies.

NeoReach provides a solution to the business problem of finding influencers that fit specific brands and target audiences. Users have found that the platform's over 40 filters cut search time in half, making influencer campaigns more efficient. By keeping all campaign data in one place in an easy-to-read format, users can manage their data better and spend their money more effectively.

Users have also reported that NeoReach's insights into influencer audience demographics, past performance, and metrics make it easier to find the best influencers for brand deals. With algorithms that find the perfect match for every client, users can pair with influencers that have the followings they are targeting. This leads to higher ROI for users and a more effective way of reaching audiences on social media. The ability to export data into a CSV report makes it easy to send a highlight reel of the campaign to brands, further simplifying the process of managing influencer campaigns with NeoReach.

Well-designed Website: Multiple users have found NeoReach's website to be well-designed and easy to navigate, providing an abundance of accurate and up-to-date information about influencers. This has made it easier for these users to analyze influencers and find the best fit for their brand.

Valuable Data Analysis: Several users have appreciated NeoReach's unique approach to influencer marketing which uses data to provide valuable insights into influencers' audience bases, demographics, and engagements. They have found this feature helpful in creating more accurate and customized marketing campaigns.

Intuitive Analytics: Many reviewers have found NeoReach's platform user-friendly with intuitive analytics that helped them evaluate the campaign afterwards. The clear presentation of data by NeoReach made it simple for multiple customers to understand and present the results accurately.

Limited resources for smaller brands: Some reviewers have found that NeoReach's resources are more tailored towards bigger brands, leaving smaller clients with limited options to choose from. They suggest that the platform should include more features designed specifically for smaller brands, or offer plans that allow them to opt-out of paying for features they don't use.

Influencer search tool limitations: Several reviewers encountered issues while using the influencer search tool on NeoReach. Some users reported that the database only included large macro-influencers, despite product managers claiming it pulled any name on Instagram. This led to the reviewer uploading many influencers themselves and not receiving similar results and stats as promised.

Limited influencer database: Reviewers felt that NeoReach's influencer search tool was lacking in its ability to look at both micro and macro-influencers. The database seemed restricted to larger macro-influencers, making it difficult for those looking for micro-influencers to find what they need.

NeoReach is an influencer marketing solution built around a n in-house network of social media influencers to help users drive marketing campaigns.

BuzzSumo is an influencer marketing platform focused on influencer location, author reports, content analysis for locating trends, and domain comparisons, useful for competitor analysis. The analysis engine is intentioned to track and optimize content marketing efforts.

BuzzSumo was acquired by Brandwatch, which is now a Cision company (acquired February 2021).

Content Creation

PR & Comms

Suite

BuzzSumo

Audiense is a social marketing platform focused on Twitter analytics. The company and product was formerly called SocialBro, and rebranded in 2015. Capabilities include social listening, social marketing, and Twitter advertising.

Audience Insights

Twitter Marketing (formerly Socialbro)

Audiense

NeoReach

Influencer marketing software and tools attempt to help you locate and connect your brand to an influencer's (already avidly followed and trusted) publications in some fashion. In short, an "influencer, is a content publisher with a respectable following online or through social media.

Influencer Marketing

NeoReach Inc.

Brand Monitoring

Monitors brand references and mentions across multiple channels.

Social media integrations

Allow users to access their social media channels from the platform to create and monitor posts.

Online monitoring

Ability to monitor online media outlets for references to your brand or products.

Social media monitoring

Ability to monitor social media platforms such as Facebook, Twitter, and Instagram for mentions of your product or brand.

Influencer Management

Refers to the management of partnerships with influencers from the identification phase to campaign planning and performance tracking.

Influencer search

Influencer tracking

Tracks influencer activities including posts, stories, and publications.

Report generation

Generation of reports on influencer performance.

Campaign planning

Enables content strategy planning with influencers across the web and social media.

Cross-Channel Brand Content

Discovery, benchmarking, monitoring, and tracking of brand content across multiple channels.

Content search

Ability to search content online for references to brand or product names.

Content alerts

Notifications that are sent to the user if their brand or product gets mentioned or backlinked.

Content analysis

Tracks brand content to identify top performers on your channels in terms of metrics such as page views, and redirecting visitors to your company's site.

Competitor analysis

Tracks competitor performance in comparison to your brand.

Historical data

Ability to monitor content performance and rankings over time.

Mobile Capabilities

Support for mobile devices like smartphones and tablets.

Responsive Design for Web Access

Web design aimed at producing easy-to-read sites across a range of different devices.

Mobile Application

Dashboard / Report / Visualization Interactivity on Mobile

In-app dashboard reports and data visualization.

Mobile App Analytics

Analytics based on real-time user mobile access.

TrustRadius is a technology and business research firm based in Austin, Texas. The company is known as a review platform for verified B2B technology and software reviews through a proprietary algorithm and human verification.

NeoReach

Overview

What is NeoReach?