Overview
What is Second Street?
A purpose-built solution for media to supercharge your database and drive advertiser revenue with engaging, smart, and viral interactive campaigns.
Pricing
Entry-level set up fee?
- No setup fee
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
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Product Details
- About
- Tech Details
What is Second Street?
Second Street Technical Details
Operating Systems | Unspecified |
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Mobile Application | No |
Comparisons
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Reviews
Community Insights
- Business Problems Solved
- Pros
- Cons
- Recommendations
Second Street is a versatile platform that offers an easy way to generate new leads and revenue for businesses. It is popular among users due to its user-friendly interface and tools that clients can use to customize and tailor their promotions. Companies can use Second Street to build brand awareness, connect with their audience, and gain insight into what readers like/dislike. The product proves invaluable for ad reps in delivering a more consultative sales approach, resulting in greater revenue growth.
With its powerful analytics, the platform provides insights to demonstrate ROI to advertisers and better target people based on things they participate in -- resulting in new marketing opportunities through contests, sweeps, email blasts, etc. The product allows users to create contests easily, including custom questions to find out specific information. As a result, clients can gather crucial data from their audience while building their database and adding new revenue streams. Second Street's templates and play-books for contests help users overcome problems of organizing events and provide step-by-step setup guidance. Finally, its quick reaction time-seconds after receipt of emails- saves users much needed time. Overall, if you're looking for a product that helps you solve problems across multiple business aspects such as lead generation, revenue management, audience engagement, data gathering, and more - then Second Street is an excellent choice.
Intuitive Platform: Users have consistently praised Second Street's platform for its intuitiveness and user-friendliness. Many reviewers noted that it was easy to navigate, even for those who were not tech-savvy. Overall, the intuitive nature of Second Street's platform has been a major selling point for users.
Excellent Customer Support: Reviewers frequently lauded Second Street's customer support team for their fast response times and diligent efforts to solve any challenges or answer questions. Multiple users also mentioned that the help staff was knowledgeable and willing to go above and beyond to ensure users' success. The availability of live chat, email, and zoom meetings further contributed to positive experiences with customer support.
Wide Variety of Products: Another point commonly cited by reviewers is the variety of products offered by Second Street, such as contests, polls, ballot voting, and more. Users appreciate the ability to customize these features while keeping them easy-to-use for audiences. Additionally, many reviewers noted that they found resources like ideas and promotional products useful in saving time while creating engaging campaigns.
Confusing User Interface: Some users have found Second Street's user interface to be confusing and difficult to navigate, with certain features being hard to find.
Lack of Customization Options: Several users have expressed disappointment with the limited customization options available for contest layouts on Second Street, leading them to look too similar and cookie-cutter.
Poor Customer Support: A few users have reported that they were unsatisfied with the customer support provided by Second Street, feeling that their questions were not answered satisfactorily or given enough attention.
Users have made several recommendations based on their experiences with Second Street. The three most common recommendations are as follows:
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Attend the Second Street Summit: Many users highly recommend attending the Second Street Summit. This event provides valuable insights and knowledge about the program and company.
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Utilize the variety of capabilities: Users find Second Street easy to use, dependable, and appreciate its great customer service support. They recommend taking advantage of the platform's variety of capabilities, including sweepstakes, engagement, and lead generation.
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Invest in training and resources: Users suggest investing in training and resources provided by Second Street to gain more ideas and skills. They also recommend listening to webinars and utilizing playbooks offered by Second Street to enhance contesting strategies.
Overall, users recommend Second Street for its ease of use, reliable support, variety of capabilities, cost-ration, helpful promotions, and comprehensive data collection. They emphasize the importance of attending conferences like the Second Street Summit, investing in training resources, and setting realistic expectations when adopting a contesting platform.