The ultimate link, content, site and competitor intelligence tool Site ExplorerUnspecified9.1121101
Kevin Bossons profile photo
July 13, 2019

The ultimate link, content, site and competitor intelligence tool

Score 9 out of 101
Vetted Review
Verified User
Review Source

Overall Satisfaction with Ahrefs Site Explorer

At my agency, we use Ahref in a number of key areas. The first and most obvious area is backlink research. I've used other competitors like Majestic and Moz (oftentimes together), and time and time again the quantitive amount of backlink data and new links picked up was always much better within Ahrefs. We'll use Ahrefs to dig into client and competitor websites to find links, content, and relationship opportunities. We'll use it to a lesser extent on the sales side to identify the current state of our target client website, compared to major competitors. A quick domain comparison report reveals quite a bit of information! Finally, our content creation staff use the content explorer for topics already being shared on social media. We actually dropped a few tools due to all of the features Ahrefs offers.
  • Backlink research.
  • Content topic/popularity research.
  • Site audits.
  • Like any "swiss army" sort of solution, there may be individual things other platforms do better.
  • The ROI is amazing, a small monthly fee provides us with a Swiss army knife of tools.
In my experience, the sheer volume of data and crawl frequency of Ahrefs sets it apart from the competition. In my verticals, I was always able to find more information using Ahrefs than the other link platforms we were using, such as Moz and Majestic.
I use Ahrefs for organic search campaign keyword research (content explorer), competitor research using the link intelligence and domain comparison tools, and finally, for client and competitor audits using the audit tool. Ahrefs is one of the few tools I rely on to power much of my strategy and planning effort alongside Google search queries. It's a well-rounded suite of tools that I find a lot of value in at the different stages of planning and implementation of marketing campaigns. I don't use the rank tracker, I have other tools that gather keyword data for much cheaper.

Ahrefs Feature Ratings

Keyword analysis
Backlink management
Not Rated
SERP ranking tracking
Page grader
Competitive analysis
Site audit / diagnostics
Site recommendations
Task management
Not Rated
Local SEO
Social SEO
Mobile SEO
Global SEO
Multi-domain support
Integration with web analytics tools