Act-On Gives Our Small-ish Non-profit Tools of the Big Ones
November 20, 2015

Act-On Gives Our Small-ish Non-profit Tools of the Big Ones

Oliver Brewer-Lennon | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Act-On

We use Act-On to communicate (with donors, training customers and mariners) and to help build new relationships with our not-for-profit organization. We employ the software in development (fundraising) and in education—sending out newsletters and solicitations and creating landing pages and forms to collect information. The software helps us build engagement, foster community and get feedback.
  • Act-On offers WYSIWYG content creation.
  • Support staff (both in the implementation and maintenance phases) excels in meeting customer needs.
  • The metrics provided give non-profits insight into donors and potential donors.
  • As the primary marketing user, I can't always help my sales users navigate the platform because our screens look different.
  • Real integration with Blackbaud's Raiser's Edge would help our organization.
  • Increased engagement with content.
  • Collected sign-up information easily.
  • Allowed us to create great looking emails, landing pages and forms with ease.
It's tough to make a real comparison. NetCommunity's interface is clunky and slow. Blackbaud charges extra for responsive design and one has to hand code a lot more HTML.
We believe Act-On is well suited for non-profits looking to measure engagement with messaging and content. It helps, too, when it comes time for follow-up.

Act-On Feature Ratings

WYSIWYG email editor
10
Dynamic content
10
Ability to test dynamic content
10
Landing pages
10
A/B testing
10
Mobile optimization
10
Email deliverability reporting
10
List management
10
Triggered drip sequences
10
Lead nurturing
10
Lead scoring and grading
10
Data quality management
10
Automated sales alerts and tasks
10
Event/webinar marketing
Not Rated
Social sharing and campaigns
10
Social profile integration
10
Dashboards
10
Standard reports
10
Custom reports
10
API
10
Role-based workflow & approvals
10
Customizability
10
Integration with Salesforce.com
Not Rated
Integration with Microsoft Dynamics CRM
Not Rated
Integration with SugarCRM
Not Rated