Name: SellCheck
Author: RAZR Marketing, Inc

Help Desk

Web and Video Conferencing

Customer Support

Image Recognition

Development

Business Intelligence (BI)

Collaboration

Diagramming

Project Portfolio Management

Supply Chain Management

Enterprise

Accounting

Invoicing

Finance and Accounting

Applicant Tracking

Benefits Administration

Corporate Learning Management

HR Management

Payroll

Talent Intelligence

Talent Management

Workforce Analytics

Workforce Management

Human Resources

Cloud Brokers

Cloud Storage

Converged Infrastructure

Data Center Infrastructure Management

Data Lakehouse

Data Observability

Data Privacy Management

Database Load Balancing

Ethernet Switches

File Sync and Share

Fraud Detection

Integration Platform as a Service (iPaaS)

License Management

Log Management

Managed IT Service

Network Performance Monitoring

Network Troubleshooting

NoSQL Databases

Packet Analyzer

Password Management System

Remote Support

SOA Governance

Single Sign-On

Smart Contracts

Solid State Drives

Threat Hunting

Threat Intelligence

Virtual Private Cloud (VPC)

Wireless LAN

Information Technology

A/B Testing

Ad Serving & Retargeting

All-in-One Marketing

Content Management

Creative Collaboration

Customer Success

Digital Content Creation

Digital Signage

Email Marketing

Marketing Analytics

Marketing Automation

Social Media Management

Survey & Forms Building

Web Analytics

Marketing

Field Service Management

Meeting Room Booking

Project Management

Professional Services

Customer Relationship Management (CRM)

Sales Gamification

Sales

Construction Management

Equipment Rental

Homeowner's Association (HOA) Management

InsurTech

Insurance Suites

Investment Portfolio Management

Tax Practice Management

Vertical-Specific

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SellCheck is a creative optimization tool offered by RAZR Marketing, Inc. According to the vendor, the product aims to improve the effectiveness of marketing communication and increase conversions. It leverages human-vision AI and applies objective, behavioral science-based algorithms to optimize creative assets for conversion. SellCheck is suitable for companies of all sizes, from start-ups to Fortune 50 companies. The tool caters to various professions and industries, including product managers in consumer packaged goods (CPG) companies, CEOs of advertising agencies, directors of global shopping insights in large corporations like Procter & Gamble, as well as marketing and trade marketing teams, and shopper marketing teams.

## Key Features

**SellCheck Formula**: The vendor claims that SellCheck uses a unique formula rooted in behavioral science to evaluate creative assets and drive effective in-store and digital communication. The formula consists of four key components: Command Attention, Connect with End User, Convey Information, and Close the Sale. The calibrated evaluation and scoring criteria aim to optimize creative assets for maximum impact and conversion.

**VAS Neuroscience Heatmapping**: SellCheck partners with 3M to utilize Visual Attention Service (VAS) for neuroscience heatmapping. According to the vendor, this technology predicts which aspects of the creative assets are more likely to grab attention upon the first viewing. The heatmapping insights can help optimize communication and enhance the effectiveness of marketing materials.

**Expert Marketing Panel**: SellCheck boasts an expert marketing panel consisting of industry leaders with over 15 years of experience. Trained in the SellCheck Formula and behavioral science, the panel contributes their expertise and insights to evaluate and score creative assets. The vendor claims that their recommendations for improvement are based on this expert evaluation.

**Test a Wide Variety of Communication Material**: According to the vendor, SellCheck has the capability to test a wide range of communication material, including in-store displays, packaging, billboards, print ads, and videos. This feature allows companies to evaluate and optimize various marketing assets before they go live, ensuring maximum return on investment (ROI).

**Results and Recommendations in 2 Business Days**: The vendor promises that SellCheck provides an in-depth 8-page report within 2 business days after submitting a request. The report includes an analysis based on the SellCheck Formula, a total score for the creative assets, and expert recommendations for improvement. This quick turnaround time allows companies to make informed decisions and implement changes promptly.

SellCheck by RAZR Marketing apploes objective, behavioral science-based algorithms to optimize digital communication for conversion. It can be used to can test a variety of communication material before it goes live, including digital communications, but also print, in-store displays, or packaging.

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Scale

Expand

Grow

Build

Free

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Google Analytics

Google Analytics 360

SellCheck

Conversion rate optimization tools include pop-up builders, banners, product suggestions, and eye-catching calls-to-action designed to increase the chance a site visitor performs some desired action. Real-time interaction management and ecommerce personalization represent more advanced, customer data-driven conversion optimization strategies.

Conversion Rate Optimization

RAZR Marketing, Inc

Allows users to run tests and analyze results of different versions of landing pages and forms, with the goal ofoptimizing their conversion rate.

Drop-off analytics

Enables users to analyze at which point in a form, landing page, or website a customer exited, or dropped off, without completing a desired action.

KPI analytics

Provide key performance indicators (KPIs) such as conversion rate over time, as well as information about time of submission, time spent on site, device used, etc.

A/B tests

Allows users to test and optimize different versions of a form or landing page.

Results and Analysis

Tools that allow users to evaluate the results of website optimization tests (e.g. A/B, A/B/n, multivariate, and split URL tests), or view visitor interaction with webpages and specific site elements.

Heatmap tool

A tool that shows which elements of the page generate the most visitor engagement.

Click analytics

Click analytics reports display how many clicks certain page elements receive and provides visitor engagement insights.

Scroll maps

Scroll maps display how far down the page users scroll.

Form fill analysis

Enables users to view visitor interaction with forms and identify which parts of the form visitors fill out first and which fields lead to increased visitor drop-off.

Conversion tracking

Enables users to set up and customize conversion funnels to track site visitors' journeys and determine areas that see the most visitor drop-off.

Goal tracking

Enables users to set up key website/mobile performance metrics on their landing pages and track them.

Test reporting

Provides users with reports for each test that record the performance of each variation tested against selected metrics such as conversion rate. These reports indicate when a given test variation has performed statistically better than the original (control) site version.

Results segmentation

The ability to segment test results by specific criteria (e.g. browser type, device type, source, time of day, campaign).

CSV export

Ability to export test results as a CSV file.

Experiments results dashboard

Provides users with a dashboard displaying test results for all live tests. Some products may also include test result histories accessible from the dashboard.

Funnel Analysis

Maps and analyzes the steps taken by visitors towards a conversion point on a website or app.

Session Recording and Replay

Session recording and replay features allow users to analyze visitor behavior on one particular webpage.

User Segmentation

Creates user segments based on demographics, location, preferences, and past behavior.

TrustRadius is a technology and business research firm based in Austin, Texas. The company is known as a review platform for verified B2B technology and software reviews through a proprietary algorithm and human verification.

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What is SellCheck?