Best Software for Startups
Overall Satisfaction with Apollo.io
I am the founding BDR/AE at a startup. I've used Apollo.io from the get-go to source leads, build sequence, test/iterate language, and pioneer our outbound sales efforts to establish our presence in the market.
Pros
- Lead Generation - Finding specific leads/organzations
- Sequence Building
- Email tracking and deliverability
Cons
- Data accuracy - especially in the religious organization space. Lots of orgs have the same name and may not have a LinkedIn presence, but this is a weakness for those who sell into the faith market
- Increased rate of booked meetings due to outreach at scale
- Increased clarity of pipeline due to integration with Hubspot
- Increased efficiency in prospecting
For being the primary pure outbound sales person, it has centralized everything I do and provided the foundation that we can scale upon.
It's truly automated so much of my process and made it easy for me to jump back in after not working in sales for several years.
Do you think Apollo.io delivers good value for the price?
Yes
Are you happy with Apollo.io's feature set?
Yes
Did Apollo.io live up to sales and marketing promises?
Yes
Did implementation of Apollo.io go as expected?
Yes
Would you buy Apollo.io again?
Yes

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