Google Ads- A great solution for your digital marketing needs.
February 25, 2022

Google Ads- A great solution for your digital marketing needs.

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with Google Ads (formerly AdWords)

We use Google Ads to advertise our products and services in Google search. It is relatively easy to use and provides us the optimal results. One of the main advantages is its integration with Google Analytics and tracking the conversion rates. Keyword Planner is another helpful thing we found in Google Ads, its so powerful, and we also use it for targeting organic traffic. For a beginner, the resources you need are readily available in the tool itself. So overall, we like using Google Ads since it gives us the results we expect.
  • We can create ads targeting specific keywords relevant to our products/services.
  • We can run different campaigns for targeting different keywords at the same time.
  • We can adjust ad spending according to our budget.
  • A detailed overview/insight of every campaign is produced so that we can plan more efficiently for the next campaign.
  • Since optimization scores are valuated by AI, sometimes ads may get disapproved.
  • Keyword Planner
  • Bid Strategies
  • Conversion Analytics
  • Performance Planner
  • Recommendations
  • We were able to generate more leads from Google.
  • Keyword and demographic based targeting helps us to target affinity customers.
  • Conversion tracking enables us to have an eye on both the budget and lead conversion.

Do you think Google Ads delivers good value for the price?

Yes

Are you happy with Google Ads's feature set?

Yes

Did Google Ads live up to sales and marketing promises?

Yes

Did implementation of Google Ads go as expected?

Yes

Would you buy Google Ads again?

Yes

If you are looking to generate some traffic desperately, Google Ads is the best solution. You don't have to wait for the organic traffic. Google will suggest the best title and description so that it will be helpful for potential customers and us to know more before clicking. Companies that have a fixed budget can use Google Ads with maximum trust.