Better than MailChimp!
August 01, 2020
Better than MailChimp!
Score 9 out of 10
Vetted Review
Verified User
Software Version
Small Business
Overall Satisfaction with ActiveCampaign
The use of conditionals, tagging, and segment is unparalleled.
If you need to send different email chains based on different conditions through the use of programmatic if-else conditions, then there is no better option than Activecampiagn. Through the use of tagging, you can run automation campaigns based on tags that you have attached to certain email subscribers.
With tagging, you can also segment your audiences so that you are sending them more tailored content rather than generic content that would result in unsubscribes. I didn't find anything else on the market that was better, so you can do your own research and see if AC is for you.
I was with Mailchimp before ActiveCampaign but MC was very difficult to use with conditionals.
With ActiveCampiagn, it is easy to send an email or not based on pre-existing conditions, which are more advanced than what you get with Mailchimp. If you are not tagging or segmenting your audience, then you are not doing email marketing correctly and you're losing money. The best email marketers know that segmenting, tagging, and providing tailored content is the way to make money with email marketing.
If you need to send different email chains based on different conditions through the use of programmatic if-else conditions, then there is no better option than Activecampiagn. Through the use of tagging, you can run automation campaigns based on tags that you have attached to certain email subscribers.
With tagging, you can also segment your audiences so that you are sending them more tailored content rather than generic content that would result in unsubscribes. I didn't find anything else on the market that was better, so you can do your own research and see if AC is for you.
I was with Mailchimp before ActiveCampaign but MC was very difficult to use with conditionals.
With ActiveCampiagn, it is easy to send an email or not based on pre-existing conditions, which are more advanced than what you get with Mailchimp. If you are not tagging or segmenting your audience, then you are not doing email marketing correctly and you're losing money. The best email marketers know that segmenting, tagging, and providing tailored content is the way to make money with email marketing.
- Email marketing
- Automation
- Tagging
- Facebook connection only available for higher priced plans.
- Key features held out for people just starting.
- 200+ subscribers via FB marketing that drove leads to my landing page, which collected emails on AC in 1 month.
Mailchimp doesn't have a conditional-response system that AC has, the main reason I switched.
The main reason is conditionals. They don't have an if-else system so you send specific emails based on an action a user has or has not taken. If that's important to you (which it should be), then you cannot use Mailchimp. Simple as that.
The main reason is conditionals. They don't have an if-else system so you send specific emails based on an action a user has or has not taken. If that's important to you (which it should be), then you cannot use Mailchimp. Simple as that.