Item: ActiveCampaign
Rating: 10
Author: Jon Nare

Use Cases and Deployment Scope

We use ActiveCampaign to manage clients, in terms of follow-up and automating education for them. We also use the email automation to send reminders, announcements, and newsletters. Staying in front of our audience is key to our success and ActiveCampaign is a central component to doing just that.

Pros and Cons

Easy to learn.
Automation.
Great staff.
Flexible.

Landing pages.
Email designer could be better.
Easier design elements on forms.

Return on Investment

Staying top of mind is huge ROI.
Educating our clients on services.
Promotes a positive client experience.

Alternatives Considered

Mailchimp and Amazon Simple Email Service

We just found that ActiveCampaign was the easy to learn and the staff was really friendly.

Other Software Used

Facebook for Business, Slack

Likelihood to Recommend

It's very customizable for your business. Pretty hard to find a situation where something can’t be at least half-way automated with ActiveCampaign. It's easy to reach out to account representative and have them help us figure something out right away.

ActiveCampaign Has Always Provided Great Automation For Staying Top of Mind

Software Version

Overall Satisfaction with ActiveCampaign