AdRoll Makes Display Advertising Very Simple!
November 09, 2021
AdRoll Makes Display Advertising Very Simple!
Score 8 out of 10
Vetted Review
Verified User
Overall Satisfaction with AdRoll
We are using AdRoll to retarget current customers and prospective customers that look like our current customers. We use the AdRoll platform for our company and sister companies. It offers us a chance to showcase products that we want to advertise, that align with our current campaigns, to customers. It also reaches out to new customers and showcases what our company sells.
Pros
- A customer service rep can help us out with any campaign questions, any time during the work week.
- The platform has a very transparent platform that provides great detail about analytics of the ads.
- The platform shows what digital advertising mediums are working the best for your website, not just the ads that you run through them.
Cons
- If you have a custom code on your website, it takes your webmaster a while to implement changes.
- You need to host your products on the Google Merchant Center to help with abandoned cart ads and emails.
- The only option for your budget is to do it by the daily spend.
- We have had great ROIs with featuring different brands on display ads.
- We are able to easily report accurate data from the platform itself.
- We have been able to expand our audience reach and reach new user goals.
AdRoll makes display advertising very easy to use. You don't have to get into the Google Analytics platform to see the number of new users, add to cart, revenue, etc. It will provide data on cross-channel attribution. You can't do Google Ads, Google Shopping, or Microsoft Advertising on AdRoll, but AdRoll display ads is a great addition to these.
Do you think AdRoll delivers good value for the price?
Not sure
Are you happy with AdRoll's feature set?
Yes
Did AdRoll live up to sales and marketing promises?
Yes
Did implementation of AdRoll go as expected?
Yes
Would you buy AdRoll again?
Yes
Comments
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