You won't be disappointed with Consensus
December 09, 2024

You won't be disappointed with Consensus

Dwayne Norman | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Consensus

Consensus has been instrumental in addressing a key challenge for SiteImprove's Business Development Representatives: efficiently engaging prospects with personalized content at scale. By automating the delivery of tailored video demos, Consensus ensures prospects receive relevant, targeted insights into how SiteImprove's platform can address their specific pain points, such as improving web accessibility, enhancing SEO performance, and optimizing user journeys.

For SiteImprove, Consensus solves the problem of creating meaningful, scalable interactions early in the sales funnel. The detailed engagement analytics provide valuable insights into which features prospects care about most, allowing for more focused and impactful follow-ups. This is particularly critical for SiteImprove, given the diverse range of use cases—from supporting compliance with WCAG standards to helping marketers regain insights lost due to the GA4 transition.

Pros

  • Engagement Analytics
  • Consolidated Video Repository
  • Integration with Outreach
  • Scalable Customization

Cons

  • Moderate Learning curve for new users
  • Doesn't integrate with all CRMs
  • I only have 2 areas of improvement for this platform!
  • Marked increase in user engagement on out site after consensus videos are sent out to prospects
Whenever I have a hot lead come in who inquires about our capabilities, I send over a consensus video to help illustrate what we do. I have had higher rates of booked meetings after sending a video than not sending one.

Do you think Consensus delivers good value for the price?

Yes

Are you happy with Consensus's feature set?

Yes

Did Consensus live up to sales and marketing promises?

Yes

Did implementation of Consensus go as expected?

I wasn't involved with the implementation phase

Would you buy Consensus again?

Yes

Consensus has been an integral part of our sales process and aids in our prospecting efforts to illustrate what our product can do & how it would benefit our clients. Having that visual aspect to our messaging has been incredibly impactful. Prospects tend to engage more and understand our offering through our videos on consensus. Not only that, having all the videos in one consolidated location allows our sales team to collaborate and "borrow" videos from each other that they can disseminate to prospective clients.

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