A simple social media planner ideal for SMBs
June 08, 2021

A simple social media planner ideal for SMBs

Alex Chaidaroglou | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source

Overall Satisfaction with Buffer

We are using Buffer to schedule some social media posts across Facebook, Twitter and LinkedIn in advance. It's a simple tool that helps you schedule your social media posts and it delivers on its promise.

It is being used by the marketing department. Social media is not a core part of our business, but it helps us post some posts across all 3 channels at the same time, with minimal effort and no copy-pasting.
  • Simplicity
  • Same post across different social media channels
  • Good preview of posts per channel
  • You can't schedule posts with tagged persons or businesses
  • Increased efficiency
  • Time saving
  • Aggregation and scheduling of posts across major social media channels
I haven't really tried a Buffer alternative since it works for us and our needs are very simple.

Do you think Buffer delivers good value for the price?

Yes

Are you happy with Buffer's feature set?

Yes

Did Buffer live up to sales and marketing promises?

Yes

Did implementation of Buffer go as expected?

Yes

Would you buy Buffer again?

Yes

Buffer is very user-friendly, it doesn't really have a learning curve. Anyone can just hop in and in no time learn how to use it and get comfortable with its features, dashboard, analytics etc.

The dashboard is clean, with a nice design, and easy to navigate UI.

Good for new users as well
I contacted support for some questions the first month of use and they were very accommodating, friendly, easy to work with and quickly addressed my questions.

They were also fast to reply and I remember we only had max 2 email exchanges, it was very easy to get your questions/issue resolved.
For simple use scenarios, especially for SMBs, where you just want to sit down, prepare and schedule the social media posts for the month, Buffer can work really well.

Instead of posting manually every other day, every week, or whatever and copy-pasting everything between channels, Buffer does this for you.

It's also very affordable.

Buffer Feature Ratings

Content planning and scheduling
10
Workflow management
10
Not Rated
Campaign success analytics
10
Role-based user permissions & privileges
Not Rated
Mobile access
Not Rated