Uniform

Uniform is presented as a Digital Experience Content Platform (DXCP), a visual workspace used by digital teams to blend content, data, design, and technology from anywhere to deliver multichannel experiences. By separating front-end components from the data powering them, Uniform is used by Marketing teams can get creative and build pages faster. For example, a product carousel can be remapped to show speakers for an event, removing the dependency on design and engineering to build a new component—reducing the cost and speed to deliver pages.

Uniform unifies generative AI, A/B testing, and personalization features, with access to company-wide content, inside a visual experience cloud. With creation and deployment in the hands of the marketing team, engineering resources are freed from avoidable drains to maintain their focus on innovation. Uniform future-proofs existing technology investments and enables technology replacements and upgrades without interrupting the experience or its creation.

Additionally, the Uniform Mesh service, is a solution presented to eliminate the manual glue code that connects the front end and data services. Adding API keys to Uniform Mesh integrates services in minutes, not months, and allows the service to bring legacy tools into a modern, high-performance stack, so as to keep using key tools without being constrained by them.