Item: Domo
Rating: 9
Author: Verified User

Overall Satisfaction with Domo

Use Cases and Deployment Scope

Domo can be used across the organization. If done right, it can be one source of truth, uniting data from a lot of sources to paint a complete picture. However, it is truly a data visualization software, not a master data management platform so caution should be used. When used for data visualization it is a pretty complete and full functioned, with the ability to cross all different types of data (like financial and product usage, accounts and demand, adoption and church etc.) and visualize them a lot of ways. Great suite of integration with anything you can imagine, and ability to pull in your own data a bunch of ways too.

Pros and Cons

Pros

ETLs - Domo has multiple ways to combine and compare data from different parts of the business, giving greater insight than a single report can.
Visualizations - once you get your data ready, it has extreme flexibility and ease to quickly pull out the insights
Integrations - pull data from the vast majority of top platforms as quickly as you can login

Cons

The organization of pages and cards - it is often difficult to put cards where you want them, and to reorganize pages, and/or delete unneeded ones. Your view can quickly get out of control
Organization of data flows and data sets - when looking at a dataset, it is difficult to navigate to the other datasets/transforms that go into it. While I can generally see where they are, it is not easy to traverse to where I need to work.
Unspecified errors - while Domo often surprises by how much data and how many calculations it can do, quickly, and often without error, on the rare occasion it does error, I find myself wishing for more information than what is provided. Support answers, but is not extremely quick

Other Software Used

Salesforce Identity, Pardot, Google Analytics

Likelihood to Recommend

Domo is a great way to advance the visualization of data, especially at an organization that is starting to face challenges with uniting data from across the org, getting a complete picture, and having a first "one source of truth". It is many times faster than something like Excel, and can also really highlight additional insights, or help you picture info you should be visualizing. However, if you have grown to where you are a) needing real time analytics fed to a system (i.e. customers rely on it), or b) have large amounts of various types/sources of data, you need a different environment underneath and maybe Domo can consume and visualize that.

Domo Feature Ratings

Comments

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Domo is extremely powerful for advancing your data visualization and connecting data