Bronto for Awareness
July 31, 2018

Bronto for Awareness

Anonymous | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User

Overall Satisfaction with Bronto Marketing Platform

We use Bronto to send press releases as well as subject-specific emails related to healthy living and specific diseases, as well as notifications for student recruitment events. The platform is used across the organization. We don't do much tracking via Bronto, so it's mainly a way to organize our mailing list, standardize our templates, etc.
  • It's easy to upload new lists/contacts
  • Easy to modify templates
  • Bronto could do a better job providing metrics across the organization. Right now you can dig into specific mailings and groups, but it's difficult to get a universal view.
  • Our main goal is awareness/education. As a healthcare organization, we don't expect immediate actions from our messages. We use Bronto to be top-of-mind when people do need us.
We have dozens of lists for our press releases, some based on geography, some on subject matter. Bronto makes it easy to organize these lists and select who to send to.

Bronto Marketing Platform (discontinued) Feature Ratings

WYSIWYG email editor
Not Rated
Dynamic content
Not Rated
Ability to test dynamic content
Not Rated
Landing pages
Not Rated
A/B testing
Not Rated
Mobile optimization
Not Rated
Email deliverability reporting
8
List management
8
Triggered drip sequences
Not Rated
Dashboards
8
Standard reports
8
Custom reports
Not Rated