Incredible reach at a great price!
Updated April 28, 2021

Incredible reach at a great price!

Lee Wheeler | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source

Overall Satisfaction with Google Ad Manager

Google Ad Manager gives online advertisers the ability to "cast a wider net" and give a larger reach by managing ads across multiple ad networks.
  • Easy set up
  • Easily managed
  • Clients love the extended reach achieved
  • More robust system reports to lessen agency reporting time
  • With the variety of tools & features, it is overwhelming to understand
  • It was a great addition to our media buy.
  • User engagement was decent and we loved the increased reach the platform offered.
The other DSPs I've used were all managed services and this is the first time we've been able to manage the system on our own!
It's important to understand that Google Ad Manager and Google Ads are not the same! Google Ad Manager is more of a DSP for programmatic advertising.

Google Ad Manager Feature Ratings

Ad campaign creation
8
Ad deployment
10
Display advertising
10
Ad display and retargeting segmentation
9
Sequence targeting
10
Data Transfer
10
Ad dashboards
9
Ad performance reports
10
Ad conversion tracking
Not Rated
Ad attribution reporting
10
Cross-channel ad management
10
Ad forecasting and optimization
Not Rated