Bufferapp - a simple option
June 06, 2016
Bufferapp - a simple option
Score 9 out of 10
Vetted Review
Verified User
Overall Satisfaction with Buffer
I use it to schedule social media postings across various platforms, customising them for each one. You can post from scratch in the app, or use a Chrome extension to re-post third party content from any website (including the social media platforms) with your own comments added.
- Schedule by time and by day.
- Schedule across plaforms.
- Reports on engagement with the content.
- Occasionally posts fail - though you do get a notification.
- You have to be careful that you don't simply add a post without double checking which platform is selected - the app keeps the last platform you used and nothing is as amateur as using hashtags for your LinkedIn post!
- I'd like to see a trended analysis of engagement by post time.
- There is a free version so, as usual, the investment of time is the main concern. I haven't quantified an ROI, but it definitely saves time.
I found Buffer simpler to use and more intuitive, but I suspect that's just a personal preference.