Increased our ROI by 15x!
Use Cases and Deployment Scope
We use Yotpo for our loyalty and customer retention initiatives. We saw a slight decline in business last year and with the current economy, we strategized to revamp our loyalty program. The goal of our revamp was increase the percentage of returning customers, so they stay loyal to our brand and don't spend their money elsewhere. So far, we have a 15x ROI with Yotpo Loyalty.
Pros
- VIP Tiers
- Great visual and responsive design
- Customer Success Managers
Cons
- Integrating with other SMS or Email platforms, such as Attentive
- Make their email notifications more customizable in the platform
- Offer more ideas on loyalty offers
Likelihood to Recommend
I believe Yotpo is a great platform, especially for Loyalty. Not only is it easy to navigate and use from a customer's perspective, but the amount of customization you can achieve to match your branding is A+! I believe where Yotpo falls short is a bit on the customer success manager side. The management team sometimes lacks in ideas, which could make our program seam a bit tedious at times.
