Bronto: I would recommend
August 09, 2018

Bronto: I would recommend

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with Bronto Marketing Platform

Used by the marketing department, mainly by 1 or 2 team members including myself, to send marketing emails, automated emails, and updates to our partners.
  • Easy to use.
  • Can create complicated workflows fairly easily.
  • Support is good.
  • Lots of pre-made segments and workflows to use and build off of.
  • Documentation could be cleaner and do a better job of simplifying subjects.
  • Some more functionality could be added in terms of adding fields for lists.
  • Easy A/B testing allows us to increase open rates.
  • High customer engagement has resulted in a profitable email marketing initiative.
Well suited for companies with large lists and send volume. While the drag and drop editor is fine, there are better options for quick and easy email creation for smaller teams.

Bronto Marketing Platform (discontinued) Feature Ratings

WYSIWYG email editor
5
Dynamic content
Not Rated
Ability to test dynamic content
Not Rated
Landing pages
Not Rated
A/B testing
7
Mobile optimization
7
Email deliverability reporting
10
List management
9
Triggered drip sequences
8
Dashboards
8
Standard reports
7
Custom reports
6