ActiveCampaign will be a game changer for your marketing and sales team
Adam Middlesworth | TrustRadius Reviewer
October 29, 2018

ActiveCampaign will be a game changer for your marketing and sales team

Score 10 out of 10
Vetted Review
Verified User
Review Source

Software Version

Small Business

Overall Satisfaction with ActiveCampaign

ActiveCampaign is an absolute game changer if you want to grow your business. Email automation and sending specific offers to specific people who are ready to take action is KEY to growing any business. Segmenting your list, knowing what people are taking what actions, moving people along the sales pipeline when they take specific actions... You just can't beat it. Active Campaign > ConfusionSoft any day.
  • Email Automation
  • CRM
  • Sales Pipelines
  • 2 way texting
  • Using local phone numbers for texting
  • We've probably [doubled] our business because of ActiveCampaign over other email/CRM providers
ActiveCampaign is much cheaper, much less confusing, much less time-consuming. ActiveCampaign allows for templates to be shared easily. ConfusionSoft is so expensive and has unneeded setup time. For a software company, they are so frustratingly slow at helping set up your email automation and tracking. With ActiveCampaign you could be done setting everything up within 24 hours.
If you drive a lot of traffic/leads into your business and you need a solid follow up process while also tracking the behaviors of your leads, you need ActiveCampaign. It will be a complete game changer for your marketing automation and sales process for you and your sales team.

ActiveCampaign Feature Ratings

WYSIWYG email editor
8
Dynamic content
7
Ability to test dynamic content
7
Landing pages
3
A/B testing
9
Mobile optimization
10
Email deliverability reporting
9
List management
10
Triggered drip sequences
10
Dashboards
9
Standard reports
9
Custom reports
9