ActiveCampaign for really active campaigns
September 06, 2021

ActiveCampaign for really active campaigns

John Taylor | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version

Small Business

Overall Satisfaction with ActiveCampaign

We use ActiveCampaign as our go to platform for customer acquisition and management throughout the organisation.

ActiveCampaign offers a complete CRM solution and allows us to segregate leads and customers into unique experiences through their highly flexible functionality.

Pros

  • Lead acquisition
  • Customer management
  • Newsletter broadcast
  • Using ActiveCampaign means we don’t have to think about our customer acquisition and management processes. They require virtually zero intervention.
Much better functionality

Do you think ActiveCampaign delivers good value for the price?

Yes

Are you happy with ActiveCampaign's feature set?

Yes

Did ActiveCampaign live up to sales and marketing promises?

Yes

Did implementation of ActiveCampaign go as expected?

Yes

Would you buy ActiveCampaign again?

Yes

ActiveCampaign offers a complete solution from lead acquisition through the complete customer journey.

ActiveCampaign Feature Ratings

10.0
WYSIWYG email editor
10
Dynamic content
10
Ability to test dynamic content
10
Landing pages
10
A/B testing
10
Mobile optimization
10
Email deliverability reporting
10
List management
10
Triggered drip sequences
10
10.0
Lead nurturing automation
10
Lead scoring and grading
10
Data quality management
10
Automated sales alerts and tasks
10
10.0
Calendaring
10
Event/webinar marketing
10
10.0
Social sharing and campaigns
10
Social profile integration
Not Rated
10.0
Dashboards
10
Standard reports
10
Custom reports
Not Rated
10.0
API
10
Role-based workflow & approvals
Not Rated
Customizability
10
Integration with Salesforce.com
Not Rated
Integration with Microsoft Dynamics CRM
Not Rated
Integration with SugarCRM
Not Rated

Comments

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