TrustRadius Insights for PersistIQ are summaries of user sentiment data from TrustRadius reviews and, when necessary, third party data sources.
Pros
User-friendly Interface: Many users have praised the user interface of the tool, stating that it is good, with a simple and clean design that is easy to navigate. They appreciate its ease of use and accessibility to users of all levels of expertise. Some reviewers even mentioned that the UI is constantly improving, indicating regular updates with enhancements.
Efficient Task Performance: The fast and responsive interface has been highly appreciated by users as it allows for quick and efficient task performance. Users have found it easy to manage and scale the tool to accommodate more users, making it convenient for their needs. Additionally, the nice stats and reporting features provide valuable insights for improved decision-making.
Convenient Campaign Management: Several users have liked the ability to manage multiple campaigns targeted at different markets through a single user account. This feature makes campaign management convenient and efficient. Users also find it simple to import contacts and navigate data pages for email campaigns, allowing them to easily understand campaign performance.
We had hoped they would assist us in identifying leads for our training software used onboard vessels and in maritime academies. In our experience, they failed in so many ways including not undestanding who our cusotmers are, have the ability to schedule potential client meetings in a relevant time zone. We learned after 4 months some of the emails they sent were respsonded to, but that information was not passed onto us.
Pros
Collect their monthly fee for, in my opinion, very poor work
Cons
I think they need to listen to us (their customer) when things are not going well, but, in our experience, they do not seem capable even after 6 months of our trying to work with them.
Likelihood to Recommend
I cannot think of anything I think they are well suited for except for monthly billing us.
PersistIQ/Wishpond approached us, offering to supply a monthly set of guaranteed qualified leads. Their process was to identify people who matched our target audience (Regenerative Medicine practitioners), and have their sales team handle outreach and appointment setting. The pricing is higher than some other providers, but would have been viable if they delivered leads as promised.
Sadly, after 4 months of bungling, they provided multiple lists that were totally unusable. Aside from a sprinkling of regen practitioners, we were given real estate brokers, VA lenders, housing developments, hospitals, breast augmentation clinics, abortion providers, and lots of elder care facilities.
It became very clear that their "process" was to use software to scrape LinkedIn for leads. Scrape, dump, and send to me without any form if QC. And then they acted surprised when I rejected the list.
By the 3rd month they just dropped out of contact ... but kept billing.
I'm hopeful of a refund, considering they delivered absolutely nothing for 4 months ... but now they are silent again and not responding.
Pros
Sales pitch (watch out)
Email scripts (these were pretty good - I'm sad that after 4 months they still never got to be put to use)
Cons
Quality control is awful
Insisting on automated data gathering with no human review
Continuing to bill clients even when they are not communicating and not delivering
Likelihood to Recommend
Probably ok if you really don't care who you are sending your outreach to.
Really bad for anyone who cares about sending a specific message to a specific audience.
Probably not great for clients who enjoy reliable communication, quality results, or actually receiving what you're paying for.
Persist IQ is used by our Sales Team for cold outreaches to potential clients. We have used it for different campaigns. Some being based by geography, other based by practice areas. This has allowed us to automate multiple steps within these campaigns and save a substantial amount of time for each of our sales leads.
Pros
Good user interface
Easily readable reports
Quick automation setup
Cons
Hard to open different sections in different tabs
Can be difficult to see the overview of steps
Not a great ability to edit each step that does not involve an email
Likelihood to Recommend
PersistIQ is a great tool for outreach to multiple different individuals in automated campaigns. It has the ability to set up multiple steps that involve automated emails. You can also add in steps like phone calls or social media outreach, however, these steps are not linked to the different systems (ex. - Zoom, LinkedIn, Facebooks, Slack).
We're using PersistIQ inside the Sales & MKT Organization to do our outreach campaigns to leads. PersistIQ is used together with other tools (LinkedIn Premium, Skrapp, and others) as the email personalization and sending automation tool for prospecting to generate awareness and lead generation. The value we expect to extract is to manage the email workflow in a smoother way without losing personalization.
Pros
Email workflow automation
Email results reports
Basic data personalization
Cons
Managing the whole flow
Usability
Email validation
Likelihood to Recommend
As I mentioned before, the tool covers the process of creating, personalizing, and sending email cadences to prospects. This can be a good tool for companies that sell to mid and small-sized companies and that have a really large volume of leads to prospect with a low to medium level of personalization. It won't work that well for enterprise sales companies, who need more personalization, work with less leads, and might need to use more channels other than emails.
PersistIQ was used mostly with the SDR team, AE team, and marketing enablement team to automate sales and outreach sequences. It had an extremely simply interface and worked well for us as an early stage startup. There were enough contact options and customization to meet our needs. Would recommend for a sales team starting out.
Pros
Extremely simple interface and controls.
A/B testing is easy to setup and track results.
Cons
Could use a lot more granularity.
Ran into glitches on a monthly basis which required quick support.
Likelihood to Recommend
It would really depend on the size and stage of the business. For an early stage startup (i.e. pre-Series B) it's perfect and has all you need to start your outbound sales efforts. For anything larger than 100 employees or later than Series A, I would recommend a more robust tool like Outreach or SalesLoft.
I use PeristIQ to manage all of my outbound cold email marketing campaigns for both of my companies. It's an amazing platform. Once a campaign is created, all you have to do is add more emails/prospects to the campaign and PersistIQ automatically manages every step of the campaign. Even when someone replies to an email from a campaign it marks them as engaged so they don't receive the next step of the email campaign.
Pros
Integrates well with tools that work with LinkedIn Sales Navigator to scrap lead emails.
Makes it easy to manage large-scale cold email campaigns with 3+ steps.
When a prospect replies to an email, it doesn't send them any of the automated emails which allow me to follow-up with those warm leads correctly.
Cons
A more extensive how-to guide for first-time users would be beneficial.
Likelihood to Recommend
PersistIQ works best for anyone in the B2B space. It works amazingly well with tools like GetProspect which scrap advanced, targeted searches on LinkedIn to get verified emails of decision-makers. I really enjoy using PersistIQ to manage all of my B2B cold email campaigns. Overall, it is a very effective B2B email marketing platform.
VU
Verified User
C-Level Executive in Professional Services (1-10 employees)
PersistIQ is used by the sales department at my company. The primary purpose it serves is outbound emailing prospects at scale.
Pros
Simple and clean UI
Great filtering
Easy outbound automation
Telling me which leads have interacted with my emails
Cons
They should incorporate smarter reminders that tell me when I should focus on certain leads who are interacting with my emails frequently
They don’t have OOO email rescheduling
Likelihood to Recommend
PersistIQ is particularly well suited if you want to reach many prospects at scale. Import contacts or do lead generation within the system, then create templates and send customized emails at scale to potentially thousands of leads. Reporting is robust as well.
Our team uses PersistIQ to build and track outbound email campaigns. One of the primary use cases is for B2B outbound email. The ease of use, and the simplicity in building multi-touchpoint campaigns makes it one of our favorite tools in our marketing stack. Our sales people also use Persist IQ for re-engagement campaigns and other outbound emailing.
Pros
The ability to build multiple templates and use them in various campaigns is useful, especially for tracking open and reply rates across different segments.
It's very easy to integrate prospect fields into templates and to add custom prospect fields.
The fact that PersistIQ runs through my email provider (GMAIL) makes it easy to respond to interested parties.
Cons
There are some issues with downloading reports. That is, some information is only available in-product and you cannot export these things.
Creating dynamic replies or steps in Persist isn't currently available.
Sometimes the Persist system doesn't catch errors in unfilled prospect fields. One must be check and be careful not to send these types of emails.
Likelihood to Recommend
PersistIQ is well suited for outbound marketing. It's great for setting up sales and marketing campaigns to new and prospective clients. The fact that PersistIQ emails are basic (they look like normal personal emails) and easy to personalize, makes the whole process feel more genuine than, say, Mailchimp.
PersistIQ won't replace a bulk emailing tool or CRM. It serves a different purpose than, for example, Marketo or Mailchimp, two products we also use.