Google Ad Manager Review
October 02, 2019
Google Ad Manager Review

Score 9 out of 10
Vetted Review
Verified User
Overall Satisfaction with Google Ad Manager
Google Ad Manager is used by one specific department within our entire organization.
Pros
- Targeting.
- Reporting.
- Ease of use.
Cons
- Conversions.
- Notifications/alerts.
- Certain targeting not available.
- Great ROI, we are a rather large publisher, but with the low ad serving cost, we still make a margin.
- We have to go through a reseller, therefore, we never get direct Google support, which is frustrating.
- More integration with other Google Products.
We've used a few other way less robust ad servers, and Google Ad Manager is definitely the top tier ad server you can have as a publisher. There isn't much competition in this space for a large publisher that would make us feel comfortable switching to another ad server. We've been punched plenty in the past, but never anything struck our fancy to validate switching.
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