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Love Get Smart Content
December 10, 2015

Love Get Smart Content

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Get Smart Content

Currently we use Get Smart Content (GSC) for personalization campaigns via DemandBase and Eloqua segments and for Geo location campaigns. Currently only our Americas' region is actively using GSC. The business problem it addresses is the inability to be nimble to create these campaigns using another program.
  • Simple to set up personalization campaigns.
  • Integrates with DemandBase, Eloqua and Adobe Analytics.
  • Support is top notch, quick response times.
  • Cut QA time by 3/4 less than using Adobe Test & Target.
  • When you set up a campaign you should be able to set up content while in the campaign.
  • You should be able to set up new segments while in the campaign.
  • Increased employee efficiency.
  • Web visitors drive further into the funnel on personalized content.
  • Conversion is higher on personalized content.
Get Smart Content is quite cost effective, simple to use with great support. The support systems and simplicity based on other products used and evaluated is the best in the industry.
Get Smart Content is well suited for personalization and geolocation campaigns. It is not as well suited for A/B testing for all of your web visitors. The ability to personalize on the Get Smart Content platform cuts development and QA time in half and support is better than any other product I have used or reviewed.

Using Get Smart Content

3 - Demandgen
Consulting
Web
1 - The web developer supports these initiatives