Sprinklr Social
175 Reviews and Ratings
What is Sprinklr Social?
Sprinklr Social is a Social Media Management platform for enterprise teams managing social publishing, scheduling, engagement, and employee advocacy. It centralizes social operations across more than 30 social and messaging channels for distributed marketing, communications, and customer-facing teams.
The platform also supports Social Media Publishing, Employee Advocacy, and Social Media Analytics through content scheduling, approved employee content sharing, and social-performance reporting. AI features provide content, timing, hashtag, tone, sentiment, and workflow recommendations.
Key Features
- Unified scheduling and publishing: Plan, schedule, and publish content across more than 30 channels, with AI recommendations for post timing, hashtags, tone, and high-performing content.
- Social media engagement: Centralize comments, messages, and mentions. AI categorizes incoming conversations by channel, sentiment, and intent.
- Employee advocacy: Enable employees to share approved brand content through their social networks.
- Channel coverage: Sprinklr states that the platform supports more than 30 social and messaging channels and can add new channels as needed.
- AI capabilities: Sprinklr states that its AI is trained on billions of data points and more than 2,000 models, supporting content optimization, sentiment analysis, insights, and governance across more than 100 languages.
- Content-performance analytics: Track content and engagement performance to identify effective posts and refine social strategy.
- Governance: Apply granular role-based access, audit trails, approval workflows, and off-brand controls.
- Workflow customization: Configure rules and role-based experiences by brand, geography, or business unit.
- Sprinklr Copilot: Use a conversational AI interface to surface recommendations and next actions from social data.
Categories & Use Cases
Videos
Technical Details
| Deployment Types | SaaS |
|---|---|
| Mobile Application | Apple iOS, Android, Windows Phone, Mobile Web |
| Supported Countries | North America, South America, EMEA, APJI |
| Supported Languages | 160+ supported languages, including English, French, Italian, German, Russian, Spanish, Simple Chinese, Japanese, and Portuguese |
FAQs
What are Sprinklr Social's top competitors?
Hootsuite, Salesforce Marketing Cloud Social Studio (discontinued), and Sprout Social are common alternatives for Sprinklr Social.
What is Sprinklr Social's best feature?
Reviewers rate Twitter highest, with a score of 9.4.