Ahrefs: A Link Builder's Dream
April 14, 2021

Ahrefs: A Link Builder's Dream

Chad Hadley | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Ahrefs

I typically utilize Ahrefs on a weekly basis to primarily check on my client's backlink profile as well as their competitors. It's useful for me as it helps me develop and monitor my client's off-page SEO strategy. As a company, the SEO department and the PR department are the primary user of this platform, however, our Content department additionally utilizes it as an alternative to Semrush.
  • Client Backlink monitoring.
  • Competitor off-page SEO strategy research.
  • Content ideas based off of strongest backlinks.
  • Weaker keyword research abilities compared to competitors.
  • Steep learning curve to understand full capabilities.
  • Expensive.
  • Utilizing "Best By Links" tool to identify Linkable Assets to further grow backlinks.
  • Competitor campaign analysis and re-purpose for client's benefit.
  • Broken backlink audit for potential new backlink opportunities.
Ahrefs is my clear choice when I need to better understand the link profile of my clients' websites as its database is unmatched. However, when it comes to keyword research, it is second only to Semrush. I wouldn't say that it's worse than Semrush as each is focused on different aspects of SEO: Ahrefs for backlink data and Semrush for keyword research. Used together, they are a perfect pair but they can be used as alternatives for each other if needed.

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As an SEO professional, Ahrefs is almost an essential tool in my arsenal to discover meaningful backlink and off-page data in regards to my clients. There are multiple scenarios in which I turn to Ahrefs including:
  1. Rapid keyword growth on a page that hasn't had any on-page optimizations performed on it.
  2. Toxic backlink analysis.
  3. Competitor research (off-page).
  4. Weekly New/Lost backlink alerts.

Ahrefs Feature Ratings

Keyword analysis
Backlink management
SERP ranking tracking
Page grader
Competitive analysis
Site audit / diagnostics
Site recommendations
Local SEO
Social SEO
Mobile SEO
Global SEO
Multi-domain support
Not Rated