Social Selling Made Easy
August 10, 2015

Social Selling Made Easy

Lauren Melnick | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with AgoraPulse

AgoraPulse is used by the marketing department to meet social selling, scheduling and analytical needs for Facebook, Twitter and Instagram. We are planning to introduce the sales team to the platform to further our social selling strategy.
  • Facebook, Twitter, and Instagram analytics. The stats are presented beautifully. They are easy to understand by anyone and wonderfully show the value social has to a business. Their Facebook report is even available in stunning PowerPoint presentation! AgoraPulse also clocks the amount of time your users spend reviewing and answering questions on your social platforms. A great way to show the actual work that goes into managing a brand's online presence.
  • Social Listening tools - definitely my favourite part of AgoraPulse. Their social listening over Facebook, Twitter and Instagram is amazing. One can easily see which messages are new, review them and see a list of reviewed items. You can also like, comment and share mentions over all three platforms. Setting up searches is simple and hassle free and unlike Sprout Social has a box for you to tell it what not to include in search results. As a result, your time spent going through your social networks is minimal and you have more time for other tasks.
  • Scheduling for Facebook and Twitter. Nice, simple scheduling tool. Looking forward to when they introduce Google +, Pinterest and LinkedIn.
  • Social Selling - because of their great social listening tools, AgoraPulse makes it really easy for an organisation to implement social selling. A strategy that all organisations need to be looking at if they plan to stay relevant and ahead of their competitors.
  • Customer Support - AgoraPulse has the best customer support I have ever come across. You really feel valued and not another customer churning their revenue machine.
  • I would love to see AgoraPulse add an App for scheduling/drafting social posts.
  • A Google extension would also be amazing and would make scheduling easier.
  • Adding more social networks such as LinkedIn, Google +, Pinterest, Tumblr with analytics.
  • Extending their social listening tool to include blogs, articles and other pages on the net.
  • Integrating with WordPress to give users a one-stop shop for publishing and creating content.
  • Better customer service, customer interaction on social.
  • Increased employee efficiency
  • Better understanding about what people are saying about us on social media.
  • Helped us with reviewing our social strategy for Facebook, Twitter, Instagram and benchmarking our performance.
I find Hootsuite's look and user experience to be terrible. AgoraPulse is friendlier to use and it is inviting to use. Hootsuite charges for every little thing when it comes to reporting even on a paid version. AgoraPulse gives you so much information regarding your social presence and more. I'd rather have too much information than too little. In terms of Sprout Social, the two are very similar. Where Sprout Socual makes up for having more social networks under its belt, AgoraPulse wins with a better social listening tool and customer support.
If you cannot wait for AgoraPulse to roll out the other social media networks in the next few months, this might not be the product for you. However, if you can wait, I don't think you will regret it. I think until a more comprehensive publishing suite is revealed, AgoraPulse is best suited to businesses or brand managers whose clients are focused particularly on Facebook, Twitter and Instagram.

Using AgoraPulse

Marketing and Sales
We don't need anyone in house to support AgoraPulse.
  • Social media scheduling
  • Social listening
  • Social analytics
  • If they add WordPress and more social networks, we would like to use AgoraPulse as a one-stop show for all our content creation and publishing.
AgoraPulse meets all our needs and requirements for a social publishing and listening tool.

Using AgoraPulse

Because it is very easy and simple to use.
Like to use
Relatively simple
Easy to use
Technical support not required
Well integrated
Quick to learn
Feel confident using
  • Publishing social media posts
  • Reviewing brand mentions with their social inbox
  • Pulling reports
  • Some aspects with publishing as it does not integrate with bitly. Therefore it doesn't pull the links title when you paste it, like HubSpot's publisher.