Bound is a Simple, Easy to use and Powerful A/B Testing Tool
March 14, 2022

Bound is a Simple, Easy to use and Powerful A/B Testing Tool

Nisha Khan Mewati | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Bound

We have used the Bound A/B testing tool in our organization and it works really well, It is a cloud-based A/B testing service that gives marketers the power to test any element of their site.

Pros

  • Easy to set-up.
  • Integration is good.
  • UI is clean.
  • Intuitive in design.

Cons

  • Pricing is a little concern.
  • Too many restrictions and limitations in trial version.
  • It's a little harder to navigate.
  • Have lots of helpful resources that are easy to follow and understand.
  • Helps you make better decisions.
  • Gathers real-time data.
  • Allows to set up automations for several different scenarios.
  • Allows tracking links and the display of the stats/reporting.
  • It has ability to duplicate campaigns, which saves me a lot of time.
It has the inability to export subject line or ISP complaints that require manual pulling by each campaign when needed. Results from variable tests are also reported only as a percentage of chosen KPI (opens, clicks, etc.). There's no ability to see hard numbers from the tests or other metrics to determine the statistical significance or unintended results (maybe opens increased per the test, but we saw clicks or conversions were lower). On the other hand, Bound performs absolutely great.

Do you think Bound delivers good value for the price?

Yes

Are you happy with Bound's feature set?

Yes

Did Bound live up to sales and marketing promises?

Yes

Did implementation of Bound go as expected?

Yes

Would you buy Bound again?

Yes

Bound helps you find out which version of your website, app or message will work best and then test it. You are free to try out different versions of your website or app and see which one converts better. Our smart technology allows you to create A/B Tests in minutes without any coding required.

Bound Feature Ratings

a/b experiment testing
10
Split URL testing
9
Multivariate testing
9
Multi-page/funnel testing
10
Cross-browser testing
10
Mobile app testing
9
Test significance
10
Visual / WYSIWYG editor
10
Advanced code editor
10
Page surveys
10
Visitor recordings
9
Preview mode
10
Test duration calculator
10
Experiment scheduler
9
Experiment workflow and approval
10
Dynamic experiment activation
9
Client-side tests
10
Server-side tests
10
Mutually exclusive tests
10
Standard visitor segmentation
10
Behavioral visitor segmentation
10
Traffic allocation control
9
Website personalization
10
Heatmap tool
10
Click analytics
10
Scroll maps
9
Form fill analysis
10
Conversion tracking
8
Goal tracking
9
Test reporting
9
Results segmentation
10
CSV export
10
Experiments results dashboard
9

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