Overall Satisfaction with Dynamic Yield
We use dynamic yield to support the marketing initiatives of our client, by focussing on campaigns to target on repeat users, etc
- Supporting analytics are comprehensive.
- Platform's UI is intuitive and easy to use/navigate.
- I like the ability to create templates for experiences that could be used more than once with variable support for changing data definitions.
- Better capabilities of user tracking in email campaign integrations for those campaigns that are not necessarily product-focused.
The DY platform has much better analytics and expansion capabilities - Facebook is very blackboxed.
Do you think Dynamic Yield delivers good value for the price?
Yes
Are you happy with Dynamic Yield's feature set?
Yes
Did Dynamic Yield live up to sales and marketing promises?
I wasn't involved with the selection/purchase process
Did implementation of Dynamic Yield go as expected?
I wasn't involved with the implementation phase
Would you buy Dynamic Yield again?
Yes