Awesome marketing and reporting abilities
May 24, 2018

Awesome marketing and reporting abilities

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with bpm'online

The entire marketing team benefits immensely from a unified interface for lead management and lead generation, as well as campaign design. All retrieved information is then analyzed in the system with dashboards, ensuring everyone in the department is on the same page.
  • Having the ability to check lead profile accuracy and search the system for duplicate leads is a huge plus.
  • Another great feature is having the ability to connect leads to relevant accounts to enrich lead data. Tools for reporting are awesome: we were able to integrate bpm online with other tracking solutions so it drastically helps us to identify traffic sources, channels and link this data to leads or accounts.
  • Offer more design features in the marketing campaigns.
MS, Salesforce marketing cloud, Pipeliner
It is good for data segmentation, functionality integration, to get a better understanding of customer behavior, reporting for SEO and other digital marketing purposes.